Call to enter 2012 Virgin Active Sport Industry Awards

The deadline for entries is Monday 19 September 2011 and the awards ceremony takes place on 23 February 2012 at Emperors Palace, Ekurhuleni. Ensuring fairness and transparency throughout, Deloitte will be the awards' official independent adjudicator, overseeing the judging process.

Categories

• Virgin Unite Community Programme Award
• Sport Brand of the Year
• Best Use of PR in a Sport Campaign
• Virgin Atlantic Best Business Performance by a Sport Team
• Best TV Sport Commercial
• Best Use of Digital Communications in Sport
• Sport Participation Event of the Year
• Best Sponsorship of a Sport Event or Competition
• Best Sponsorship of a Sport Team or Individual
• Best Integrated Sport Marketing Campaign
• Sport Agency of the Year
• Virgin Active Sport Business Achievement of the Year
• SuperSport Outstanding Contribution to South African Sport

• The Johnnie Walker Lifetime Achievement Award

Ross Faragher-Thomas, MD of Virgin Active SA, commented, "As such a diverse nation, sport has become part of our heritage and a unifying factor. We have much to celebrate in terms of sporting achievements and it's the business behind sport that has made some of these achievements possible. This is why the company is proud to be the headline sponsor of the awards again and recognise and acknowledge the business behind sport in this country."

For more information, go to the awards' section of www.sportindustry.co.za.