Subscribe & Follow
Jobs
- Magazine Advertising Sales Executive Cape Town
- Publication Quality Controller Cape Town
- Journalist Intern Johannesburg
- Writer - SA Rugby Magazine Cape Town
Terms of reference: Design and implementation of the commercialisation of Choma magazine
Background
HIVSA launched Choma magazine (www.choma.co.za) in 2013 in response to an identified need and urgency around reducing HIV prevalence amongst adolescent girls and young women (AGYW). The magazine, which posts content around five content pillars namely,
Given the current and potential access the magazine has to female users, a strategy for the commercialisation of Choma that aims to access corporate sponsorships to generate revenue for Choma has been developed. This for-profit strategy will be housed under Community Development Solutions SA (CDSSA), HIVSA’s for-profit entity.
Scope of work
CDSSA seeks to contract the services of a service provider for the following outputs:
- Devise an implementation strategy to activate CDSSA through the operationalisation of the Choma magazine. This is a two- year scope of work that will be reviewed annually.
- Support the development, marketing and analysis of a nationwide survey for girls and women.
- Utilise the data from the survey to create a value proposition for corporate sponsorships.
- Design a three-year cost, profit model, growth strategy and revenue generation activities.
- Map potential corporate sponsors, securing sponsorship deals and supporting the development of sponsorship contracts.
- Support the in-house transition of the scope of work after a two-year period.
Proposal requirements for pre-qualification round
Proposals submitted should include the following:
Timeline for the submission of proposals
Proposals for the scope of work outline above should be submitted to HIVSA’s procurement department by the 18 August 2022 using the following details:
Attention: Fortune Phiri
E-mail: phirif@hivsa.com
Questions relevant to this TOR should be submitted to Ms Yashmita Naidoo (naidooy@hivsa.com) by 11 August 2022.