Serving Africa from Africa: AGCO opens Africa headquarters in Johannesburg

From left to right: Nuradin Osman (AGCO Vice President and General Manager Africa), HE Emmanuel Mwamba (High Commissioner in South Africa - Republic of Zambia), Martin Richenhagen (AGCO, Chairman, President, CEO) and Gary Collar (AGCO Snr Vice President and General Manager, Asia-Pacific and Africa)

"With global sales of $8.3bn, AGCO is making major investments in Africa to engineer food security and support sustainable productivity through technology and innovation," explained Mr Richenhagen. "As a 'first mover' in innovation, we are meeting the challenge to grow more food with fewer resources head-on."

The opening of the new HQ in Johannesburg is just part of AGCO’s continually developing infrastructure on the continent which has also seen the establishment of a parts warehouse, the AGCO Future Farm and Training Center in Zambia and a joint venture to produce tractors in Algeria. Most recently, the company launched the new AGCO Agribusiness Qualification (AAQ), an accredited two-year agribusiness programme.

In a further significant move, the company is poised to develop its involvement in the Agri-Parks project, the networked innovation system of agro-production, processing, logistics, marketing, training and extension services. “With AGCO’s wide-ranging products, services and expertise, we are perfectly placed to make a valuable contribution to this exciting initiative in agricultural production and rural economic transformation,” commented, Nuradin Osman, AGCO vice president and general manager Africa.

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“The company’s approach to ‘serve Africa from Africa’ is central to our strategy to accelerate and deepen agricultural growth on the continent. Africa – your time is now,” said Gary Collar, AGCO senior vice president and general manager Asia-Pacific and Africa.

Richenhagen said, “Meeting key stakeholders in Africa’s agricultural advancement was a great opportunity for me, and as a business, we are committed to Africa and will be available to add towards initiatives that ensure that agriculture is done differently, in order to contribute towards economic growth and job creation.”