Driving diabetes education nationally
With the world's diabetic population sitting at 246 million, there is a dire need for education surrounding diabetes - for all South Africans.
As the world's population becomes more affluent, so lifestyles are changing accordingly. It's rather ironic but positive economic developments such as increased wealth and lifestyle have led to an increase in diabetes resulting from increased consumption of high fat, energy rich foods combined with decreased physical activity.
The high incidence of diabetes underlies the importance of an effective treatment plan. South Africans, especially diabetics, need to become proactive about their health and through education and advocacy, eradicate any perceptions linked to diabetes and ensure more South Africans go for testing to enable earlier diagnosis.
With many diabetics having nutritional deficiencies, which play a role in poor blood glucose control and also lead to the occurrence of diabetic problems, the correct medication, supplements, diet and exercise can help diabetics to lead healthy and active lifestyles.
Thus in a nationwide drive to educate the public regarding diabetes - Diabion (a Merck product), LifeScan, Equal Low Kilojoule Sweeteners and Diabetes SA have joined forces and will be starting their national road show on the 10 May in Johannesburg.
The road shows will incorporate talks from dieticians who will discuss appropriate diets for people living with diabetics, a biokineticist will be talking about exercise and giving a demonstration and a nurse educator will be discussing the various ways to manage diabetes, insulin treatments and blood glucose control.
All the partners involved are very excited to be rolling out this initiative which they hope will become an annual event and provide a platform to communicate the importance of taking control of diabetes and empower diabetics through education.
A further indicator of the seriousness with which the world community views the increase in diabetes is demonstrated through the United Nations, who has recognised the global threat diabetes poses and in December 2006 passed a resolution to mark World Diabetes Day each year.
Cities being targeted in this initial rollout include Johannesburg, Pretoria, Cape Town and Durban. Entrance is open to all with tickets R25 per person and partners are free of charge.
For more information and to check dates and venues call 0800 600 345 or 0861 342 2466.
Merck
011 372 5000
Editorial contact
Bridget von Holdt / Carmen Mc Dowall
InZalo Communications
011 646 9992, 082 610 0650 / 084 952 6435
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