After a tough year, Create Mozambique was the most awarded advertising agency in Mozambique...
Dentsu 3 days ago
Media Fuse's Emeka Okeke believes the best approach to 2021 is combining old and new, known and unknown and settling on a hybrid model for success...
Dentsu 23 Feb 2021
Sikota Suuya Bones, media director at Dentsu Zambia, believes consumers and clients in his market are going to adapt to, adopt and combine new and old media to ride the wave of change...
Dentsu 15 Feb 2021
I am the CEO of an influencer marketing agency. Sure, we have offices in Cape Town and London. Why would I be invited to judge the APO Group African Women in Media Awards 2020...
R-Squared SA 12 Nov 2020
Are you ready for African Gen Z...
Ndeye Diagne, Kantar 5 Nov 2020
Kantar's Covid-19 tribes, an offshoot from wave six of the global Barometer study into how the pandemic affected consumer behaviour, attitudes and expectations across 60+ markets including Kenya and Nigeria, reveals what marketers need to consider to better reach consumers in these sub-Saharan markets...
Kantar 28 Oct 2020
AppsFlyer's Performance Index analysed more than 27billion app installs, revealing Google Ads is top choice for app marketers in Africa...
The top 150 most valuable African brands from inaugural Brand Finance Africa 150 2020 ranking stand to lose up to $60bn of cumulative brand value following devastating Covid-19 pandemic...
Effie Worldwide is launching a series of virtual workshops, offering professional marketers training rooted in Effie's framework of marketing effectiveness...
The winners of the 2020 Africa Brand Summit Awards were recently announced at a gala event held in Cape Town...
WATCH: In this exclusive interview with Africa Brand Summit convenor, Solly Moeng, Bizcommunity's Marketing & Media editor Juanita Pienaar finds out more about the summit, Moeng's passion for Africa and his vision for the event going forward...
Juanita Pienaar 18 Sep 2020
The CMO Council report also addressed how Covid-19 increased the importance to deliver cohesive messaging...
Brave Group is excited to announce Ismail Jooma as the chief strategy officer for the advertising and communications group...
The Brave Group 9 Sep 2020
Gbenga Sogbaike, CEO at Plaqad comments on the state of influencer compensation in 2019/2020 based on a recent report - Influencer Compensation 2020...
Gbenga Sogbaike 4 Sep 2020
