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Marketing & Media South Africa

Today's top stories
13 D&AD awards for SA in 2016
South African agencies are coming home with 13 pencils from the 2016 D&AD Awards! On the third and final day of D&AD judging, 514 pencils were awarded... read


#TRENDING: Winter is coming... and you know nothing

Louise Marsland

Game of Thrones viewing parties expected worldwide, as anticipation mounts for season 6 premiere this weekend... Read

How to deal with a brand crisis caused by poor customer service

Diana Costelha

Brand crises are a harsh reality for all organisations. Dealing with them is not becoming any easier. Instead they have become complex tasks that require constant supervision... Read

#CommerceMonth: Slicing into Roman's brand-building secret recipe

Leigh Andrews

Bonnie Cooper, chief marketing officer for Roman's Pizza, lets us in on how they cracked the recipe to a successful franchise... Read

Cannes Lions
Music programme for Lions Entertainment
The Cannes Lions International Festival of Creativity has announced the music programme for the newly launched Lions Entertainment, which includes Lucien Boyer, Shazam, YouTube, Timbaland, Spotify, Pandora and Gilles Peterson... read



Biz Takeouts
[Biz Takeouts Podcast] 171: Agency focus - The Fixer Company
On the latest episode of Biz Takeouts Marketing and Media Radio show host Warren Harding spoke to Colin Don Schouw... read
Marketing
What consumers really want from a bottle of tomato sauce

Hansie Smit

A familiar technique often used by copywriters to build a rock-solid sales argument is to answer five simple questions... read
Advertising
The MAC Charter - What you need to know

Issued by Red & Yellow

The B-BBEE Sector Code for the Marketing, Advertising and Communications (MAC) sector is now in effect, including stricter requirements and increased incentives. Here's how Red & Yellow can help you make the most of it... read
With Toyota Fortuner, freedom and luxury are not mutually exclusive

Issued by FCB Africa

Toyota South Africa launched a new generation of the Toyota Fortuner earlier this month, with an integrated campaign from long-standing marketing partner, FCB Joburg... read



Branding
Celebrating the South African brand, as Freedom Day approaches

Manusha Pillai

South Africa will commemorate the 22nd anniversary of the first non-racial, all-inclusive, national election in its history on 27 April 2016. Freedom Day carries many memories and emotions for all citizens... read
New look and feel for Zinto

Issued by Zinto Activation Group

Established experiential brand activation agency, The Zinto Marketing Group, has been in operation for more than 15 years. The brand is embracing change and embarking on a rebrand by refreshing its identity on its company website and logo design... read



Design
Creating a design thinking capital of South Africa

Sasha Forbes

With Cape Town having been awarded the title of World Design Capital 2014, can it be titled the design thinking capital of South Africa...? read
Digital
Episerver helps Allan Gray power personalised customer experiences

Issued by Bluegrass Digital

The Allan Gray website is an important cornerstone of their high-end service offering, and there was a need for an innovative website design that would deliver the ultimate user experience for their customers, whilst best supporting Allan Gray's ambitions to meet the demanding requirements of IT infrastructure... read
Education
Tips for successful webinar marketing

Charles Mburugu

Webinars are powerful marketing channels that can significantly boost the conversion rate of any business. Research has shown that many people make buying decisions after attending webinars... read
Bloomberg Philanthropies and the Ford Foundation advance financial journalism in Africa

Issued by Gordon Institute of Business Science

The Bloomberg Media Initiative Africa Financial Journalism programme is about to kick off the third leg of its intensive training initiative... read
Entrepreneurship
Finalists announced in the MTN Entrepreneurship Challenge powered by Jumia

Issued by UCT Graduate School of Business

Following a rigorous selection process, involving more than 700 applicants from 26 countries across Africa, the top three finalists in the MTN Entrepreneurship Challenge powered by Jumia have been revealed... read
Exhibitions
Decorex Cape Town: A one-stop shop for all things home

Issued by Thebe Reed Exhibitions

Providing everything the homeowner needs to renovate, restore, build or decorate, Decorex Cape Town, which takes place from 29 April to 2 May at the CTICC, is an event not to be missed by anyone interested in creating a beautiful home... read
OOH
Making sense of the city

Danette Breitenbach

JCDecaux acquired Continental Outdoor Media in June last year. At a recent function at the Maslow Hotel in Sandton, Gauteng, Jean Sébastien Decaux... read
Airport Ads acquires rights to regional airports

Issued by Provantage Media Group

Airport Ads has announced the acquisition of sole concessionaire rights to all the interior inventory advertising opportunities at ACSA's six regional airports... read
Production
International Olympic Committee "Together We Change the World"

Issued by NATIVE VML

To coincide with the Olympic torch lighting in Olympia, Greece, the International Olympic Committee released a PSA showcasing the Olympic Games as a force of good that aims to build a better world through sport... read
Research
ROOTS 2016 delivers technology insights

Issued by Spark Media

Caxton's latest installment of its largest urban community survey, ROOTS, was recently launched by Spark Media and provides insights into the use of, and prevalence of, technology in the home at grass roots level... read
Still time to participate in national startup survey
For the second year, the Seed Academy will be conducting a national survey of startup entrepreneurs that have been in business for less than five years... read
International
McCann Mexico, L'Oréal Paris campaign allows colour-blind men to see lipstick red
According to the Colour Blind Awareness NGO, 1 out of 12 men cannot see the colour red because they are colour-blind... read
More International
New business
  • Red Carpet Concepts wins EventRoom - more info

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Jobs offered



New events to diarise
Digital branding and reputation management
Provox Centre for Public Relations & Communication - 4 May 2016 to 6 May 2016, Ferndale, Randburg


Media relations
PRISA - 6 May 2016, Randburg


Social Media in the Workplace
Law@work, UCT Faculty of Law - 19 May 2016 to 20 May 2016, Cape Town


Communication strategy
PRISA - 20 May 2016, Randburg


Communications strategy and skill
Institute for the Advancement of Journalism (IAJ) - 23 May 2016 to 25 May 2016, Johannesburg


Nanoseconds Crisis Management
The Reputation Go-to Guy - 2 Jun 2016 to 3 Jun 2016, Johannesburg


Brandlove customer journey design course
Brandlove - 16 Jun 2016 to 17 Jun 2016, Cape Town | 7 Jul 2016 to 8 Jul 2016, Johannesburg


Editing and proofreading
Provox Centre for Public Relations & Communication - 11 Jul 2016 to 12 Jul 2016, Ferndale, Randburg


Illustrated infographics and animation workshop
Multidimensions - 25 Jul 2016 to 26 Jul 2016, Johannesburg


Learn everything about web design in three days
Multidimensions - 27 Jul 2016 to 29 Jul 2016, Johannesburg


Upcoming events
Marketing your business for success
Upbeat Marketing (Pty) Ltd - 25 Apr 2016, Johannesburg


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