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Episode 162: Ravi Naidoo takes us through 21 years of Design Indaba

Date: 11 Feb 2016
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Posterscope brings future of OOH media to Nigeria
Posterscope brings future of OOH media to Nigeria

Posterscope, an out-of-home communication agency, has formally launched an office in Nigeria. Nigeria is the 32nd market globally that Posterscope is venturing into...

Outdoor advertising spend dropped to N20.5bn in 2014 - OAAN
Outdoor advertising spend dropped to N20.5bn in 2014 - OAAN

The total amount of outdoor advertising spend in Nigeria dropped to N20.5bn in 2014 from the N23.3bn it achieved in 2013 representing a N3.2bn decline.

By Chris Agabi

Digitally bright future for outdoor
Digitally bright future for outdoor

Within the next decade, digital advertising is expected to account for more than a quarter of all billboards, as it is increasingly replacing traditional paper billboards across South Africa...

Better days ahead for Nigeria's outdoor ad industry
Better days ahead for Nigeria's outdoor ad industry

The huge potential of the outdoor advertising industry in Nigeria and Africa at large has again been brought to the fore. Stakeholders unanimously agree that better days...

By Clarkson Eberu

90 years of good deeds! - Alliance Media
90 years of good deeds!

Alliance Media recently partnered with the Office of the President in Zambia by putting up a number of large-format billboards around Lusaka in honour of former president Dr Kenneth Kaunda, who celebrated his 90th birthday last month.

Issued by Alliance Media

EDGE53 unveils new branding, services
EDGE53 unveils new branding, services

After a campaign that built up excitement around its rebranding, EDGE53, an events production and management company, finally revealed its new look, tagline and twist to its name earlier this week.

Solar-powered internet café spaza shop - Right Stuff
Solar-powered internet café spaza shop

Internet café spaza shops provide an easy way for countries to deliver the penetration in Africa, by allowing cellular networks to extend their services to all parts of a country and to provide free solar power to individual cellphone users to keep their phones charged and connected at all times.

Issued by Right Stuff

McDonald's billboards come to Mauritius! - Alliance Media
McDonald's billboards come to Mauritius!

Recently Alliance Media partnered up with McDonald's in a new and exciting project for the successful fast food chain.

Issued by Alliance Media

The state of the nation: Advertising in Africa
The state of the nation: Advertising in Africa

Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.

By Staff Reporter

Danette Breitenbach
Y&R: I have an agency...

Y&R is committed to having 20 agencies on the African continent by 2015. Leading the charge to achieve this is Yossi Schwartz, chairman of Y&R South Africa.

By Danette Breitenbach

Alliance Media empowers girls in Ghana - Alliance Media
Alliance Media empowers girls in Ghana

This month of August marks women's month in South Africa. Alliance Media has taken this theme to Ghana where they are empowering young girls to overcome their challenges and live their dreams.

Issued by Alliance Media

Aegis Media unveil Baileys new bottle

Aegis Media were asked to do a campaign for Baileys, a Diageo brand, in both Nigeria and Kenya, and 72 hours later had a creative concept and execution plan that fully answered and met the client's brief and saw three of their network brands - Posterscope, Isobar and Carat working as one integrated unit.

Vodacom Nigeria 'invites' interaction with a PocketMedia Changer
Vodacom Nigeria 'invites' interaction with a PocketMedia Changer

Connectivity is changing the face of Nigerian business. To get this message across to its client base, Vodacom Business had an innovative invitation produced by PocketMedia Solutions, called the Changer, which served as an invitation to the launch of its new Machine-to-Machine Solutions.

Alliance Media remembers genocide in Rwanda - Alliance Media
Alliance Media remembers genocide in Rwanda

This month marks the 19th anniversary of the genocide that took place in Rwanda in 1994. In commemoration of this, MTN has put up billboards around Kigali to remember those that passed on during the genocide.

Issued by Alliance Media

OOH makes its mark at Rail Park Mall, Botswana - Continental Outdoor
OOH makes its mark at Rail Park Mall, Botswana

In a first of its kind Continental Outdoor Media Botswana has acquired exclusive rights to advertising in one of the largest retail spaces in Botswana.

Issued by Continental Outdoor

Get entries in now for Loeries
Get entries in now for Loeries

Loerie entries are now open, and those that get their work in by 15 April 2013; get 10% off their entry fee. The final deadline for entries is 31 May and agencies or marketers throughout Africa and the Middle East can enter their work.

Alliance Media launches Barclays campaign in Mauritius - Alliance Media
Alliance Media launches Barclays campaign in Mauritius

Alliance Media Mauritius, part of the Alliance Media group has recently launched the "Bridging the world for you" campaign in Mauritius for the bank's new corporate campaign.

Issued by Alliance Media

[2013 trends] Africa's dynamic markets
[2013 trends] Africa's dynamic markets

The year 2013 for most brands, especially the ones coping with saturated markets in developed countries, will be a decisive one. Incorporating Africa into their corporate brand strategy, if they haven't done so, will be the better part of valour, so to speak.

By Obaika Consulting Team

[2013 trends] Out-of-the-box branding
[2013 trends] Out-of-the-box branding

No, the concepts of "tribalism", "gamification" and "engagement" aren't a promo for the latest computer game, but are in fact the trends that will characterise the way companies and consumers interact in 2013. The branding industry is constantly developing and. while the following trends are evolutions rather than dynamic, short-term changes, we believe there are 10 areas that will define the brandscape over the next year.

By HKLM Exco Team

[2013 trends] Africa poised for a great future
[2013 trends] Africa poised for a great future

As 2013 commences, afro-pessimism seems to cede to afro-optimism. There is a global consensus: Africa is poised for a great future. What will be the impact of Africa's growth on our industry? What will be the major trends of the year? In the business world, predicting the future is a crucial exercise.

By Nandkishor Buty

Alliance Media dominates in Burundi - Alliance Media
Alliance Media dominates in Burundi

Alliance Media Burundi has recently completed the installation of various new billboard structures in the East African country. The structures are all fully imported large format advertising devices whose advertising has been taken up by the country's leading brands.

Issued by Alliance Media

Primedia Nigeria wins award
Primedia Nigeria wins award

For its contribution to the development of the out of home advertising category in Nigeria, Primedia Nigeria was awarded the Platinum Brand Award at the recent IMC Movers awards dinner. The accolade is a result of media owners judging their peers within their own industry.

Alliance Media successfully launches airport advertising - Alliance Media
Alliance Media successfully launches airport advertising

After having been awarded the exclusive advertising rights for Botswana's SSK International airport in Gaborone, for another consecutive term, Alliance Media Botswana has successfully installed a number of key sites within the new airport.

Issued by Alliance Media

Howzit MSN, Ad Dynamo partner to extend reach in Nigeria
Howzit MSN, Ad Dynamo partner to extend reach in Nigeria

Howzit MSN has partnered with Ad Dynamo to monetise its growing traffic in Nigeria, following the extension of its brand from South Africa into the rest of sub-Saharan Africa.

Nigeria's LASAA boosts stakeholder engagement with Skype
Nigeria's LASAA boosts stakeholder engagement with Skype

Lagos State Signage and Advertisement Agency, reportedly Nigeria's first structured outdoor media regulator, is set to introduce Skype video as part of steps to improve customer engagement and delivery of its services to stakeholders.

Z-Card Nigeria shares MTN's message to consumers
Z-Card Nigeria shares MTN's message to consumers

MTN Nigeria recently appointed Z-Card to design and produce a 'MTN Quick Tips' guide about its products and services to bridge the communication gap for its consumers.

TMKG launches PostarTrack, an OOH audit tool

TMKG Media Audit, Nigeria's specialist in out-of-home and outdoor media monitoring has launched Postartrack, a web-based media monitoring tool for tracking, evaluating and reporting all types of out-of-home media displays.

Primedia Out Of Home Nigeria commits to partnership
Primedia Out Of Home Nigeria commits to partnership

Nigerian Deluxe Colour Productions has partnered with Primedia Out Of Home Nigeria which will provide an investment in the country and its people. The media owner has been chosen by Deluxe because of the company's pedigree, experience and expertise.

African inner city rejuvenation begins with traffic circles - Continental Outdoor
African inner city rejuvenation begins with traffic circles

Traffic calming circles in Dar es Salaam, Tanzania, have been upgraded to 'works of art' as part of that city's urban regeneration and beautification initiative. Continental Outdoor Media worked in conjunction with local artists to beautify this road infrastructure.

Issued by Continental Outdoor

Backpack Banner - Right Stuff
Backpack Banner

Right Stuff's new Backpack Banner is a unique product perfect for fun runs/walks, cycling events and outdoor promotions or to highlight your brand during pamphlet distribution.

Issued by Right Stuff

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