Results for social experiment

News

Who is the Coolest OG of them all?
Who is the Coolest OG of them all?Article

In this first-to-TV production, 12 of the Coolest OG's are competing for a R100,000 grand prize by going through a series of fun and really cool challenges to see if they are truly Thee Coolest OG.

9 Apr 2021

#PulpNonFiction: Life and death and the city
#PulpNonFiction: Life and death and the cityArticle

What can leaders learn from cities? Read now as Bronwyn Williams unpacks The Life and Death of Great American Cities by Jane Jacobs...

Bronwyn Williams 25 Jan 2021

Photo by  on .
5 areas of marketing and creative operations being disrupted by SaaSArticle

Lerato Mokhethi, a freelance journalist and communications consultant, lists five areas of marketing and creative operations being disrupted by SaaS...

Lerato Mokhethi 30 Sep 2020

Live Inside and Win the Ride: Meet the contestants
Live Inside and Win the Ride: Meet the contestantsArticle

The excitement is building as five contestants prepare to battle it out to win the brand-new Volkswagen Polo Vivo...

Issued by Smile 90.4FM 11 Mar 2020

'Levelling up' on quality education
'Levelling up' on quality educationArticle

Bojane Segooa has a lifelong passion for education. Not only is she currently completing her Master's degree in Innovation, while working as a senior lecturer at Unisa's department of financial accounting...

Leigh Andrews, Issued by SAICA 11 Jul 2019

Two women sell roadside refreshments in rural Kano in 2011. Shobana Shankar, CC BY-SA
What the US could learn about vaccination from NigeriaArticle

To consider that Nigeria, infamous for anti-vaxx campaigns leading to polio outbreaks, has any lessons for Americans may be shocking...

Shobana Shankar 7 Jun 2019

Two AFDA documentaries to screen at Encounters International Documentary Festival
Two AFDA documentaries to screen at Encounters International Documentary FestivalArticle

The 21st Encounters International Documentary Festival will be taking place in Cape Town and Johannesburg from 6 to 16 June...

Issued by AFDA 14 May 2019

Suited up for the hunger games
Suited up for the hunger gamesArticle

In case you missed it, season six of Survivor had a glorious immunity special, where the island dwellers were treated to a full Steers experience...

Issued by DNA Brand Architects 12 Sep 2018

Photo by Roy Esterhuysen / 2018 Loerie Awards /
Loeries2018: Pete Case on winning a Grand Prix for 'The World's First Baby Marathon'Article

Ogilvy Johannesburg took home a Grand Prix for Kimberly-Clark's 'The World's First Baby Marathon' in the film communication category at this year's Loerie Awards on Saturday, 18 August at the Durban ICC...

Jessica Tennant 31 Aug 2018

Patrick Schofield, CEO of rewards-based crowdfunding platform, ThundaFund.com.
Crowdfunding in Africa to reach R415.8 million in 2025Article

In 2016, the Afrikstart Crowdfunding in Africa Report, named South Africa as the leading rewards-based crowdfunding hub in Africa, estimating its value in the region of R415.8m in 2025...

27 Jun 2018

The Give Art Life book by Cullinan for client Absa L'Atelier.
"Financial advertising is far from boring": Cullinan SA on their Midas Award winsArticle

While the advertising industry is cluttered with award shows, the Midas Awards that recognise the world's best financial advertising are ones to watch as this form of brand messaging is aimed at gaining the rarest kind of consumer trust imaginable. Here's how SA's own Cullinan agency recently proved its weight in gold...

Leigh Andrews 13 Feb 2018

Launching the Debmarine Namibia campaign.
Campaign promotes road safety in NamibiaArticle

As part of a social responsibility campaign, Namibia's Debmarine embarked upon a long road safety awareness campaign to promote and inculcate road-safety consciousness in Namibia...

22 Dec 2017

#SiemensAirDrop: Travellers from Joburg to Cape Town encouraged to exchange baggage allowance for water
#SiemensAirDrop: Travellers from Joburg to Cape Town encouraged to exchange baggage allowance for waterArticle

This festive season Gautengers will descend on a drought-ravaged Mother City, putting more strain on water supply. They will be encouraged to exchange five kilos of their on-flight baggage allowance for five litres of water...

12 Dec 2017

(c) Volodymyr Melnyk -
Exploring the ego in advertisingArticle

I love advertising. I'm not talking digital, above-the-line or direct marketing. I'm not talking about Maslow, about the human condition or the Zero Moment of Truth. I'm talking about the act of telling a story, the act of creating something meaningful. Marketing a product to someone so well that they're willing to part with money they've earned from hard work or stealing...

Dale Ferreira 27 Jun 2017

Shining the spotlight on Today, I'm Brave, non-profit partner of this year's Torch Awards
Shining the spotlight on Today, I'm Brave, non-profit partner of this year's Torch AwardsArticle

This year's non-profit partner in the Torch Awards is ‘Today, I'm Brave', which started out as a social experiment to inspire an Ebola-stricken community in Sierra Leone and evolved into a non-profit...

19 Jan 2017

Your 'junk' could be your holiday ticket
Your 'junk' could be your holiday ticketArticle

A recent social experiment by leading online classified platform OLX has highlighted that most South African households have money 'tied up' in unwanted goods...

Issued by OLX 8 Nov 2016

#TEDxCT: Are you listening?
#TEDxCT: Are you listening?Article

Just like the adrenalin and anticipation you feel before going on a rollercoaster, so were the TEDxCapeTown speakers waiting to present their talks to an excited audience on 15 October at Ratanga Junction...

Beverley Klein 19 Oct 2016

The #BreaktheMould packs
#WomensMonth: Flipping the script on 'gender-specific' toysArticle

With lack of diversity and gender equality strongly in the media spotlight this month, the timing of Y&R Cape Town's #BreakTheMould campaign couldn't have been better...

Leigh Andrews 25 Aug 2016

Members of the Black Pencil Jury on Thursday morning...
13 D&AD awards for SA in 2016Article

South African agencies are coming home with 13 pencils from the 2016 D&AD Awards! On the third and final day of D&AD judging, 514 pencils were awarded...

21 Apr 2016

Image credit:
Exclusive Books decides to add food to the mixArticle

It's a social experiment and a commercial adventure, an 'experiventure'," says, Exclusive Books CEO Benjamin Trisk of the bookseller's new store in Hyde Park Corner, Johannesburg...

Sue Blaine 11 Dec 2015

The shopper revolution
The shopper revolutionArticle

Rewind a couple of years and you'll find that it's not so long ago that we had to wait all weekend for the store doors to re-open...

Charlene Olivier 7 Dec 2015

To hell with complacency!
To hell with complacency!Article

I am sick of it. Absolutely and utterly done. If one of my compatriots in the media gets charged just one more time with covering only the bad news and doing diddly squat for nation-building, I think I might blow a gasket...

Janine Lazarus 3 Nov 2015

Digital technology boosting Kenya's socio-economic fortunes
Digital technology boosting Kenya's socio-economic fortunesArticle

Squad Digital, Kenya's leading digital advertising agency, is using this digital technology to rally citizens to be patriotic and peaceful in a bid to create cohesiveness...

30 Oct 2015

2015 Branded Entertainment and Design & Package Design Shortlist at LIA - SA has two entries
2015 Branded Entertainment and Design & Package Design Shortlist at LIA - SA has two entriesArticle

The shortlists for the Branded Entertainment and for the Design & Package Design categories at the London International Awards (LIA) have been announced. Winners will be announced on 10 November 2015...

9 Oct 2015

#Loeries2015: Sanlam on marketing in a corporate environment
#Loeries2015: Sanlam on marketing in a corporate environmentArticle

Ann Nurock spoke to Mariska Oosthuizen, Head of Brand and Sonja Sanders, Head of Marketing at Sanlam, during Loeries Creative Week Durban 2015, on how creativity must be commercial...

Ann Nurock 18 Aug 2015

Egg and Arcade big winners at the Loerie Awards
Egg and Arcade big winners at the Loerie AwardsArticle

Egg Films and its sister company Arcade were among the big winners at the Loerie Awards, with their directors picking up two Golds, three Silvers, five Craft Certificates and two Bronzes across the TV & Cinema and Branded Content categories alone...

Issued by Egg Films 18 Aug 2015

Creative Circle launches Champions of Creativity Award
Creative Circle launches Champions of Creativity AwardArticle

No one can create great work without a great client. It's for this reason that the Creative Circle has launched an award that recognises the clients who recognise the value of creativity...

Issued by Creative Circle 28 Jul 2015

Somewhere over the rainbow...
Somewhere over the rainbow...Article

The kaleidoscope of colour that greeted the US Supreme Court decision on marriage equality on Friday, was significant for many reasons, not least, as a case study for brands following key news events...

Louise Marsland 29 Jun 2015

The full Cannes Lions Branded Content & Entertainment shortlist
The full Cannes Lions Branded Content & Entertainment shortlistArticle

The full Cannes Lions Branded Content & Entertainment shortlist has been released, with two finalists from one South African agency! The winners will be announced at an awards ceremony tomorrow evening...

26 Jun 2015

All the 2015 Cannes Lions PR winners
All the 2015 Cannes Lions PR winnersArticle

The full list of winners for the Cannes Lions PR category has been announced...

23 Jun 2015

The full Cannes Lions Design shortlist
The full Cannes Lions Design shortlistArticle

The full Cannes Lions Design shortlist has been released, with 1 SA agency cracking the nod! The winners will be announced at an awards ceremony tomorrow evening...

23 Jun 2015

[TrendTalk] A fashionable future
[TrendTalk] A fashionable futureArticle

Our clothes as well as our food will in all likelihood be grown in labs in the future. The latest fashion trend, bio-fashion, uses the living cultures of micro-organisms such as yeast, fungi and algae to produce fabric, reports Native VML...

Louise Marsland 22 Jun 2015

The full Cannes Lions Outdoor shortlist
The full Cannes Lions Outdoor shortlistArticle

The full Cannes Lions Outdoor shortlist has been released, with five South African agencies on the list! The winners will be announced at an awards ceremony tomorrow evening...

22 Jun 2015

The full Cannes Lions Media shortlist
The full Cannes Lions Media shortlistArticle

The full Cannes Lions Media shortlist has been released, including four South African agencies! The winners will be announced at an awards ceremony tomorrow evening...

22 Jun 2015

The full Cannes Lions PR shortlist
The full Cannes Lions PR shortlistArticle

The full Cannes Lions PR shortlist has been released, with 1 South African agency included as a finalist! The winners will be announced at an awards ceremony tomorrow evening...

22 Jun 2015

The full Cannes Lions Promo & Activation shortlist
The full Cannes Lions Promo & Activation shortlistArticle

The full Cannes Lions Promo & Activation shortlist has been released, with 3 SA agencies cracking the nod! The winners will be announced at an awards ceremony tonight...

21 Jun 2015

[Loeries 2015] Agency expectations with... Joe Public
[Loeries 2015] Agency expectations with... Joe PublicArticle

In our feature running until Loeries Creative Week in Durban this August (yes, August, not September and Durban, not Cape Town!), we find out what Joe Public's creative team of Adam Weber and Roanna Williams expect...

Leigh Andrews 14 May 2015

PRISM Awards 2015 winners announced
PRISM Awards 2015 winners announcedArticle

For the second consecutive year, Atmosphere Communications has scooped top honours in the Campaign of the Year category at the PRISM Awards...

20 Apr 2015

Sanlam to release 'One Rand man' to schools
Sanlam to release 'One Rand man' to schoolsArticle

Launched on 26 February, the 20-minute 'One Rand Man' documentary, will now be made available to schools, as well as financial advisers who want to educate their clients.

27 Feb 2015

[MRMW] Understanding human behaviour to improve mobile research design
[MRMW] Understanding human behaviour to improve mobile research designArticle

Have you ever thought about the way you think? Or about the biases that inform your decision-making processes? You should, especially if you're involved in mobile research...

Leigh Andrews 11 Nov 2014

Robot hitchhikes across Canada
Robot hitchhikes across CanadaArticle

OTTAWA, CANADA: A chatty robot with an LED-lit smiley face was sent hitchhiking across Canada this summer as part of a social experiment and reached its final destination having covered several thousand kilometres on the road.

22 Aug 2014

Always launches #LikeAGirl campaign
Always launches #LikeAGirl campaignArticle

Always has launched the #LikeAGirl campaign to change the negative perception of the phrase and make #LikeAGirl a declaration that means downright amazing...

19 Aug 2014

Gareth Allison and Nic Small sign up for social media experiment
Gareth Allison and Nic Small sign up for social media experimentArticle

South African YouTube celebs, Gareth Allison and Nic Small of Derick Watts & The Sunday Blues have signed up to participate in a campaign, framed as a social experiment that will have them trapped for five days to simulate what it would be like being stuck in a hotel room with a cold or flu, whilst on a dream holiday.

14 May 2014

Dove Patches film campaign goes live in 57 countries
Dove Patches film campaign goes live in 57 countriesArticle

The short film 'Dove: Patches' highlights how the right state of mind can unlock a powerful feeling of beauty that lives inside all women.

15 Apr 2014

Felix Kessel
Social media... Brands, you're missing the point!Article

I find it strange that with all the hype and bluster surrounding the billion or so Facebook users, the half billion twits and the tacked together Pinterest users, the moment brands decide to participate in "new media" they are arrogant enough to believe that they can bring their rules to our common practice of being social.

Felix Kessel 28 Jan 2014

[The Creativity Q&A]: Sarah Britten chats to VML's Vandeven
[The Creativity Q&A]: Sarah Britten chats to VML's VandevenArticle

How does creativity drive business? How do you inspire creativity in others? In an exclusive series for Bizcommunity, Sarah Britten interviews seven creative leaders from around the world. See them in person at the International Seminar of Creativity in Cape Town on 20 September, which forms part of Loeries Creative Week Cape Town.

21 Aug 2013

Heineken launches online travel reality series in SA
Heineken launches online travel reality series in SAArticle

'Voyage' is a new campaign from Heineken that takes different men from across the world and drops them in remote global locations with nothing but the most basic of supplies and directions. The result is 'Dropped' - a series of episodic adventures following the explorers on their travel experience.

2 Aug 2013

Women in underground mining: beyond policy
Women in underground mining: beyond policyArticle

In a move that promised greater gender equality, women were allowed in the 1990s to enter the traditionally all-male world of underground work in South African mines. But it is time the industry and authorities reflect and take stock of the consequences of this decision thereby informing the way forward.

23 Apr 2013

Next >
Let's do Biz