The full Cannes Lions PR shortlist
The full Cannes Lions PR shortlist has been released, with 1 South African agency included as a finalist! The winners will be announced at an awards ceremony tomorrow evening...
Cannes PR shortlist
| Title | Client | Product | Entrant Company |
|---|---|---|---|
| WAKE UP & SMELL THE BACON | OSCAR MAYER | OSCAR MAYER BACON | OLSON ENGAGE Chicago |
| #NOTBROKEN | MONDELÉZ INTERNATIONAL | HONEY MAID | DROGA5 New York |
| #MYFAMILYCAN | SPC ARDMONA | SPC CANNED FRUIT AND VEGETABLES | LEO BURNETT MELBOURNE |
| THE DANCING TRAFFIC LIGHT | DAIMLER AG / SMART MM | SMART | BBDO GROUP GERMANY Berlin |
| 70 GUARDIANS OF WINTER | ŠKODA SPAIN | ŠKODA SCOUT 4X4 | PROXIMITY BARCELONA Barcelona |
| INTERCEPTION | VOLVO | AUTOMOBILES | GREY NEW YORK |
| THE SALT YOU CAN SEE | FUNDACIÓN FAVALORO | FUNDACIÓN FAVALORO | GREY ARGENTINA Buenos Aires |
| THE LUCKY IRON FISH PROJECT | LUCKY IRON FISH | FORTIFIED NUTRITION PRODUCT | GEOMETRY GLOBAL Dubai |
| ROCCO SIFFREDI'S VOW OF CHASTITY | RECKITT BENCKISER ITALIA | DUREX | HAVAS WORLDWIDE MILAN |
| HORSE SELLS NASAL STRIP TO HUMANS | GSK | BREATHE RIGHT NASAL STRIPS | PHD New York |
| CALL HER NAME | POLA | RED B.A | HAKUHODO Tokyo |
| TRUE WETSUITS | QUIKSILVER JAPAN | WETSUITS | TBWA\HAKUHODO Tokyo |
| CATCALLING YOUR MOM | EVERLAST | EVERLAST | INDEPENDENCIA Lima |
| CHOOSE BEAUTIFUL | DOVE | PERSONAL CARE | EDELMAN London |
| KEEP THE FLAME ALIVE | DIAGEO LEBANON | JOHNNIE WALKER | LEO BURNETT BEIRUT |
| COLOR FOR THE COLORBLIND | VALSPAR | PAINT | FCB CHICAGO |
| PRICE OF WATER | COCA-COLA | ARWA | MEMAC OGILVY Dubai |
| PRICELESS PETS | PURINA / QUATRO PATINHAS NGO | ANIMAL ADOPTION | NBS Rio de Janeiro |
| BREATHE AGAIN | XIAO ZHU | AIR PURIFIER | Y&R SHANGHAI |
| TAM'S MUSEUM ON A TROLLEY | TAM MUSEUM | AIRCRAFT MUSEUM | WUNDERMAN BRAZIL São Paulo |
| THE RGB NEWS | ANTENA 1 - OBSERVATOR | BLOOD DONATION | GEOMETRY GLOBAL Bucharest |
| THE HIV+ ISSUE | VANGARDIST MAGAZINE | MAGAZINE | SAATCHI & SAATCHI SWITZERLAND Geneva |
| BLACK CATS ON HOLIDAY | LOTO LIBANAIS | LOTO | IMPACT BBDO Dubai |
| SNACKHOLIDAYS | TRANSAVIA | AIRLINE COMPANY | LES GAULOIS Puteaux |
| GREAT CHINESE NAMES FOR GREAT BRITAIN | VISITBRITAIN | TOURISM | OGILVY BEIJING |
| SECURITY MOMS | SPORT CLUBE DO RECIFE | SOCCER TEAM | OGILVY BRASIL São Paulo |
| BLIND TRIP | MINISTRY OF TRANSPORTATION AND TOURISM | PROMOTIONAL TOURISM CAMPAIGN | MARURI GREY Guayaquil |
| #MACITBETTER | McDONALD´S | BIG MAC | DDB Sydney |
| PROUD WHOPPER | BURGER KING | WHOPPER | DAVID Miami |
| THE CONCERT NO ONE WAS WAITING FOR | BBVA | BBVA | FAHRENHEIT DDB Lima |
| LIGHTNING ROD BILLBOARD | SEGUROS BOLÍVAR | SEGUROS BOLÍVAR | LEO BURNETT COLOMBIA Bogotá |
| CLEVER BUOY | OPTUS | OPTUS NETWORK | FUEL COMMUNICATIONS Sydney |
| LIFELIVE | SAMSUNG | GEAR VR | LEO BURNETT SYDNEY |
| PERU TE LLAMA | MOVISTAR | COMMUNICATION SERVICES | Y&R Lima |
| TAXI PATROL | MYTEKSI | MYTEKSI APP | OGILVY MALAYSIA Kuala Lumpur |
| SUNDAY GRANNIES | VODAFONE ROMANIA | TELECOMMUNICATIONS | McCANN ERICKSON ROMANIA Bucharest |
| GUILT TRIP SUNDAY | SOS CHILDREN'S VILLAGES SWEDEN | MOTHER'S DAY | RIVER Stockholm |
| MORE THAN A COSTUME | DOCTORS OF THE WORLD | DOCTORS OF THE WORLD | PUBLICIS KAPLAN THALER New York |
| LOVE HAS NO LABELS | ADCOUNCIL | LOVE HAS NO LABELS | R/GA New York |
| A HAIR RAISING MESSAGE | BARNCANCERFONDEN | NON PROFIT ORGANIZATION | GARBERGS Stockholm |
| PROJECT AKSHAR (ALPHABETS) - GRADUATING BLUE-COLLAR TO WHITE-COLLAR | SMARTLIFE | GET SMART PROGRAM | FP7/DXB Dubai |
| NAZIS AGAINST NAZIS - GERMANY'S MOST INVOLUNTARY CHARITY WALK | ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR | EXIT-DEUTSCHLAND | GGH LOWE Hamburg |
| THE UNFORGOTTEN | ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE | GUN VIOLENCE EDUCATION, AWARENESS AND LOBBYING | FCB CHICAGO |
| COME AND VOTE! | ASOCIATIA PRO DEMOCRATIA | PRO VOTING CAMPAIGN | LEO BURNETT GROUP Bucharest |
| UNPAID SPOKESPERSON | LEGACY | NATIONAL PUBLIC HEALTH FOUNDATION (TOBACCO PREVENTION & CEASTION) | KETCHUM New York |
| SINGING SAILOR | THE SWEDISH PEACE AND ARBITRATION SOCIETY | SUSTAINABLE PEACE AND HUMAN RIGHTS | ÅKESTAM HOLST Stockholm |
| THE GUN SHOP | STATES UNITED TO PREVENT GUN VIOLENCE | ANTI-GUN VIOLENCE | GREY NEW YORK |
| 805 MILLION NAMES | UNITED NATIONS WORLD FOOD PROGRAMME | FIGHTING HUNGER WORLDWIDE | FORSMAN & BODENFORS Gothenburg |
| THE 2 EURO T-SHIRT - A SOCIAL EXPERIMENT | FASHION REVOLUTION (NGO) | SOCIAL ACTIVATION | KETCHUM PLEON Berlin |
| MUMS AND MAIDS | TRANSIENT WORKERS COUNT TOO (TWC2) | TWC2 | OGILVY & MATHER SINGAPORE |
| THE SAD BUS | THE CENTER FOR INFORMATION TECHNOLOGY AT THE MINISTRY OF THE INTERIOR | BEZPIECZNYAUTOBUS.GOV.PL | K2 Warsaw |
| ANTI-ROBBERY COURSE | NATIONAL POLICE | NATIONAL POLICE | McCANN WORLDGROUP COLOMBIA Bogotá |
| CLEVER BUOY | OPTUS | OPTUS NETWORK | FUEL COMMUNICATIONS Sydney |
| THE DAVOS CHALLENGE: WALK FOR EDUCATION | UBS | CORPORATE SOCIAL RESPONSIBILITY | PUBLICIS PIXELPARK Berlin |
| TUVALU | LG ELECTRONICS | SMART TV | GREY ARGENTINA Buenos Aires |
| TRUE WETSUITS | QUIKSILVER JAPAN | WETSUITS | TBWA\HAKUHODO Tokyo |
| SNACKHOLIDAYS | TRANSAVIA | AIRLINE COMPANY | LES GAULOIS Puteaux |
| TINY POWER PLANT | SIXNINE CO. | FOOTWEAR | DENTSU YOUNG & RUBICAM Bangkok |
| INFREQUENT FLYERS CLUB | TIGERAIR | INFREQUENT FLYERS CLUB | McCANN MELBOURNE |
| PERU TE LLAMA | MOVISTAR | COMMUNICATION SERVICES | Y&R Lima |
| RELOCKLOVE | ORANGE | ORANGE FRANCE | MARCEL Paris |
| THE ART OF WAITING | RECLAME AQUI | INSTITUTIONAL | GREY BRAZIL São Paulo |
| TAXI PATROL | MYTEKSI | MYTEKSI APP | OGILVY MALAYSIA Kuala Lumpur |
| VOTE FOR US. WE'LL VOTE FOR YOU | KAFA | WOMEN'S RIGHTS NGO | LEO BURNETT BEIRUT |
| GROCERIES NOT GUNS | MOMS DEMAND ACTION FOR GUN SENSE IN AMERICA | PUBLIC AWARENESS - GUN CONTROL | GREY CANADA Toronto |
| HOLOGRAMS FOR FREEDOM | NO SOMOS DELITO (WE ARE NOT CRIME) | NGO | DDB SPAIN Madrid |
| NAZIS AGAINST NAZIS - GERMANY'S MOST INVOLUNTARY CHARITY WALK | ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR | EXIT-DEUTSCHLAND | GRABARZ & PARTNER Hamburg |
| TOYS IN MOURNING | UNICEF | INSTITUTIONAL | ONIRIA/TBWA Asuncion |
| THE GUN SHOP | STATES UNITED TO PREVENT GUN VIOLENCE | ANTI-GUN VIOLENCE | GREY NEW YORK |
| #TECHNOLOGYANDSTUFF: RAPID INTEGRATION TURNS PR CRISIS INTO SOCIAL CURRENCY | GENERAL MOTORS | CHEVROLET TRUCKS | FLEISHMANHILLARD St. Louis |
| SHRED OF DECENCY | DAINTREE PAPER | MARRIAGE EQUALITY | ROTHCO Dublin |
| LIFE SAVING DOT | TALWAR BINDI | BINDI | GREY GROUP Singapore |
| TOUCH THE PICKLE | PROCTER & GAMBLE INDIA | WHISPER SANITARY NAPKINS | BBDO INDIA Mumbai |
| PROUD WHOPPER | BURGER KING | WHOPPER | DAVID Miami |
| MARCH OF TOYS | KASPERLE | KASPERLE | BBDO GUATEMALA |
| THE RAMP LESSON | DRIVER'S SCHOOL | DRIVING SCHOOL | VML México |
| SIDE BY SIDE | SPORT CLUB INTERNACIONAL | GRENAL | SPORT CLUB INTERNACIONAL Porto Alegre |
| COFFEE VS GANGS | MONDELÉZ | KENCO | J. WALTER THOMPSON London |
| THE WORLD'S FIRST BILLBED | MOLTYFOAM | MATTRESSES | BBDO PAKISTAN Lahore |
| CLEVER BUOY | OPTUS | OPTUS NETWORK | FUEL COMMUNICATIONS Sydney |
| TREE BOOK TREE | PEQUEÑO EDITOR | TREE BOOK TREE | FCB BUENOS AIRES |
| THE VERY GOOD WISHES | PUBLICIS GROUPE | PUBLICIS 2015 ANNUAL WISHES | DIGITASLBI FRANCE Paris |
| ASHES | CAMPOFRIO | INSTITUTIONAL. FIRE LA BUREBA FACTORY. | McCANN MADRID |
| THE 30TH ANNIVERSARY OF THE UK'S FIRST MOBILE PHONE CALL | VODAFONE | 30TH ANNIVERSARY OF THE UK'S FIRST MOBILE CALL, THE FIRST EVER CALL ON THE VODAFONE NETWORK | VODAFONE GROUP London |
| THE WORLD'S TOUGHEST JOB | AMERICAN GREETINGS | CARDSTORE.COM | MULLEN Boston |
| VITTEL COUCH CONVERTER SERVICE | VITTEL - NESTLÉ WATERS | MINERAL WATER | OGILVY PARIS |
| THE DANCING TRAFFIC LIGHT | DAIMLER AG / SMART MM | SMART | BBDO GROUP GERMANY Berlin |
| LICHTGRENZE | THE CITY OF BERLIN (KULTURPROJEKTE BERLIN) | CITY WIDE MEMORIAL LIGHT INSTALLATION AND LIVE EVENT | WHITEVOID Berlin |
| STAY WITH PRIDE | AIRBNB | TRAVEL & ACCOMMODATION | WHYBIN\TBWA GROUP SYDNEY |
| HEARING HANDS | SAMSUNG ELECTRONICS TURKEY | SAMSUNG | LEO BURNETT ISTANBUL |
| LOVE HAS NO LABELS | ADCOUNCIL | LOVE HAS NO LABELS | R/GA New York |
| HOLOGRAMS FOR FREEDOM | NO SOMOS DELITO (WE ARE NOT CRIME) | NGO | DDB SPAIN Madrid |
| THE MARATHON WALKER | WATER FOR AFRICA | CHARITY | OGILVY PARIS |
| PAY PER LOVE | TEATRENEU | PAY PER LOVE | THE CYRANOS//McCANN Barcelona |
| NAZIS AGAINST NAZIS - GERMANY'S MOST INVOLUNTARY CHARITY WALK | ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR | EXIT-DEUTSCHLAND | GGH LOWE Hamburg |
| THE HEARING TEST CONCERT | NEUROTH | HEARING AID | FCB ZÜRICH |
| THE RAMP LESSON | DRIVER'S SCHOOL | DRIVING SCHOOL | VML México |
| THE GUN SHOP | STATES UNITED TO PREVENT GUN VIOLENCE | ANTI-GUN VIOLENCE | GREY NEW YORK |
| A KISS IS A STAMP | POSTNL | POSTAL SERVICES | JOE PUBLIC TAKE-AWAY ADVERTISING Amsterdam |
| THE BILLBOARD WITH NOTHING TO HIDE | FARM PRIDE FOODS | FREE RANGE EGGS | GPY&R Melbourne |
| SECURITY MOMS | SPORT CLUBE DO RECIFE | SOCCER TEAM | OGILVY BRASIL São Paulo |
| THE 2 EURO T-SHIRT - A SOCIAL EXPERIMENT | FASHION REVOLUTION (NGO) | SOCIAL ACTIVATION | KETCHUM PLEON Berlin |
| ZOOLANDER RETURNS TO THE RUNWAY | PARAMOUNT PICTURES | ZOOLANDER 2 | WME|IMG New York |
| BLIND TRIP | MINISTRY OF TRANSPORTATION AND TOURISM | PROMOTIONAL TOURISM CAMPAIGN | MARURI GREY Guayaquil |
| TOYS IN MOURNING | UNICEF | INSTITUTIONAL | ONIRIA/TBWA Asuncion |
| THE VALENTINE EXPERIMENT | ANTHON BERG | ANTHON BERG CHOCOLATE | ROBERT/BOISEN & LIKE-MINDED Copenhagen |
| MORE THAN A SIGN | DISLIFE | DISABILITY RIGHTS AWARENESS | Y&R Moscow |
| PRETZEL BACON CHEESEBURGER - YES, YES, YES | WENDY'S | QUICK SERVICE RESTAURANT | VML Kansas City |
| THE WEATHER CHALLENGE | TOYOTA MOTOR EUROPE | AYGO | DEL CAMPO SAATCHI & SAATCHI MADRID Madrid |
| WAKE UP TO EGGS WITH BACON | AMERICAN EGG BOARD | EGGS | EDELMAN Chicago |
| SUPPORTING GREATNESS WITH JOCKEY MADBUM UNDERWEAR | JOCKEY | APPAREL | JOCKEY INTERNATIONAL Kenosha |
| CELIBACY CHALLENGE | GLAAD, GAY MEN'S HEALTH CRISIS | PUBLIC SERVICE | SAATCHI & SAATCHI New York |
| 805 MILLION NAMES | UNITED NATIONS WORLD FOOD PROGRAMME | FIGHTING HUNGER WORLDWIDE | FORSMAN & BODENFORS Gothenburg |
| STAY WITH PRIDE | AIRBNB | TRAVEL & ACCOMMODATION | WHYBIN\TBWA GROUP SYDNEY |
| MINERS | BANCO DE CHILE | BANCO DE CHILE | PROLAM Y&R Santiago |
| RUNWAY HAIR, YOU CAN WEAR | TRESEMMÉ | HAIRCARE | EDELMAN London |
| DACIA SPONSOR DAY - THE SPLIT | RENAULT ITALIA | DACIA | PUBLICIS CONSULTANTS ITALIA Milan |
| TWINGO STILETTO | RENAULT | FOOTWEAR | PUBLICIS Lisbon |
| THE SAD BUS | THE CENTER FOR INFORMATION TECHNOLOGY AT THE MINISTRY OF THE INTERIOR | BEZPIECZNYAUTOBUS.GOV.PL | K2 Warsaw |
| 180 MAKEUP LINE | AVON COMPANY | COSMETICS | NEWSTYLE São Paulo |
| BOOKBOOK | IKANO RETAIL ASIA | IKEA CATALOGUE | BBH ASIA PACIFIC Singapore |
| CINEMA DELIVERY | CIRKO FILM | FOR SOME INEXPLICABLE REASON | Y&R BUDAPEST |
| IS THIS THE NEXT? | SAMSUNG | GALAXY S6 | DDB STOCKHOLM |
| TRUE WETSUITS | QUIKSILVER JAPAN | WETSUITS | TBWA\HAKUHODO Tokyo |
| SNACKHOLIDAYS | TRANSAVIA | AIRLINE COMPANY | LES GAULOIS Puteaux |
| STATUE JUST FOR LOVING BEER | BREWERY NATAKHTARI (EFES GEORGIA) | 34 | LEAVINGSTONE Tbilisi |
| THE FRESHEST ORANGE JUICE BRAND | INTERMARCHÉ | INTERMARCHÉ | MARCEL Paris |
| 180 MAKEUP LINE | AVON COMPANY | COSMETICS | NEWSTYLE São Paulo |
| PEPPER HACKER | MARS FOOD AUSTRALIA | DOLMIO | CLEMENGER BBDO SYDNEY |
| FISHER-PRICE: WISHES FOR BABY | FISHER-PRICE | TOYS & BABY GEAR | WEBER SHANDWICK New York |
| FORTUNE MOTHER EXCHANGE | ADANI WILMAR | EDIBLE OILS AND FOODS | OGILVY & MATHER MUMBAI |
| INSPIRING SPIRIT | SCOOT AIRLINES | AIRLINE | SAATCHI & SAATCHI Singapore |
| A MESSAGE TO SPACE | HYUNDAI MOTOR COMPANY | BRAND CAMPAIGN | INNOCEAN WORLDWIDE Seoul |
| DONATION BADGES | ABTO (BRAZILIAN ASSOCIATION OF ORGAN TRANSPLANTATION) | INSTITUTIONAL | LEO BURNETT TAILOR MADE São Paulo |
| ALWAYS #LIKEAGIRL: TURNING AN INSULT INTO A CONFIDENCE MOVEMENT | PROCTER & GAMBLE | FEMCARE PRODUCT | MSLGROUP New York |
| INTIMATE WORDS | PROCTER & GAMBLE | ALWAYS | LEO BURNETT MEXICO |
| CALL HER NAME | POLA | RED B.A | HAKUHODO Tokyo |
| NOU-IKUMIN | PROCTER & GAMBLE | PAMPERS | BLUECURRENT JAPAN Tokyo |
| LUCOZADE SPORT CONDITIONS ZONE | LUCOZADE RIBENA SUNTORY | LUCOZADE SPORT | GREY LONDON |
| LOOK AT ME | SAMSUNG ELECTRONICS | SAMSUNG ELECTRONICS | CHEIL WORLDWIDE Seoul |
| CATSTACAM | MARS PETCARE AUSTRALIA | WHISKAS | CLEMENGER BBDO SYDNEY |
| STREET VIEW TEST | THE AUTOMOBILE CLUB OF ROMANIA | THEORY TESTS | PUBLICIS ROMANIA Bucharest |
| 'LEAVE IT TO US' REQUEST SYSTEM | AIR NEW ZEALAND | AIR NEW ZEALAND | ASATSU-DK Tokyo |
| WORLD WIDE VAC | ELECTROLUX | HOME APPLIANCES (VACUUM CLEANERS) | PRIME Stockholm |
| IS THIS THE NEXT? | SAMSUNG | GALAXY S6 | DDB STOCKHOLM |
| TINDER SEX TRAFFICKING AWARENESS CAMPAIGN | IMMIGRANT COUNCIL OF IRELAND | SEX TRAFFICKING AWARENESS | EIGHTYTWENTY Dublin |
| RUN4TIGER | WWF RUSSIA | TIGER CONSERVATION | POSSIBLE HUNGRY BOYS Moscow |
| RELOCKLOVE | ORANGE | ORANGE FRANCE | MARCEL Paris |
| GREAT CHINESE NAMES FOR GREAT BRITAIN | VISITBRITAIN | TOURISM | OGILVY BEIJING |
| PHOTOSHOP MURDER MYSTERY | ADOBE | PHOTOSHOP | EDELMAN San Francisco |
| CATSTACAM | MARS PETCARE AUSTRALIA | WHISKAS | CLEMENGER BBDO SYDNEY |
| MOVE THE LUNCH | HEINEKEN | HEINEKEN | CHICO LATAM Bogotá |
| #THATSONGWHEN | SPOTIFY | STREAMING MUSIC SERVICE | OGILVY NEW YORK |
| SPEAKING EXCHANGE | CNA | LANGUAGE SCHOOL | FCB BRASIL São Paulo |
| THE MOST ECO-FRIENDLY CAMPAIGN EVER | BIOCOOP | ORGANIC PRODUCTS RETAIL | FRED & FARID PARIS |
| #HAPPYTOHELP | KLM ROYAL DUTCH AIRLINES | #HAPPYTOHELP | DDB & TRIBAL WORLDWIDE AMSTERDAM |
| PRETZEL BACON CHEESEBURGER - YES, YES, YES | WENDY'S | QUICK SERVICE RESTAURANT | VML Kansas City |
| MAS QUE UN AUTO | TOYOTA | BRAND LOYALTY | CONILL SAATCHI & SAATCHI Miami |
| LOS CABOS RESELFIES | MEXICO BOARD OF TOURISM | LOS CABOS, MEXICO | LAPIZ Chicago |
| #SPEAKFORTHEM | SAVE THE CHILDREN | CAMPAIGN AGAINST CHILD ABUSE | McCANN LIMA |
| #APEARFORANAPPLE | SAMSUNG ELECTRONICS BELGIUM | CONSUMER ELECTRONICS | KETCHUM Brussels |
| #TECHNOLOGYANDSTUFF: RAPID INTEGRATION TURNS PR CRISIS INTO SOCIAL CURRENCY | GENERAL MOTORS | CHEVROLET TRUCKS | FLEISHMANHILLARD St. Louis |
| MORE THAN A COSTUME | DOCTORS OF THE WORLD | DOCTORS OF THE WORLD | PUBLICIS KAPLAN THALER New York |
| THE JERSEY SELFIE | L'EQUIPE | SPORTS NEWSPAPER | HAVAS MEDIA Puteaux |
| DOWNLOADED WITH #FASTWEB | FASTWEB | INTERNET - OPTICAL FIBER | M&C SAATCHI Milan |
| AUDI LED SCOREBOARD | AUDI | LED LIGHT TECHNOLOGY | RAZORFISH Berlin |
| INTERCEPTION | VOLVO | AUTOMOBILES | GREY NEW YORK |
| VOTE FOR US. WE'LL VOTE FOR YOU | KAFA | WOMEN'S RIGHTS NGO | LEO BURNETT BEIRUT |
| #SPEAKFORTHEM | SAVE THE CHILDREN | CAMPAIGN AGAINST CHILD ABUSE | McCANN LIMA |
| THE ICE BUCKET CHALLENGE | THE ALS ASSOCIATION | THE ALS ASSOCIATION | THE ALS ASSOCIATION Washington |
| ASSASSIN'S CREED UNITY | UBISOFT | VIDEO GAME | SID LEE Paris |
| #LITTLEMONEYBIGFUN | KFC | RESTAURANT CHAIN | McCANN ERICKSON ROMANIA Bucharest |
| GREAT CHINESE NAMES FOR GREAT BRITAIN | VISITBRITAIN | TOURISM | OGILVY BEIJING |
| PHOTOSHOP MURDER MYSTERY | ADOBE | PHOTOSHOP | EDELMAN San Francisco |
| DON'T TRADE ME | PAW JUSTICE | ANIMAL WELFARE ORGANISATION | DDB GROUP NEW ZEALAND Auckland |
| HIDDEN MESSAGES | INSTITUTO MARIA DA PENHA | VIOLENCE AGAINST WOMEN | AFRICA São Paulo |
| THE VOICE DONOR 2.0 | TENCENT | PUBLICIS GUANGZHOU | |
| SUNDAY GRANNIES | VODAFONE ROMANIA | TELECOMMUNICATIONS | McCANN ERICKSON ROMANIA Bucharest |
| CHOOSE BEAUTIFUL | DOVE | PERSONAL CARE | EDELMAN London |
| LICHTGRENZE | THE CITY OF BERLIN (KULTURPROJEKTE BERLIN) | CITY WIDE MEMORIAL LIGHT INSTALLATION AND LIVE EVENT | WHITEVOID Berlin |
| ARUBA IMAGE BANK | ARUBA | ARUBA TOURISM | GREY BRAZIL São Paulo |
| VOTE FOR US. WE'LL VOTE FOR YOU | KAFA | WOMEN'S RIGHTS NGO | LEO BURNETT BEIRUT |
| CHEETEAU | FRITO-LAY | CHEETOS | KETCHUM San Francisco |
| BUDWEISER: MAKE OPENING DAY A NATIONAL HOLIDAY | AB-INBEV | BEER | WEBER SHANDWICK New York |
| ONE RAND MAN | SANLAM | SANLAM | KING JAMES GROUP Cape Town |
| DOVE #SPEAKBEAUTIFUL | DOVE | PUBLIC MESSAGE | EDELMAN New York |
| SHARE THE LOAD | PROCTER & GAMBLE INDIA | ARIEL MATIC | BBDO INDIA Mumbai |
| MISSION 22: WAR AT HOME | ELDER HEART | MISSION 22 | CP+B Miami |
| MOVE THE LUNCH | HEINEKEN | HEINEKEN | CHICO LATAM Bogotá |
| NEWCASTLE BROWN ALE'S "BAND OF BRANDS" | HEINEKEN USA | NEWCASTLE BROWN ALE | FAST HORSE Minneapolis |
| ALWAYS #LIKEAGIRL: TURNING AN INSULT INTO A CONFIDENCE MOVEMENT | PROCTER & GAMBLE | FEMCARE PRODUCT | MSLGROUP New York |
| #SEATBELTB00BING | THE AUTOMOBILE CLUB OF ROMANIA | PUBLIC AWARENESS | PUBLICIS ROMANIA Bucharest |
| THE SAD BUS | THE CENTER FOR INFORMATION TECHNOLOGY AT THE MINISTRY OF THE INTERIOR | BEZPIECZNYAUTOBUS.GOV.PL | K2 Warsaw |
| 3 PREGNANT DADS | THE BOOK OF EVERYONE | PERSONALISED BOOKS | THE BOOK OF EVERYONE London |
| HEARING HANDS | SAMSUNG ELECTRONICS TURKEY | VIDEO CALL CENTRE | LEO BURNETT ISTANBUL |
| EMOTICOKE | THE COCA-COLA COMPANY | COCA-COLA | DDB EJE San Juan |
| BLINDFOLD RIDE | HIRAKATA PARK | AMUSEMENT PARK | HAKUHODO PRODUCTS Tokyo |
| ESCORT MEN | FC ZÜRICH WOMEN | CHAMPIONS LEAGUE CAMPAIGN | FREUNDLICHE GRüSSE Zürich |
| RED PHONE | TELMA TV | CORPORATE | NEW MOMENT NEW IDEAS COMPANY Skopje |
| THE MARATHON WALKER | WATER FOR AFRICA | CHARITY | OGILVY PARIS |
