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I am a headstrong digital media strategist with a fresh, innovative and creative take on life. I have a passion for all things brand and I believe that brands are created only in the mind of the consumer. I have a deep passion for technology and social media, as well as all above the line and below the line advertising. I have a high performing background in digital marketing coupled with strong business acumen which makes me an all-rounder.
I have obtained an Undergraduate Diploma in Marketing Management through the IMM Graduate School of Marketing in Cape Town and a Bachelor of Arts Honours in Brand Leadership through Vega School of Brand Leadership.
My experience at Vega has given me a holistic view of brands. It has taught me that brands live in the minds of the consumer and that the true success of a brand is it's differentiation from its competitors.
I have experience in Communications, Marketing, Branding, Social Media and Research. I view myself as being tech savvy, and I have an immense passion for brand development and creativity.
I have experience in entrepreneurship, as I come from a family of entrepreneurs, so I do believe that I possess strong administrative and new business skills as I owned my own digital agency which had 7 multi-national brands within its portfolio. I have the capacity to work collaboratively and harmoniously, both as a team player and on my own initiative.
My passion for brands and innovation has made me constantly aware of the brands that own the best spaces in consumers' minds, and how those brands attained their respective status.
My social and networking skills have proven to broaden my horizons and steer my ability to approach a
situation in an intuitive, innovative and creative manner. I have no doubt that I will be an asset to your
organisation.
