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Source: © CIO SA Vincent Maher, True I/O CEO and the leader of the MMA AI Leadership Consortium looks at the five trends driving the reshaping of marketing through AI

#BizTrends2025:True I/O's Vincent Maher - 5 AI trends shaping marketing in 2025

Vincent Maher 13 Jan 2025

Source: © LinkedIn In 2025 AI will transform advertising, signalling a fundamental shift in how advertisers approach digital marketing

AI to transform advertising in fundamental shift in digital marketing in 2025

3 Jan 2025

Source: © 123rf Amanda Chikara, marketing specialist, FamilySearch – Southern Africa says the changes we’re witnessing are not mere trends but foundational shifts that will define the future of marketing

Marketers be warned: Adapt or become obsolete

Amanda Chikara 30 Dec 2024

Source: Markus Spiske/Unsplash

Building a data governance framework for AI integration

27 Dec 2024

Source: © 123rf A strategic partnership giving brands new opportunities to connect with audiences through music has been formed by WPP and the Universal Music Group (UMG).

WPP and UMG form partnership connecting audiences through music

18 Dec 2024

#BestofBiz 2024: Marketing & Media

#BestofBiz 2024: Marketing & Media

17 Dec 2024

(Images supplied. Artwork: Lesley Svenson, Bizcommunity)

Razor's Kalay Maistry and NTT Data's Marian Scala named in Provoke Media’s Innovator 25 EMEA

Danette Breitenbach 12 Dec 2024

AI is done with its growth spurt and will continue to mature in 2025. Source: Microsoft Designer

Dell’s global CTO says AI will finally become useful in 2025

Lindsey Schutters 11 Dec 2024

Ifeoma Jibunoh the chief marketing officer at Cassava Technologies examines the role of curiosity in marketing (Image supplied)

3 key considerations in harnessing curiosity in marketing

Ifeoma Jibunoh 11 Dec 2024

Source: © Bizcommunity The inaugural SSA MMA Smarties Awards awarded 51 Awards, with 19 Gold, 19 Silver and 13 Bronze Awards

Inaugural SSA MMA Smarties' winners announced, the TFG named Brand of the Year

9 Dec 2024

Source: © 123rf Donvé Forbes, audit partner in technology, media, and telecommunications, BDO South Africa examines how media houses can navigate the digital shift

A mobile-first, audience-driven future as media houses navigate the digital shift

Donvé Forbes 6 Dec 2024

The global demand for AI will drive data centre innovation.

Data centre trends in 2025 will support, enable, leverage and regulate AI

6 Dec 2024

AI: A leapfrog opportunity for South African economic growth

AI: A leapfrog opportunity for South African economic growth

Musa Kalenga, Brave Group 6 Dec 2024

Wendy Tembedza & Bernadete Versfeld, partners at Webber Wentzel give five risks in the context of personalised marketing (Image supplied)

5 risks of personalised marketing in the context of the PoPIA

Wendy Tembedza 5 Dec 2024

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