Mobile

Articles

Contributors

#WPRD2026 | What's the story that deserves to exist?

Mike Sharman

#WPRD2026 | PR is not a shortcut to credibility; 5 questions to determine media readiness

Nokuthula Khwela

#WPRD2026 | PR is entering the golden age of external communications

Kevin Welman

Spain won the World Cup. But who won the battle for brand relevance

Matthew Nkala

Non-official Fifa brands score with reverse ambush marketing

Terry Levin

#WPRD2026 | Yolandi de Wet on why relationships remain PR's greatest asset

Robin Fredericks

It’s #WPRD2026. So what?

Danette Breitenbach

More...Submit contribution

To make an idea newsworthy, it must be worthy of the news, says Mike Sharman, CCO, Retroviral (Image: @ Bizcommunity)

#WPRD2026 | What's the story that deserves to exist?

Mike Sharman 12 hours

#WPRD2026 | PR is not a shortcut to credibility; 5 questions to determine media readiness

#WPRD2026 | PR is not a shortcut to credibility; 5 questions to determine media readiness

Nokuthula Khwela 3 days

Kevin Welman, director at ByDesign Communications says the credibility economy has arrived; external communications was built for it (Image supplied)

#WPRD2026 | PR is entering the golden age of external communications

Kevin Welman 22 Jul 2026

The World Cup is over. Spain won the trophy. But Adidas may have won the marketing battle, says marketing strategist, Matthew Nkala (Image supplied)

Spain won the World Cup. But who won the battle for brand relevance

Matthew Nkala 21 Jul 2026

#WPRD2026 | Proof: The 5th P for the AI era

#WPRD2026 | Proof: The 5th P for the AI era

Madelain Roscher 16 Jul 2026

Madelain Roscher, founder and CEO, PR Worx and Public Relations Institute of SA (Prisa) member, examines how AI Search has made PR the most powerful discipline in business (Image supplied)

#WPRD2026 | The quiet revolution that just made PR the most powerful discipline in business

Madelain Roscher 1 Jul 2026

(Image source: @ Kinsta https://kinsta.com/ Kinsta]])

Why AI Loves a podcast's transcript

Sam Swaine 23 Jun 2026

Pierre Cassuto, Humanz’ global chief marketing officer, says the most costly habit in marketing right now isn’t bad creative. It relates to the campaign itself (Image source: © 123rf )

A campaign is a fiction - the algorithm needs continuity

pierre cassuto 12 Jun 2026

The 3rd Space: Where brand conversations actually happen

Jacques du Preez 10 Jun 2026

Bradly Howland, CEO, Alkemi Collective, examines the danger of AI efficiency (Image source: © 123rf )

AI is making work faster but speed is not the test. Judgment is.

Bradly Howland 28 May 2026

Colin Ramparsadh says cinema is like a vodka martini - not for every client or campaign. Pictured: Top Gun: Maverick (Image source: © IGN AFrica )

The case for cinema: A Vodka Martini, shaken not stirred

Colin Ramparsadh 20 Apr 2026

#Orchids&Onions: When Castle Lite gets it right

#Orchids&Onions: When Castle Lite gets it right

Brendan Seery 18 Mar 2026

A CEO with a podcast who publishes consistently becomes something rare in the South African business landscape: a visible thinker with a documented point of view says Audibly's Sam Swaine (Image source: © Austin Distel )

The strategy US and UK CEOs use that South Africa’s leaders overlook

Sam Swaine 13 Mar 2026

Let's do Biz