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Your customers know when you’re faking it

Cristelle Snyman

Why relevance, not reach, is the real driver of email performance

Cristelle Snyman

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Creative Circle Best of the Year Awards 2025

Creative Circle Best of the Year Awards 2025

#RAPTBizTrendsTV | The Culture Foundry Co's Luke van der Spuy: When Gen Z decides you're not cool anymore

#Effies2025 | Halo and Pineapple: 100% sustained results

#Effies2025 | Ogilvy and VW: Creating campaigns for societal change

AAA School of Advertising’s Team So’ Réal made up of Zaiba Goolam (21), Joel Areington (22), and John Garside (21) recently won the South African leg of the L'Oréal Brandstorm 2026 competition (Image supplied)

AAA School of Advertising’s students qualify for Paris L'Oréal Brandstorm 2026 competition

Why creativity still matters when algorithms are marketing’s first audience

Why creativity still matters when algorithms are marketing’s first audience

Hansa Pilsener’s witty radio campaign raises a beer to the over-30s

Hansa Pilsener’s witty radio campaign raises a beer to the over-30sJoe Public

Why we get in the way of our best ideas

Why we get in the way of our best ideasM+C Saatchi Abel

The launch commercial for the all-new Kia Tasman bakkie creates an entire world out of one problem (image supplied)

#BehindtheCampaign | Kia Tasman bakkie TVC takes up the bakkie challenge

Dove and Fifa are teaming up to champion the next generation of female sports commentators through the Girl Talk movement (Image generated by AI)

Girl Talk: Finding the next female voice in sports

Ask Africa appoints Jezile Dhlamini as its chief client partner officer

Ask Africa appoints Jezile Dhlamini as its chief client partner officerASK AFRICA

Ogilvy South Africa Cape Town is the 2026 One Show ME & Africa Agency of the Year, and Promise Johannesburg ME & Africa Independent Agency of the Year (Image supplied)

Ogilvy and Promise top One Show ME & Africa rankings

Publicis is set to acquire LiveRamp. Source: Publicis.

Publicis Groupe to buy LiveRamp for $2.2bn

The Racket Club's music studio. Source: Supplied.

The Racket Club launches music strategy agency

Castle Lager’s Here’s To The Fans That Stood The Test Of Time campaign leading into the Fifa World Cup 2026 is a recreation of defining moments from South African football history (Image supplied)

Castle Lager’s Here’s To The Fans That Stood The Test Of Time recreates SA football moments

Why creativity still matters when algorithms are marketing’s first audience

Why creativity still matters when algorithms are marketing’s first audience

19 hours

Hansa Pilsener’s witty radio campaign raises a beer to the over-30s

Hansa Pilsener’s witty radio campaign raises a beer to the over-30s

19 hours

Company news

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Why ERP workflows get stuck – and what to do about it

Can!do Why ERP workflows get stuck – and what to do about it

18 hours

Singularity Summit returns to inspire Africa’s future this October

Mann Made Singularity Summit returns to inspire Africa’s future this October

18 hours

South African student selected as inaugural 2026 Effie Lions Foundation Voices of the Future fellow

Association for Communication and Advertising South African student selected as inaugural 2026 Effie Lions Foundation Voices of the Future fellow

19 hours

Vicinity Media's Omnichannel Analytics measures the real-world impact of omnichannel advertising

Vicinity Media Vicinity Media's Omnichannel Analytics measures the real-world impact of omnichannel advertising

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Why we get in the way of our best ideas

M+C Saatchi Abel Why we get in the way of our best ideas

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Cape Town Business Summit & Expo 2026 set to welcome thousands of entrepreneurs to the CTICC!

Cycle of Life Cape Town Business Summit & Expo 2026 set to welcome thousands of entrepreneurs to the CTICC!

20 hours

Your customers know when you’re faking it

Everlytic Your customers know when you’re faking it

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Get Fame Week Africa ready: Key dates the creative industry needs to know

The Publicity Workshop Get Fame Week Africa ready: Key dates the creative industry needs to know

1 day

The human paradox: The faster AI advances, the more human connection matters

Rogerwilco The human paradox: The faster AI advances, the more human connection matters

1 day

Global survey highlights the balance between human experience and AI innovation

MANGO-OMC Global survey highlights the balance between human experience and AI innovation

1 day

Ask Africa appoints Jezile Dhlamini as its chief client partner officer

ASK AFRICA Ask Africa appoints Jezile Dhlamini as its chief client partner officer

1 day

More news

The launch commercial for the all-new Kia Tasman bakkie creates an entire world out of one problem (image supplied)

#BehindtheCampaign | Kia Tasman bakkie TVC takes up the bakkie challenge

22 hours

Dove and Fifa are teaming up to champion the next generation of female sports commentators through the Girl Talk movement (Image generated by AI)

Girl Talk: Finding the next female voice in sports

1 day

Ogilvy South Africa Cape Town is the 2026 One Show ME & Africa Agency of the Year, and Promise Johannesburg ME & Africa Independent Agency of the Year (Image supplied)

Ogilvy and Promise top One Show ME & Africa rankings

1 day

Publicis is set to acquire LiveRamp. Source: Publicis.

Publicis Groupe to buy LiveRamp for $2.2bn

1 day

The Agency Scope China has found the biggest challenges that marketers face relate to the economic context (Image supplied)

Agency Scope China | Economic context the biggest challenge

2 days

The Racket Club's music studio. Source: Supplied.

The Racket Club launches music strategy agency

2 days

Castle Lager’s Here’s To The Fans That Stood The Test Of Time campaign leading into the Fifa World Cup 2026 is a recreation of defining moments from South African football history (Image supplied)

Castle Lager’s Here’s To The Fans That Stood The Test Of Time recreates SA football moments

2 days

Source:

#CannesLions2026: Ad law and self-regulation summit debuts at Cannes Lions

15 May 2026

MEA region has done well at The One Show. Source: Supplied.

Accenture Song SA dominates One Show MEA with 3 Golds

15 May 2026

Warc: Meta ad revenue to hit $240bn in 2026 on AI automation

14 May 2026

MMA South Africa Next! Conference 2026: Driving growth in modern marketing

12 May 2026

Agency Scope China 2025/26 | A multi-partner ecosystem with no single lead agency

12 May 2026

South Africa tallies 7 Young Ones merits this year

12 May 2026

A prisoner, an escape mastermind and a mouse walk into an agency

Danette Breitenbach 12 May 2026

Supersport's Fifa World Cup Sleep can wait campaign launches

11 May 2026

#CannesLions2026: Mandi Fine | SA’s healthcare communicators deserve a louder global voice

Mandi Fine 11 May 2026

Heineken’s new global agency model rolls out for 2030

11 May 2026

The Odd Number secures 2 Bronze at 2026 Clio Awards

The Odd Number 8 May 2026

#CannesLions2026 | Increased representation from Africa on shortlisting juries

8 May 2026

Warc warns CMOs: 3 shifts will redefine measurement in 2026

8 May 2026

Nedbank turns travel mishaps into storytelling-led radio campaign for travel insurance

Joe Public 8 May 2026

What The Alchemist can teach us about advertising

David edworthy 8 May 2026

Boundless wins Stella Artois and Corona, raises a perfectly poured chalice to the sunset

Boundless 8 May 2026

Maps provides 5 year record of consumer behaviour

7 May 2026

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