New site for Simba

The new site will contain updates on each of Simba's snack brands as well as information on the company as whole and specifically its 'performance with purpose' vision. It will also include information on the general environment, learning and development as well as Simba's graduate programme and job opportunities, with direct links to Simba's HR department. The site also talks to Simba's community initiatives in the form of their community farming and educational projects.

According to marketing director, Carla De Quintal, "We wanted to provide our customers and consumers with all the relevant company and brand news in an easily accessible reader-friendly format that better reflected our brand personalities. We also thought it was imperative to strengthen the link between local company Simba and our parent company PepsiCo as well as give more insight into the company's mission and vision as a sustainable business. Consumers will also be kept updated on all promotions and competitions and have easy access to social media links to allow them the opportunity to further engage with our brands."

Visit the new website on www.simba.co.za