Why keeping your customers is now the smartest growth strategy
Cristelle Snyman
Your customers know when you’re faking it
Cristelle Snyman
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Prezence provide viral campaigns for Channel 4/BMG, Ster-Kinekor, and EMI
Proper Crimbo (Client Channel 4 and BMG)
Produced by Prezence for a UK client and aimed at UK audiences, the Proper Crimbo single (they did the microsite at www.propercrimbo.tv) is touted as the UK Xmas #1 (from a quite rude TV show called BO SELECTA in UK which has taken the country by storm and they say is better than Ali G!). The viral element allows users to send personalised stalker audio email messages to their friends. The site is currently number one on viral.lycos and so far there have been over 38,000 send to a friends and counting!
http://www.propercrimbo.tv
For Ster-Kinekor
Lord of the Rings: Return of the King microsite and interactive viral competition.
http://www.sterkinekor.co.za/promos/lotr/
For EMI:
Kylie: Slow microsite
http://www.kylie.co.za
