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Marketing & Media South Africa

SABC: Silence of the hams

Ed Herbst looks at the SABC and how he reckons it has systematically silenced or ignored those it deems are either critical of government and/or those calling the government to account for its actions.

Louise Marsland comments on the importance of telling the truth in PR, marketing, advertising and other areas of interaction between brands and consumers, and Carla Enslin looks at collaborative brand building and striving towards higher goals, while Chanel Mackay has some views on getting the right media planning mix for business performance.

PS Take a look at the latest ads in the Ornico ad showcase.

Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your South African marketing and media news and event invitations to marketingnews@bizcommunity.com, exclusive opinion pieces to contributors-marketing@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



Weekly top stories


Janet Heard resigns from Cape Times
[Rod Baker] Janet Heard, assistant editor (head of news) at the Cape Times, has resigned. Read more >>

SABC silences church and other voices

Ed Herbst

'We in the churches deeply regret that certain clergy have ganged up against the public protector in the name of the church. They have done so without adequate knowledge of her reports and their intervention only serves to undermine the fight against corruption.' - Anglican Archbishop Thabo Makgoba, 18 March 2014.

Read more >>

Millward Brown announces the Best Liked Ads from Q4 2013
[Issued by Millward Brown]

What do kids, dogs and humour have in common? They all feature in the top 10 Best Liked Ads for Q4 from Millward Brown. They are also a fairly universal ingredient for advertising that resonates with the consumer.

Read more >>

Pistorius and the art of PR

Chris Moerdyk

When it comes to sentencing time in major court cases, juries and judges always look for remorse from the accused. It's a really big thing when it comes to mitigation of sentence. And it seems to me that Oscar Pistorius and his legal team are taking no chances.

Read more >>


Creative Week Cape Town
Loeries 2014 open for entries
Entries are now open for Loeries 2014, with an early bird date of 14 April and final entry date of 30 May 2014. The awards are celebrating the ideas that live beyond the medium and dwell in the hearts and minds of the consumer - Create - Affect. Read more >>

Trends
Telling the truth

Louise Marsland

'Truth.' This was the immediate prediction from South African communications specialist, Ruth Golembo, when I asked her for one key trend prediction for 2014. Read more >>

Media Freedom & Right to Know
Operation Kindle and the ASA

Ed Herbst

'We should never allow expedience to triumph over our history and our values...' - Trevor Manuel Read more >>

Marketing
Strategy: Are you flying blind?

Sid Peimer

There were six men from Indostan, the most learned of gentlemen, who wanted to expand their knowledge by getting to know elephants more intimately. So... Read more >>




Low-income consumers - key insights for marketers

Issued by Knowledge Resources

Mosaic helps Habari map the rainbow nation

Issued by Habari Media

LiveMoya tapping into local communities

Issued by LiveMoya

Advertising
Winning advertising creative - you get what you brief

Dina Saffer-Myers

A brand manager's dream: Produce a TV advert showcasing the benefits of a product whilst bringing a tear to the consumer's eye and galvanising them to rush out to purchase it. Read more >>

From mad men to measured creativity

John Cooney

Emotive messages for future moms on World Down Syndrome Day

Issued by Saatchi & Saatchi

Mugg & Bean to enjoy a bottomless cup of Joe

Issued by Joe Public

Slim's imagination runs wild

Issued by Egg Films

Branding
Interbrand Sampson De Villiers claims Distinction in the 2014 Rebrand 100 Global Awards

Issued by Interbrand Sampson De Villiers

Yellowwood drives brand growth across Africa

Issued by Yellowwood Future Architects

CRM
Customer service - it really is your problem

Su-Mari Du Bruyn

Too many businesses are getting customer service wrong. Bureaucratic business processes are making it incredibly difficult for employees to be flexible and accommodate unique customer needs. Read more >>

Easy tips and tricks to supercharge your CRM efforts

Jack Peterson

As South African businesses create more personalised services, many do not realise that frontline staff, especially those addressing customer enquiries directly are some of the best ways to maintain great CRM. Read more >>

Design
Collaborative brand building: Striving towards higher goals

Carla Enslin

It may not be a stunning revelation that for humanity, the need to compete is regarded as natural - but only as natural as the need to cooperate. These two driving forces and the interaction between them are central to human nature and as certainly of brand nature. Read more >>

Eskom launches 2014 Energy Efficient Lighting Design Competition
Digital
Barry Roux features strongly in social chatter about Pistorius trial
Oscar Pistorius's defence attorney Barry Roux is taking a lead role in social chatter about the Paralympian's murder trial. Read more >>

The personal cloud - taking digital storage to new heights

Anamika Budree

Footnote Summit focuses on digital publishing
GraphicMail and World Design Capital 2014 bring design into the digital arena

Issued by GraphicMail

The shift to viewable impressions

Issued by Sizmek

Striata unveils new logo, new website

Issued by Striata SA

The app gap

Issued by Interact RDT

MACHINE gathers momentum

Issued by MACHINE

My father and I - a personal journey into business

Jason Xenopoulos, Issued by NATIVE VML

PriceCheck appoints The SpaceStation as its exclusive digital media sales agency

Issued by The SpaceStation

Education & Training
Five reasons why SEO can help grow your small business

Issued by GetSmarter

Events & Conferencing
Nicola Cooper joins Flux Trends team, presents in March
Flux Trends has announced that Nicola Cooper is the latest trend analyst to join its team. The event will be held at the the Fire & Ice Hotel, Melrose Arch at 4pm on 26 March 2014. Read more >>

Finalists for the 13th Annual Oliver Empowerment Awards announced

Issued by Topco Media

Imagine

Issued by Compex (Complete Exhibitions)

Exhibitions
Scan Display reports on global retail and expo trends

Issued by Scan Display

Magazines
Destiny celebrates 20 years of freedom!

Issued by Ndalo Media

Wedding Inspirations welcomes autumn with its first ever "white issue"

Issued by The Wedding Group

Media
Getting the right media planning mix for business performance

Chanel Mackay

Digital media planning is an art and a science, an arcane discipline that relies on gut instinct, hard numbers, and perhaps, most importantly, a lot of patience and hard work. Read more >>

Elections and media - the truth and nothing but the truth?

Marion Scher

With all the media converging on the Pistorius murder trial many people have forgotten or not even realised that in fact in just under two month's we have a national election! Read more >>

Entries open for SAPOA Property Journalism Awards
Mobile
Cell C takes a swipe at MTN
Vserv.mobi empowers print publishers across emerging markets through its "appification" initiative

Issued by Vserv.mobi

24.com launches the Sport24 Live Scoring app

Issued by 24.com

Seven secrets to smart marketing - without a smartphone

Issued by Mobitainment

Online Media
Fake it! Durban promo campaign and the false social media profiles
According to IOL, Durban's campaign in the international 2014 World Wide Fund for Nature (WWF) Earth Hour City Challenge is alleged to have fake social media profiles to boost the city's chances of winning. Read more >>

YouTube on crash course in SA
Taking your business online?

Brendon Williamson

Private Property website wins international awards

Issued by Private Property

OOH
Happy Guerrilla IMC - reaches a milestone

Issued by Guerrilla IMC

Promotions
"Just Chill" in Cape Town with Super M and 7 Different Kinds of Smoke

Issued by 7 Different Kinds of Smoke

Publishing
Chad le Clos biography out in April
Unbelievable! by Chad le Clos with Myan Subrayan will be released in April 2014. The book about family, values and perseverance, comes just before the Commonwealth Games in July where le Clos will be participating. Read more >>

Use your brain, not your heart, to manage relationships successfully

Issued by Universal Church of the Kingdom of God

Radio
2014 MTN Radio Awards finalists announced
After an intensive adjudication process encompassing at least 2000 hours of listening and scoring, the finalists in the 2014 MTN Radio Awards have been determined. Read more >>

Local, international expertise for New Radio Audience Research Survey
Algoa FM's talent shines again in MTN Radio Awards

Issued by Algoa FM

Changing of the guard at Gagasi FM

Issued by Gagasi FM

Recruitment
[BizCareers] Career U-turn

Juliette Attwell

This week we look at how to make a complete change in your career direction for the better, and notice period obligations without the signing of an employment contract. Read more >>

Research
SA YouTube views increased in 2013 by over 90%
In 2013, YouTube views in South Africa increased by over 90% and some of South African YouTube content creators gathered in Cape Town to discuss its success. Read more >>

Pondering Panda expanding into online panels
New categories for consumer awards
Client relationships, the starting point and the centre of effective research

Issued by TNS South Africa

Research reveals mining sector's contribution to transformation

Issued by Topco Media

Meaningful client relationships make TNS the first port of call

Issued by TNS South Africa

Retail
'That changeroom experience was amazing,' said no one ever

Kelly Summerfield

Matrix continues to navigate the path of innovation

Issued by Matrix

Sales
Why nurtured business leads buy more

Graeme Wilson

There's one main reason why purchases made by nurtured business leads are typically so much larger than those made by leads that haven't been nurtured: nurtured leads buy more because they know more. Read more >>

Sponsorship
Update on MTN Radio Awards sponsors
Aside from headline sponsor and founding partner, MTN, various companies and brands have snapped several of the MTN Radio Awards categories up. Read more >>


International

Erdogan in new attack on social media after Twitter ban
ANKARA, TURKEY: Turkey's defiant Prime Minister Recep Tayyip Erdogan launched a blistering new attack on social media on Sunday, 23 April, after his government banned Twitter just days before crucial local elections. Read more >>

Google expands Android platform to wearables
SAN FRANCISCO, USA: Google has announced it is bringing Android, the dominant platform for smartphones, to wearable devices. Read more >>

Cannes Lions announces juries
CANNES, FRANCE: The Cannes Lions International Festival of Creativity has announced the members of the juries in the new Product Design, Film, Media and Promo & Activation Lions categories. Read more >>

Oman to privatise airline, telecoms company
Retail: How to avoid energy wastage and manage costs

Jon Rabinowitz

AME Awards announces 2014 Winners
Vietnam jails second blogger in a fortnight
After 30 hours of flying, nothing wakes you up like your imminent death

Damon Stapleton

Google, Viacom settle YouTube copyright suit
Japanese retailer Rakuten slammed over ivory and whale meat products
SoftBank woos US, with T-Mobile in view
Networked masks set to revolutionise skiing
Vodafone expands European empire with Ono takeover
Russia blocks top opposition news sites

More International


Ornico new ad showcase

Television
Santam
Attacq
Shoprite
Moir's
Volkswagen

Radio
Panado
FNB
Vodacom
Timbercity
McDonalds



Government

Revised B-BBEE Codes transitional period extended
The transitional period in respect of the new Broad-Based Black Economic Empowerment (B-BBEE) Codes of Good Practice, issued on 11 October 2013, has now been extended until 30 April 2015. The transitional period was initially indicated as a period of one year from the date of publication and would have expired on 10 October 2014. Read more >>

Call centre a lifeline for women
The Department of Social Development has launched a 24-hour call centre to provide support and counselling to victims of gender-based violence. Read more >>

Digital TV chaos shows government lack of interest

Anton Harber

A journalist has to take obscure matters and turn them into engaging and understandable stories, showing people why they should care about them. Sometimes it seems impossible. Read more >>

Manufacturing confidence up 5 points says BER
Minister Molewa promotes blue economy
Employers embrace youth employment, education incentives
Government claims it 'welcomes' Public Protector's report
China wins lion's share of Transnet's train tender

Razina Munshi and Mark Allix

Tougher code of conduct for MPs on cards

Carol Paton

Communities urged to stop illegal water connections

Siphiwe Nyathi

Around SA in Madiba's footsteps
The great pothole problem

Phetane Rapetswane

New ambulances to improve maternal services
Mega project to improve Mpumalanga water supply

Siphiwe Nyathi

More political parties to contest 2014 elections

Nthambeleni Gabara

Sanral under fire for destroying rare plants

Bobby Jordan


More Government news


Lifestyle

Fleur du Cap Theatre Awards winners announced
The 49th annual Fleur du Cap Theatre Awards were held recently at the Baxter Theatre, Cape Town. Read more >>

Ambre - 4-star with 5-star service

Rod Baker

Feel like a getaway without the kids? Feel like getting married and need a romantic venue? Try Ambre... now Adults Only Read more >>

Tweaks add extra gloss to Sportage

Henrie Geyser: motoring editor

Kia has updated its popular Sportage range and smartened it up with bits of fancy make-up, exterior and inside enhancements, engine and transmission upgrades and glossy cabin comforts, which are likely to push up sales, which already stand at more than 9,000 units since it was introduced to the local market three years ago. Read more >>


New accounts

  • Comedy Central partners with VWV - more info
  • Transnet Port Terminals docks its business at Y&R's door - more info
  • Tribeca continues its new client winning streak - more info

More accounts  Submit a New account


People on the move

  • McCann Johannesburg appoints new desktop publisher - more info

More people  Submit a Person


Jobs offered

Senior Copywriter and Proofreader - Johannesburg
Our client is the custodian of several leading brands, target market middle to high LSM in the retail industry. Super opportunity to join the group marketing team. Read more >>


Digital Strategist - Cape Town
We need a digital strategist! Combine your one+ years of strategy experience and love of all things digital...and you could find a home at Techsys! Read more >>


Digital Marketing Strategist - Johannesburg
Talooma is looking for the expertise of a mid-senior level digital marketing strategist to guide and manage the online marketing team and produce award winning digital campaigns. Read more >>


Digital Media Sales Executive - Cape Town
Mark 1 requires an innovative and enthusiastic sales executive to join our ever expanding team. Read more >>


Senior Ecommerce Developer - Johannesburg
Innovative digital solutions company seeking senior ecommerce developer. Read more >>

Communication Officer - Senior Graphic Designer - Cape Town
Western Cape Government seeks a suitably qualified candidate for appointment as Communication Officer (Senior Graphic Designer) in Cape Town. Read more >>

Senior Lecturer/Lecturer - Marketing Management - Cape Town
Stellenbosch University has an opportunity in their department of business management for a senior lecturer or a lecturer to teach under and postgraduate modules in marketing management. Read more >>

Digital Marketing Co-ordinator - Cape Town
Fantastic opportunity for an experienced SEO enthusiast to join a rapidly growing Australian company. Read more >>

Writer/Editor - Johannesburg
Experienced writer and editor required for pioneering business incubator in Sandton. Duties include copywriting and editing, including advertising, marketing and training material, as well as web copy. Read more >>

Creative Graphic/Web Designer - Cape Town
We are a rapidly growing Australian company eager to hire some creative web designers. Read more >>

National Manager - Cape Town
Titan Digital is an Australian owned company spreading our wings into the South African market. We are looking for an experienced manager to oversee our rapidly expanding Cape Town office. Read more >>

DTP Operator - Cape Town
An experienced DTP operator is required for a fast paced commercial printing company. Preparing artwork for commercial litho printing which involves stationery, posters, POS, magazines, packaging and display. Read more >>

Office Manager and PA - Cape Town
Opulence is what most of us dream of. This is an opportunity to be a part of the dynamic and expanding brand for the greater things in life: Opulent Living. Read more >>

Sales Executive - Johannesburg
Rocket Creative Design & Display require an efficient, responsible and ultra-capable sales executive to join our team to add value to our client service delivery. Read more >>

Digital Designer - Pretoria
Creative agency needs passionate designer and digital all-rounder to take its clients' exciting brands online. Read more >>

Social Media Community Manager - Cape Town
Positive Dialogue Communications are looking for a savvy digital conversationalist to conceptualise and manage our client's social media campaigns that spark growth and engagement. Read more >>

Junior SEO and Social Marketer - Cape Town
Digital Fire is looking for a social media and SEO assistant with relevant experience and technical know-how to handle the company's and their clients SEO and social accounts. Read more >>

Client Services - Web and Digital Marketing - Cape Town
Experienced customer service consultant with WordPress experience needed to support a growing Australian company. Read more >>

Senior PR Account Executive - Cape Town
Senior account executive required for Tech PR agency in Newlands. Read more >>

Personal Assistant - Johannesburg
Advertising agency seeks a personal assistant to the CEO. Read more >>




New events to diarise

Footnote Summit - 13 Jun 2014 Cape Town
Industry leaders discuss digital publishing at Footnote Summit, Africa's largest digital publishing conference. Early bird bookings are available for a limited time at R1,500 per person. Read more >>

Illustrated infographics and animation workshop
Multidimensions - 26 Feb 2014 to 20 May 2014 Cape Town,Sandton

Extraordinary South Africans presents Brian Molefe
Litha Communications - 25 Mar 2014 Johannesburg

Tastes of 2014
1 Apr 2014 to 30 Apr 2014 Cape Town

MayDay 100% Charity Concert
1 May 2014 Johannesburg

Brand building in developing markets
Vega School of Brand Leadership - 6 May 2014 to 17 Jul 2014 Johannesburg,Durban,Cape Town,Pretoria

Graphic and web design workshops
Multidimensions - 9 May 2014 to 30 May 2014 Cape Town

A- Z of brand building
Vega School of Brand Leadership - 13 May 2014 to 14 May 2014 Pretoria

Omni-Channel Banking Conference 2014
Trade Conferences International - 28 May 2014 to 29 May 2014 Johannesburg

New Media Branding and Marketing Summit
Cornerstone Consultancy International - 29 May 2014 to 30 May 2014 Johannesburg


Upcoming events

Search marketing course - 24 Mar 2014 to 26 Mar 2014 Cape Town
This course is an absolute must for website owners and marketers. We'll unpack all the best practice tips and trends of SEO, PPC (AdWords) and Search Analytics in just three days. Read more >>


Small Business Growth Conference - 24 Mar 2014 Cape Town
Taking place on 24 March at the CTICC, the Small Business Growth Conference is a practical platform for small business owners to effectively maximise business opportunities and strengthen their operations. Read more >>


Japan Week - 26 Mar 2014 to 31 Mar 2014 Johannesburg
Japan Week is set to showcase a range of Japanese products. The event is free to the public. Read more >>


Journos' writing gym
Institute for the Advancement of Journalism - 24 Mar 2014 to 26 Mar 2014 Johannesburg

Essentials of broadcast management course
Rhodes University - 24 Mar 2014 to 28 Mar 2014 Grahamstown

Effective project administration
Alusani Skills & Training Network - 24 Mar 2014 to 26 Mar 2014 Johannesburg

Reporting with smartphone and tablet
Institute for the Advancement of Journalism - 24 Mar 2014 to 25 Mar 2014 Johannesburg


Quotes

Goethe
"What you get by achieving your goals is not as important as what you become by achieving your goals."
Benjamin Disraeli
"Experience is the child of thought, and thought is the child of action."
Dale Carnegie
"Success is getting what you want. Happiness is wanting what you get."
Herbert Spencer
"How often misused words generate misleading thoughts."

More quotes  Submit a Quote




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