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Marketing & Media South Africa

Today's top stories
Why you shouldn't bombard your audience with the same message on multiple platforms

Leigh Andrews

If you've been merrily copy-pasting the same bland marketing message across all the social media platforms you've signed your brand up to, read this quickly, before you do more damage...

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[NewsMaker] Gerhard Reinecke

Louise Marsland

The NewsMaker series this week features Gerhard Reinecke, senior strategist at Yellowwood Future Architects. Reinecke hails from advertising (account management and strategic planning) and the research industry...

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Mxit Brand Index: 30 September 2014

The latest Mxit Brand Index has been released, revealing the Top 40 South African brands on Mxit on 30 September 2014...

Read more >>





Biz Takeouts
[Biz Takeouts Lineup] 108: Fred Robertson - Entrepreneur of the Year
Tune in to the Biz Takeouts Marketing & Media radio show, tomorrow, 9 October 2014, from 9am-10am, as show host Warren Harding chats to Fred Robertson... read more>>
Marketing
Shopper marketing - the key to keeping your brand ahead of the competition

Issued by Angle Orange

Shopper marketing, an important marketing approach for brands in both the US and UK, has begun to make inroads into the South African market as a vital marketing medium for brands and retailers alike... read more>>
Branding
Brand South Africa co-hosts Sowetan Play Your Part in Langa
Brand South Africa will co-host with the Sowetan in its Play Your Part/Sowetan Dialogue in Langa, Cape Town at 6pm on Thursday 9 October 2014. The free event looks at how excellence can be built in communities... read more>>
CSI
Primedia Outdoor newsletter content

Issued by Primedia Outdoor

Primedia Outdoor recently visited Avonwood Educare NGO, an ECD (Early Childhood Development) centre in Elsies River, Cape Town... read more>>
Events & Conferencing
Trendy tension fabric structures by 3D Deco

Issued by 3D Deco

Whether your needs are to rent wall and ceiling stretch décor or to install a permanent divider or tailor make an eye-catching exhibition stand, transforming a venue with 3D Deco is quick and easy... read more>>
Media
Get your tickets for the first ever AMASA Awards with Roger Garlick Grand Prix

Issued by AMASA

On 16 October, for the first time in its 40-year history, AMASA (Advertising and Media Association of South Africa) is hosting its own AMASA Awards ceremony... read more>>
Mobile
A new marketing era?

Jessie Rudd

Discovery Insure has a really nifty little gadget that it attaches to your car when you take out insurance: a tracking device that can also measure the impact on your car... read more>>
Seasonal, targeted apps offered by new partnership
Field work automation company Retech SA has partnered with South African beatboxer George Avakian to create mobile applications... read more>>
OOH
MWeb Wi-Fi campaign on the move with branded cabs
PR & Communications
[21 Icons - Season 2] Tebello Nyokong
21 ICONS South Africa featured the tenth icon of its second season: Tebello Nyokong, renowned scientist, chemist and professor at Rhodes University...(video) read more>>
The Riverbed agency acquires Chillibush Communications
Production
SA Indies to dominate MIPCOM Content Market 2014 in France

Issued by Film & TV Transformation

A delegation of South African filmmakers, consisting of emerging and mentoring producers, will embark on a trade mission to the MIPCOM Content Market taking place in Cannes, France, from 13 to 16 October. read more>>
International
Yahoo's system breach was not Shellshock
WASHINGTON, USA: Yahoo said some of its servers were breached briefly by hackers, but that the attack was unrelated to the newly discovered Shellshock vulnerability, and that no user data was compromised. read more>>
German book publishers 'not scared' of Amazon
FRANKFURT, GERMANY: Germany's book publishers are ready to face down competition from online retailer Amazon as the retailer is probed by the European Union of its tax deals, pricing disputes and market dominance. read more>>
Amazon facing EU probe over tax deals
BRUSSELS, BELGIUM: The European Union has snagged Amazon as the authorities widen their probe into sweetheart tax deals for major multinationals, saying these are unfair to competitors and taxpayers. read more>>
More International
Partner
PR-Net: What small PR agencies are charging
Who charges what for how much is one of the most frequently discussed topics around water coolers and when agency bosses meet... read more>>
Government
Prasa flouted its own rules says A-G
The Passenger Rail Agency of SA (Prasa), which is spending R51bn to revitalise its commuter rail unit, contravened its supply-chain management policy in a R3.5bn deal to procure locomotives, the Auditor-General said in the agency's annual report. read more>>
R1bn set aside for township economies
The Gauteng government will invest more than R1bn to build and improve infrastructure for township economies in the next five years, says Premier David Makhura. read more>>
Dube TradePort is now an industrial development zone
The Dube TradePort in Durban is an Industrial Development Zone (IDZ), joining three other similar economic zones spread out across the country. read more>>
Incompetent CFOs should be fired says Dube-Ncube
More Government news
Jobs offered
Medium Weight Account Manager - Johannesburg
Brand incBrand inc is looking for a dynamic account manager with a "go-getter" attitude to join the team. Needs to be confident, hardworking and ready to roll with it! Read more >>

Finished Artist/DTP Operator - Cape Town
Cape Town based advertising agency is urgently looking to appoint a finished artist from an agency with DTP and secondary retouching experience by 1 November 2014. Read more >>

Campaigns and Submissions Support Coordinator - Cape Town
Oxford University Press, seeks a talented individual to fill this permanent position as a campaigns and submissions support coordinator in the schools marketing department based in the Cape Town area. Read more >>

Client Liaison Assistant - Johannesburg
MyBroadband is looking for a person to ensure our customers are happy. Your job will be to meet clients, build relationships and tell them about our services and products. Read more >>

Junior Tech Journalist - Johannesburg
MyBroadband is looking for a junior tech journalist/PR professional who will write about the South African technology sector. This position will suit a new graduate or young professional. Read more >>

Account Manager - Johannesburg
A B2B marketing agency is looking for an energetic, self motivated account manager with Honours degree.The ideal candidate must be suited to an extremely fast-paced, highly pressurised environment. Read more >>

PR Account Executive - Johannesburg
We're looking for a dynamic, highly organised PR account executive to join our digital PR agency. You need to be passionate about PR and love what you do. Read more >>

Communications Coordinator - Cape Town
University of Cape Town currently seeks to appoint a suitably qualified and experienced communications coordinator (Ref: SR137/14). Applications close: 17 October 2014 Read more >>

Social Media Account Manager - Cape Town
Cape Town based PR agency looking for a superstar social media account manager to join our small specialist team working on our signature events, lifestyle and business clients. Read more >>



New events to diarise
ED Conference 2014
Creative Space Media - 27 Oct 2014 to 28 Oct 2014 Midrand

Nano-seconds crisis response
The Reputation Go-to Guy - 28 Oct 2014 to 29 Oct 2014 Johannesburg

AFPRO Connect Expo
AFPRO Connect - 14 Nov 2014 to 15 Nov 2014 Johannesburg

Graphic and web design workshops
Multidimensions - 19 Nov 2014 to 5 Dec 2014 Johannesburg

South African Man Expo
Mercatique Consulting - 22 Nov 2014 to 23 Nov 2014 Johannesburg

Illustrated infographics and animation workshop
Multidimensions - 25 Nov 2014 to 26 Nov 2014 Johannesburg

DMX Digital Marketing Conference
CADEK Media - 26 Nov 2014 Cape Town

Winners Den: international business
cedric holdings - 28 Nov 2014 to 29 Nov 2014 Joburg

Creative Cloud Xtreme
Multidimensions - 1 Dec 2014 to 2 Dec 2014 Johannesburg

Become a website guru in three days!
Multidimensions - 3 Dec 2014 to 5 Dec 2014 Johannesburg

Upcoming events
Adobe Creative Cloud boot camp - 10 Oct 2014 Johannesburg
Attend a full day, in-depth on Adobe's Creative Cloud 2014 software features and massive creative potential. Presented by industry professionals; Mike Lanesman, Nicholas Nesbitt and Vernon Joyce. Read more >>


Joburg Indaba
Resources4Africa - 8 Oct 2014 to 10 Oct 2014 Johannesburg

Joburg Indaba
Resources4Africa - 8 Oct 2014 to 10 Oct 2014 Johannesburg

Stakeholder engagement and management
PRISA - 8 Oct 2014 to 9 Oct 2014 Randburg

Introduction to DSLR workshop
Vega School of Brand Leadership - 8 Oct 2014 to 18 Oct 2014 Johannesburg,Durban,Cape Town,Pretoria

rAge
10 Oct 2014 to 12 Oct 2014 Johannesburg

FutureTech 2014
Popular Mechanics - 10 Oct 2014 Cape Town

Quotes
Greg Iles
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  Twitter
@OgilvySA
Lessons from @CocaCola's #SocialMedia Strategy: Cohesive Campaigns & Creative #ContentMarketing http://t.co/KRfiWJ41WE via @simplymeasured - Wed Oct 08
@BBCClick
The era of social networking has just begun. Twitter co-founder Biz Stone talks the promise of a connected society - http://t.co/AWlAcojYmV - Wed Oct 08
@SAS_SouthAfrica
Data analysis & creativity aren't mutually exclusive: They should work together http://t.co/gAskp10p1k #AnalyticsMonth #Analytics - Wed Oct 08
@1PRCC
Five Smart Ways for StartUps to Spend Marketing Money http://t.co/YxpXsPcMef - Wed Oct 08
@MarketingEds
Oktoberfest ad gets banned http://t.co/feWsQs4oDr - Wed Oct 08
@MMAglobal
Top 6 Best Practices for Securing Mobile Commerce -- http://t.co/dObzqXalqn (via @risnewsinsights) - Wed Oct 08
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