CENTRAL AFRICANow bank ‘owns' Lusaka International Airport Primedia Outdoor's International Division recently inked a five-year partnership with the National Airports Corporation Limited of Zambia, securing the exclusive advertising rights for its clients on airport trolleys at all of its international airports including Lusaka, Ndola, Livingstone and Mfuwe. A major beneficiary of the new deal is Barclays Bank. 11 Mar 2008 10:59
CENTRAL AFRICAPutting African football in the picture Africa Interactive works together with local media talent in Ghana to put the Nike5showdown tournament in the picture. 29 Jan 2008 09:54
CENTRAL AFRICAPrimedia Outdoor expands into Zambia Primedia Outdoor's growing international division has expanded into Zambia to offer advertisers additional access to Africa under the helm of MD Gareth Letherby, who brings a wealth of experience in business in Africa with him. 24 Nov 2006 09:07
CENTRAL AFRICABarclays Bank continues to lead in African airport advertising - Alliance Media Barclays Bank has launched a dominant airport advertising campaign in Uganda where Barclays have adopted area ownership of key sites and areas within the airport, targeting arriving and departing passengers as well as the busy meet-and-greet trade. 3 Sep 2008 12:58
CENTRAL AFRICAOutdoor advertising: Sports Dugout and Tunnel - Right Stuff The Dugout is a classy shelter for seating team managers and players during a football match. Made from high-quality aluminium and polycarbon sheeting, the Dugout can be branded on the sides and back and is the professional choice in sports marketing and accessories. 29 Aug 2008 16:43