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Creating transparency in outdoor in Africa

The importance of using data and being transparent in the outdoor media planning and buying process...

27 Mar 2017

#FDTOOH: Making out of home work

The reality of out of home (OOH) is that it is much more complex than targeting consumers travelling from home to work and back, and how OOH taps into that complexity to determine its success...

By Danette Breitenbach 17 Feb 2017

Alliance Media is voted the best billboard company in Botswana!

Alliance Media continues on a winning streak in their 20th year of business. Last week, Alliance Media Botswana walked away with the Diamond Award at the PMR (Professional Management Review) Awards...

Issued by Alliance Media 7 Feb 2017

The future of out-of-home is here, with Uber (of course)

Uber and Hubble (previously known as Taxi Media Group) have partnered to offer riders interactive entertainment during their trips...

6 Feb 2017

SGI Dubai 2017 will cater to printing industry needs in Africa

Printing revenues in the MENA region are forecast to grow by 7.2% per annum, reaching US$26 billion by 2018...

23 Nov 2016

Key OOH activation in Harare

Primedia OOH Africa has just finished installing 870 solar-powered street pole lights on seven key roads in Harare, Zimbabwe...

4 Nov 2016

Alliance Media partners with Botswana at 50

Botswana celebrates its 50th year of independence this month and Alliance Media, who has been operating in Botswana for 18 years of this period, is joining in the celebrations...

Issued by Alliance Media 28 Oct 2016

Alliance Media helps Lesotho celebrate 50 years of independence

Lesotho celebrated its 50th year of independence on 4 October and Alliance Media, who has business investments in the country, is helping Lesotho celebrate...

Issued by Alliance Media 27 Oct 2016

Now this is what I call advertising

Dentsu Aegis Network Tanzania recently flighted a billboard with a clever play on words, creating not only a lasting impression in the minds of consumers but also a brand story for Ndovu, special malt beer...

Issued by Dentsu Aegis Network 25 Oct 2016

Alliance Media's steaming Sadza billboard

Along Churchill road in Harare, the Alliance Media billboard advertising Red Seal Sadza is making use of the outdoor advertising space like no one has before...

Issued by Alliance Media 20 Oct 2016

Five key shifts shaping Africa's entertainment and media industry

The internet, video games, television, and filmed entertainment segments of sub-Saharan Africa's entertainment and media industry are projected to continue to show growth up to 2020...

26 Sep 2016

Biggest LED screen in East Africa switched on in Nairobi

Primedia OOH Africa recently launched a new Super-LED screen in the heart of Nairobi, Kenya's capital city and the economic hub of East Africa...

20 Sep 2016

Mall culture continues to take off in Nigeria

The world class Ikeja City Mall leads the way as mall culture takes off in Nigeria...

By Johan Haupt 13 Sep 2016

Alliance Media acquires Imagination Outdoor in Mozambique

Alliance Media Mozambique has concluded the purchase of Imagination Outdoor, previously owned by MOP Portugal...

Issued by Alliance Media 6 Sep 2016

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International

Health brands use Instagram to become part of new cultural conversations

The rise of visual social sharing via platforms such as Instagram has provided brands with a new way to examine their complex relationships with people. Here's why social watching is so important and a handful of health and wellness brands using Instagram to become part of the new cultural conversations...

By Marilyn Dutlow Munga 1 day ago

Thomson Reuters, Oxford Business Group sign distribution agreement

Thomson Reuters and Oxford Business Group (OBG) have signed a distribution agreement, whereby users of Thomson Reuters financial platform, Eikon, can now access Oxford Business Group's full range of research on emerging economies.

1 day ago

All the SA Pencil winners: D&AD 2017

All the winners of D&AD 2017 Pencils have been announced and we have the colours of the 13 South African entries that made the grade!

2 days ago

How to make every day World Design Day in SA

World Design Day is all about exploring and enhancing natural creativity and planting small seeds on change in collectively designing a more human-friendly and inclusive society for all.

By Leigh Andrews 2 days ago

Puma ups forecast after sales leap in first quarter

FRANKFURT, Germany - German sportswear maker Puma said Tuesday it set a new quarterly record for sales between January and March, springing over the €1bn-barrier and upping its forecasts for the year.

3 days ago

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