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Episode 192: Zero Negative Energy launch with Adidas.

Date: 20 Oct 2016
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Key OOH activation in Harare
Key OOH activation in Harare

Primedia OOH Africa has just finished installing 870 solar-powered street pole lights on seven key roads in Harare, Zimbabwe...

4 Nov 2016

Alliance Media partners with Botswana at 50
Alliance Media partners with Botswana at 50

Botswana celebrates its 50th year of independence this month and Alliance Media, who has been operating in Botswana for 18 years of this period, is joining in the celebrations...

Issued by Alliance Media 28 Oct 2016

Alliance Media helps Lesotho celebrate 50 years of independence
Alliance Media helps Lesotho celebrate 50 years of independence

Lesotho celebrated its 50th year of independence on 4 October and Alliance Media, who has business investments in the country, is helping Lesotho celebrate...

Issued by Alliance Media 27 Oct 2016

Now this is what I call advertising
Now this is what I call advertising

Dentsu Aegis Network Tanzania recently flighted a billboard with a clever play on words, creating not only a lasting impression in the minds of consumers but also a brand story for Ndovu, special malt beer...

Issued by Dentsu Aegis Network 25 Oct 2016

Alliance Media's steaming Sadza billboard
Alliance Media's steaming Sadza billboard

Along Churchill road in Harare, the Alliance Media billboard advertising Red Seal Sadza is making use of the outdoor advertising space like no one has before...

Issued by Alliance Media 20 Oct 2016

Image by 123RF
Five key shifts shaping Africa's entertainment and media industry

The internet, video games, television, and filmed entertainment segments of sub-Saharan Africa's entertainment and media industry are projected to continue to show growth up to 2020...

26 Sep 2016

Primedia OOH Africa
Biggest LED screen in East Africa switched on in Nairobi

Primedia OOH Africa recently launched a new Super-LED screen in the heart of Nairobi, Kenya's capital city and the economic hub of East Africa...

20 Sep 2016

Video wall at Ikeja City Mall
Mall culture continues to take off in Nigeria

The world class Ikeja City Mall leads the way as mall culture takes off in Nigeria...

By Johan Haupt 13 Sep 2016

Alliance Media acquires Imagination Outdoor in Mozambique
Alliance Media acquires Imagination Outdoor in Mozambique

Alliance Media Mozambique has concluded the purchase of Imagination Outdoor, previously owned by MOP Portugal...

Issued by Alliance Media 6 Sep 2016

Outdoor: Key to integration
Outdoor: Key to integration

Outdoor was the most popular category at Cannes this year with a total number of 5367 entries. Out of this 127 Lions were awarded...

17 Aug 2016

What opportunities do Pokémon Go and changing OOH behaviour create for business?
What opportunities do Pokémon Go and changing OOH behaviour create for business?

You've probably already heard the global stats - Pokémon Go had more active daily users in its first week than Twitter and was grossing $6m+ per day from in-app sales...

By Bruce Burgess 12 Aug 2016

Buying billboards in Lagos and other tales
Buying billboards in Lagos and other tales

Johan Haupt of Primedia's Out of Home Africa division, sets out to answer the perennial question: "How many billboards do I need?"...

By Johan Haupt 1 Aug 2016

Victoria Falls, Zimbabwe
OOH measurement across Africa explored at PAMRO

Several papers at this year's PAMRO conference will tackle OOH measurement across Africa...

19 Jul 2016

When the going gets tough, the tough do more research
When the going gets tough, the tough do more research

A recent downgrade in Africa's predicted growth reflects many of the difficulties facing sub-Saharan Africa...

22 May 2016

'Connect, Diversify, Grow' at FESPA Africa
'Connect, Diversify, Grow' at FESPA Africa

There is an increased focus on Sub-Saharan Africa this year at FESPA Africa...

5 May 2016

Jean Sébastien Decaux
Making sense of the city

JCDecaux acquired Continental Outdoor Media in June last year. At a recent function at the Maslow Hotel in Sandton, Gauteng, Jean Sébastien Decaux...

By Danette Breitenbach 21 Apr 2016

The JCDecaux Sub-Saharan Africa HR structure is rationalised for growth!
The JCDecaux Sub-Saharan Africa HR structure is rationalised for growth!

JCDecaux in sub-Saharan Africa has rationalised and streamlined its structure to optimise the integration of the JCDecaux Group's international procedures, and accommodate the new growth strategies across the continent...

Issued by JCDecaux 20 Apr 2016

Unlocking Africa's data
Unlocking Africa's data

Primedia OOH Africa aims to roll out mapping research tools to 11 African markets...

By Johan Haupt 18 Apr 2016

Continental Outdoor Media rebrands as JCDecaux in Africa
Continental Outdoor Media rebrands as JCDecaux in Africa

With the acquisition of Continental Outdoor Media completed, it will now be known as JCDecaux...

15 Apr 2016

[NewsMaker] Lee Curtis
[NewsMaker] Lee Curtis

Lee Curtis is General Manager of Posterscope SA. He will drive the overall day-to-day management for the strategy and planning teams. His main task is to develop new business alongside the management team...

By Louise Marsland 16 Sep 2015

Alliance Media once again awarded the contract at SSKIA Airport
Alliance Media once again awarded the contract at SSKIA Airport

Sir Seretse Khama International Airport (SSKIA) in Gaborone re-opens on 18 September and once again Alliance Media has been awarded the exclusive indoor and outdoor media contract...

Issued by Alliance Media 3 Sep 2015

Posterscope brings future of OOH media to Nigeria
Posterscope brings future of OOH media to Nigeria

Posterscope, an out-of-home communication agency, has formally launched an office in Nigeria. Nigeria is the 32nd market globally that Posterscope is venturing into...

24 Jul 2015

Taking vehicle branding above and beyond
Taking vehicle branding above and beyond

Out of home branding is a trend that's growing in leaps and bounds, with billboards, digital signage and more. But there's one that's been the business of Graffiti for the past 16 years: vehicle branding...

By Beverley Klein 8 Jul 2015

[Biz Takeouts Podcast] 138: Isilumko Activate and agency focus with 20Across
[Biz Takeouts Podcast] 138: Isilumko Activate and agency focus with 20Across

On the latest Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Lauren Durant and Fabrizia Degli Esposti...

2 Jul 2015

[Biz Takeouts Lineup] 138: Isilumko Activate and agency focus with 20Across
[Biz Takeouts Lineup] 138: Isilumko Activate and agency focus with 20Across

Tune in to the Biz Takeouts Marketing & Media radio show, 2 July 2015, from 9-10am, as show host Warren Harding chats to Lauren Durant and Fabrizia Degli Esposti...

1 Jul 2015

Outdoor advertising spend dropped to N20.5bn in 2014 - OAAN
Outdoor advertising spend dropped to N20.5bn in 2014 - OAAN

The total amount of outdoor advertising spend in Nigeria dropped to N20.5bn in 2014 from the N23.3bn it achieved in 2013 representing a N3.2bn decline.

By Chris Agabi 30 Jun 2015

Insights from the Festival of Media Global 2015
Insights from the Festival of Media Global 2015

The Festival of Media Global 2015 took place in Rome and was awash with the cream of the media crop, media network CEOs, TV conglomerate heads and procurement and media managers from large brands the world around...

By John Beale 29 Jun 2015

[Biz Takeouts Podcast] 137: Vehicle branding solutions, the Daily Maverick and Nic Harry
[Biz Takeouts Podcast] 137: Vehicle branding solutions, the Daily Maverick and Nic Harry

On the latest Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed David Ferguson, Styli Charalambous and Nic Haralambous...

26 Jun 2015

[Biz Takeouts Lineup] 137: Vehicle branding solutions, the Daily Maverick and Nic Harry
[Biz Takeouts Lineup] 137: Vehicle branding solutions, the Daily Maverick and Nic Harry

Tune in to the Biz Takeouts Marketing & Media radio show, 25 June 2015, from 9-10am, as show host Warren Harding chats to David Ferguson, Styli Charalambous and Nic Haralambous...

24 Jun 2015

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