| SUBMIT NEWS|CONTACT|ADVERTISE & RATES| |
Subscribe to FREE newsletter |
 |
|
SectionsIn the news |
Connecting commuters in TanzaniaThe latest Vodacom campaign in Tanzania creates high impact using airport walkways at Dar es Salaam International Airport, Tanzania's premier airport. 3 Sep 2007 Blue chip location for blue chip brandPrimedia Unlimited subsidiary Wideopen Platform recently branded eight east-facing levels of the Sandton-based Johannesburg Securities Exchange for Nedbank Business Banking, conceptualised by creative and media agencies Net#Work BBDO and Nota Bene respectively. 26 Feb 2007 Primedia Outdoor CEO resignsAfter nine years, Primedia Outdoor CEO Pete Piccione will be leaving the company to pursue personal interests and opportunities, the company announced recently. 30 Jan 2007 Final call for entry for Street Pole Ads AwardsCreatives are reminded to submit their entries into the 2006/2007 Street Pole Ads Awards on or before 6 February 2007. 30 Jan 2007 Brand interaction at transaction pointsPrimedia Unlimited subsidiary X/procure has extended its offering for selling advertising on ordering systems to include advertising options at both dispensing and point of sale systems. 4 Dec 2006 Influencing customers at the point of salePrimedia Unlimited subsidiary Primall Media has been responsible for Clinique's six-month '3-Step' escalator campaign in Tygervalley, Greenacres, Pavillion, Kolonnade and Eastgate shopping centres, which is being extended until June 2007. 30 Oct 2006 New GM for Clear Channel NamibiaClear Channel Outdoor, in operation for 15 years, recently announced the appointment of Harald Fulle as GM. 27 Oct 2006 Clear Channel wins Starcom Africa awardClear Channel Outdoor (Africa Division) was recently awarded the Africa Media Owner of the Year title at the Starcom function in September 2006. 19 Oct 2006 Uplifting fruit juicePrimedia Unlimited's shopping centre advertising subsidiary, Primall Media, has made strategic use of escalators and lifts in the food and promotions courts of the Fourways, Tygervalley and Waterfall Malls to promote Ceres fruit juice in a 'Perfectly Uplifting' manner. 13 Oct 2006 Time for coffeePrimall Media, a subsidiary of Primedia Unlimited, has recently been using exterior and interior billboards to pull crowds to a dedicated Nescafé Classic Lounge at Eastgate, Hyde Park, The Glen and The Pavilion. 9 Oct 2006 Taxis promote throat lozengesTo illustrate Strepsils' new packaging and medicinal properties, Reckitt Benkiser commissioned ComutaNet to brand 100 ComutaNet taxis from windowsills to the lower edges and, at major areas of commuter convergence, ComutaNet promoters interacted with commuters and enlightened them on Strepsils' properties. 28 Sep 2006 Mini format for maxi impactTo generate hype and excitement around the launch of the new Mini Pringles potato chips, events company Sound Media/The Sound Syndicate/Starcom called upon vehicle branding company Graffiti to brand two Mini Cooper vehicles in red and yellow and take to the streets to announce the arrival of the new product. 28 Sep 2006 Silhouetted against the skylineAgri business Afgri commissioned Big Door to paint one of the silos at its Kaalfontein retail outlet, visible from the R21 highway. 20 Sep 2006 Bringing lite to ChildlinePrimedia Outdoor is donating exposure on available PRIMELites and Consumer Ads in Gauteng to Childline's Gauteng awareness campaign, while staff are dedicating personal time to the charity. 19 Sep 2006 Eno on the goA specially-constructed 20m high Primedia Outdoor billboard with a larger-than-life mannequin is being used to drive home Eno's pay-off line. 13 Sep 2006 Sound added to plasma screensPrimedia Outdoor has added high quality sound bytes on advertisements screened on its Johannesburg International Airport plasma screens, at no additional cost, since the end of May 2006. 3 Aug 2006 Showing consumers how to conserve energyDuring the cold month of May 2006, Eskom - with the backing of the Department of Minerals and Energy - teamed up with ComutaNet to educate South African commuters on using electricity economically. 27 Jul 2006 A birthday card with a difference"If there was one way my staff could have let the world know it was my birthday, it was with one of our billboards," says Adelaide McKelvey, sales and marketing director of Clear Channel Outdoor staff. 10 Jul 2006 Email competition winners releasedThe three winners of Primedia Outdoor's winter email competition are Anton Twig, marketing manager, Brandhouse; Warren Farrer, marketing manager, Rainbow; and Celeste Vorster, media buyer, OMD. 29 Jun 2006 Doing it around the baggage carouselPrimedia Outdoor negotiated special rights with ACSA at Durban International Airport (DIA) on behalf of Signalroom and mutual client, Nike, to place Nike-branded shoe boxes amongst the luggage of passengers arriving at DIA for the Comrades Marathon. 28 Jun 2006 A smiling outpostAd Outpost recently acquired five-year old independent company, Smile Media, which focuses solely on ambient media opportunities including, mobile media (trailer advertising) and inflatables. 31 May 2006 Spreading the makeover newsRama margarine's re-launch of its image has been a makeover that has gone beyond new packaging. 30 May 2006 Death of MD of Clear Channel's Africa DivisionIt is with great sadness that Clear Channel has announced the passing away of Russell Willey, MD of Clear Channel's Africa Division, on Friday, 5 May 2006. 8 May 2006 Wave of advertising hits water coolersAdvertisers now have a new alternative through Aqua Media water coolers, which are placed in selected environments as a relationship-building tool and brand awareness driver. 9 Apr 2006 Football on the forecourtPuma recently sponsored highlights from the African Cup of Nations on Forecourt Media LED screens in forty fuel station forecourts. 4 Apr 2006 Driving advertisingIt is not only advertisers and media directors who are responding well to transit media; commuters themselves admit that it is making an impact. 27 Mar 2006 'Chuck drives an Isuzu'
Putting the spring back in your stepThrough well-positioned billboards, AA-rated Primedia Outdoor achieved the main objective of establishing in the eyes of consumers the recently launched Springbac, a health drink that replenishes nutrients depleted by consuming alcohol - a new product category. 16 Mar 2006 Tassies revival
Dettol cleans up with The Letter CorporationDettol's recent advertising campaign by The Letter Corporation includes traditional washroom posters showcasing the latest range of product extensions (men's and women's deodorants), branded soap dispensers, and Dettol soap samplings. 13 Mar 2006 |
If Chuck Norris, one of the toughest men alive, needed to drive, which vehicle would meet his demands? An Isuzu, of course. 
Tassenberg wine, an old favourite in South Africa (who would forget those student jols?!) has been given a fresh release through a well-crafted outdoor campaign using Clear Channel Citilite billboards in Namibia and other southern African countries. 
ADSL & Web hosting proudly provided by Afrihost.