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Marketing & Media South Africa

Weekly top stories


The top 20 Best Liked Ads for 2013
[Issued by Millward Brown] Millward Brown's Best Liked Ads list celebrates South Africa's favourite TV commercials. The top 20 ads of 2013 are dominated by the technology and fast food categories, with an underlying theme of local humour - advertising and entertainment are inextricably linked. Read more >>

SABC shows ANC colours in run-up to elections

Anton Harber

One would expect a public broadcaster to bend over backwards to show its neutrality at a time such as this. Well, not the SABC...

Read more >>

Websites are shrinking

Zimaseka Njomi

In Bizcommunity's [2014 trends] report, Anton Krugel names the first trend as "Less is more"...

Read more >>

Five social media tips to maximise your brand's online presence

Gareth Slaven

Your approach to social media channels is crucial, and should be constantly monitored and tweaked according to your market's response. If you're looking for some fail-safe social media tips, you've come to the right place.

Read more >>


Biz Takeouts
[Biz Takeouts Podcast] 86: The power of brands in the changed mass communication landscape
Last week on the Biz Takeouts Marketing and Media Radio show we chatted to DK Badenhorst of Y&R Cape Town and directors of MaxAxion, Daniel Courtenay and Nicolle Harding. [twitterfall] Read more >>

Marketing
Performance Based Marketing is showing business a real bang for their buck

Yaron Assabi

With 2014 well underway, it is an ideal time to look ahead to some of the trends guiding digital marketing in 2014. Read more >>

Give your piece a chance with a Biz Press Office

Issued by Bizcommunity.com

According to ongoing research by UK-based CMO institute, confidence in the effectiveness of content marketing is spurring 60% of marketers to devote increased budgets to this form of promotion year-on-year. Here's why content marketing should be an integral part of a communications campaign strategy. Read more >>

Fast food, democracy and the power of marketing

Amanda Sevasti

The tourism video that's so bad...
Dove Patches film campaign goes live in 57 countries
A glimpse into the Small Business Growth Conference [video]

Issued by Living Your Brand

Successful marketing strategies need top-level support

Judith Middleton, Issued by Duo Marketing

Advertising
Second Press Challenge campaign
For the second year, Times newspaper in association with the Loeries has announced the launch of its 2014 Press Challenge. Nineteen free ads will be given away between 12 May and 12 June this year. Read more >>

Coca-Cola creates rainbows to celebrate

Issued by FCB South Africa

Havas Worldwide Johannesburg raises awareness for gambling addiction

Issued by Havas Worldwide Johannesburg

Lowe Cape Town wins Creative Circle Ad of the Month

Issued by Lowe + Partners SA

ABF Annual General Meeting a success

Issued by Advertising Benevolent Fund

Promotions and new appointments at Mortimer Harvey

Issued by Mortimer Harvey

Hg80 welcomes Muzi Kuzwayo to the team

Issued by Hg80

Two South African agencies feature in "The World's Leading Independent Agencies 2014"

Issued by The Jupiter Drawing Room Cape Town

Branding
JSE unveils a new brand identity

Issued by Interbrand Sampson De Villiers




CSI
SA launches Charter on Children's Literacy Rights on World Book Day
Nal'ibali is launching a Charter on Children's Literacy Rights on World Book Day, Wednesday April 23, 2014. Read more >>

Design
Samsung's Inspire Design competition closes next week
Samsung Electronics South Africa's first design talent search programme, Inspire Design closes for entries on 30 April 2014. Read more >>

Social Design competition opens in South Africa
The Rado Star Prize South Africa 2014 is looking for social design projects from talented design students or recent design graduates. Read more >>

Creating shopping centres for consumers

Danette Breitenbach

Judges selected for Decorex Cape Town
Work with Daddy.O... New co-working space for entrepreneurs in Cape Town
Digital
Expanding the customer funnel to increase conversions

Johan Walters

In the first part of this column, I outlined how you can put in place an advanced infrastructure to track and report on the customer's journey across your organisation's digital touchpoints. Read more >>

South African Elections Hub launched online
Five ways to protect your family online

Carey Van Vlaanderen

Personification of brands - how are marketers using digital media to tell their story?

Issued by Exponential

Webby Awards announces NATIVE VML as Honouree

Issued by NATIVE VML

Education & Training
Do you have a five-year career plan?

Issued by GetSmarter

Climb higher or jump off: why senior managers can't stagnate

Issued by UCT Graduate School of Business

Mobile Marketing Association South Africa Internship Programme

Issued by Mobile Marketing Association

Common project management failures and ways to avoid them

Jonathan Hawkes, Issued by Red & Yellow

Events & Conferencing
Whisky Live Showroom offers House of Walker sampling



Mystery Ghost Bus changes ticket seller
Eventworx looks within

Issued by Eventworx

It's action-packed display time in the Rand Show arena

Issued by The 2014 Rand Show

It's champ time with the Blackball Premier League playoffs

Issued by The 2014 Rand Show

Inspiring cuisine at the SA Chefs Theatre

Issued by The 2014 Rand Show

Let it snow, let it snow, let it snow

Issued by The 2014 Rand Show

It is the time to honour, recognise and appreciate all South African working class

Issued by SA Workers Ceremony

Exhibitions
The Wedding Expo inspires

Issued by The Wedding Group

Media
Max Gebhardt wins Citi Journalistic Excellence Award
The 2013 Citi Journalistic Excellence Awards, open to all financial business and freelance journalists from across South Africa, has been won by Max Gebhardt, a former senior associate editor at Business Day. Read more >>

Mobile
App maps creative industry in Cape Town
A free mobile app to map Cape Town's creativity has been launched by Creative Cape Town, a programme of the Cape Town Partnership, as part of nine official World Design Capital 2014 projects. Read more >>

New product features from Mxit
Mxit is rolling out a marketing campaign, fronted by recently appointed brand ambassador and local 'King of Dance Music', Zakes Bantwini, for its new releases of Chat Cards (only available for Android and iOS devices), a newsfeed and a new interface design for iOS. Read more >>

VoIP puts consumers at centre
Now is the time for SMS marketing

Craig Rossouw

Online Media
Simple social media campaign do's and don'ts

Issued by 360eight

Using online channels to encourage repeat customers

Issued by 360eight

OOH
Brochure outlines Expand a Sign products
Continental Outdoor digitises the roads of Africa!

Issued by Continental Outdoor

PR & Communications
SME workshop on PR
To help business owners market their products and services, Ohana Public Relations Services is presenting a half-day introductory workshop on effectively managing your business on a shoestring budget. Read more >>

Production
Global Access and The Today Show

Issued by Global Access

Promotions
Imagine if every chocolate bar came with a free sports lesson...

Issued by TLC Marketing Worldwide

Zinto embarks on branded entertainment drive over the Easter period

Issued by Zinto Activation Group

Brand inc empowers women through the Dawn Day Spa 2014 campaign

Issued by Brand inc

34 transforms art into party for Absolut Vodka

Issued by 34

Publishing
Own your industry: Top five tips from new book

Douglas Kruger

Own Your Industry - How to Position Yourself as an Expert, by Douglas Kruger, is claimed to be the first book published on our continent on the topic of becoming an industry expert by design. It launched in SA this April, and will be available as an e-book by May. (video) Read more >>

Radio
On The Spot challenge winners
Over the past four weeks, 10 of South Africa's creative advertising agencies have been put to the test in a gruelling radio advertising challenge, judged by a heavyweight panel of South African marketing and media professionals. Read more >>

Recipe of an award-winning radio advert - Crickley Dairy

Issued by Algoa FM

Jacaranda FM awarded radio honours

Issued by Jacaranda 94.2 FM

Recruitment
[BizCareers] Avoiding job spec misrepresentation

Juliette Attwell

This week we cover good questions to ask during an interview, how to avoid falling into the trap of job spec misrepresentation, and how to follow up after an interview. Read more >>

Research
Townships are the new black

Danette Breitenbach

The township is no longer a foreign land far away and its story is no longer one of the haves and have-nots. Townships are rocking and they have been for a while, but not everyone has cottoned on yet. Read more >>

Global consumer confidence rises, but consumers more critical
Global Powers of Consumer Products report offers hope
Rice has his finger firmly on the pulse of TNS's automotive division

Issued by TNS South Africa

Sales
Knack or technique: Honing your sales skills

Grant Newton

Selling can be a wonderful and rewarding profession if it's conducted ethically, professionally and with integrity and many successful businesses today rely one hundred percent on having a proficient sales team. Read more >>

Sponsorship
From the Aurora Cricket Club to Mbalula madness

Ed Herbst

A media chronology: 'Any form of discrimination with regard to a country or a person on grounds of race, religion, politics, gender or otherwise is incompatible with belonging to the Olympic Movement.' - Article 6 of the Fundamental Principles of Olympism. Read more >>

TV
Cricket coverage canned
NEW DELHI, INDIA: AFP has issued a coverage advisory for the Indian Premier League after the BCCI failed to lift restrictions on picture agencies. Read more >>

eNCA Broadcast News Bootcamp

Issued by e.tv

Youth Marketing
JWT MENA's "In the Name of Faith and Fun" reports on 'Mipsterz'

Issued by JWT


International

Honda's new ASIMO robot, more human-like than ever
NEW YORK, USA: It walks and runs, even up and down stairs. It can open a bottle and serve a drink, and politely tries to shake hands with a stranger. Meet the latest ASIMO, Honda's humanoid robot. Read more >>

Nokia recalls 30,000 chargers for Lumia 2520 tablet
HELSINKI, FINLAND: Finnish telecommunications company Nokia has recalled 30,000 chargers for its Lumia 2520 tablet because it could give customers an electric shock. Read more >>

Google buys drone for its stable
NEW YORK, USA: Google has bought Titan Aerospace, a manufacturer of solar-powered drones that could be used to boost Internet access to remote areas. Read more >>

Zynga seeks to harvest players with mobile FarmVille game
New US-Spanish firm targets rich mobile ad market
Appy Awards deadline extended to Friday 25 April
Clio 2014 entry deadline extended
Pentawards 2014 opens for packaging designs

More International


Partners

PR-Net: Benefitting from shrinking news rooms
Beeld's News Editor, Virginia Keppler, will talk to PR-Net about what constitutes print-ready copy from her perspective, taking place on 8 May. Read more >>


Ornico new ad showcase

Television
Santam
Attacq
Shoprite
Moir's
Volkswagen

Radio
Panado
FNB
Vodacom
Timbercity
McDonalds



Government

First black-owned steel mill in SA Agni Steel starts production

Mark Allix

Agni Steels South Africa this week fired up its furnaces at the Coega industrial development zone (IDZ) near Port Elizabeth‚ to start production at its R400m‚ state-of-the-art‚ mini-steel mill. Read more >>

Farm equity proposal is 'smoke and mirrors'

Paul Vecchiatto

The government's proposal that farm workers should get 50% of equity on a farm was "smoke and mirrors" and would not become policy‚ says Ruth Hall‚ professor at the University of the Western Cape's Institute of Poverty‚ Land and Agrarian Studies. Read more >>

Roads death toll similar to previous years
Despite reports that scores of people died on the roads over the Easter weekend, the number of fatalities was probably nothing out of the ordinary. Read more >>

Broadcaster lifts ban on DA adverts
Provisions of Information Act come into effect

Simone Gill, Mukelo Ngobese and Nabeela Latib

State pension fund gets new board, six months late

Carol Paton

DA: 1 SABC: 0
The future is smart, and it's here

Gerald Naidoo

Competition Tribunal allows Afgri, AgriGroupe merger
Transnet applies for electricity licence

Razina Munshi

Employment equity report 'disappointing and superficial'

Bekezela Phakathi

SABC DA ad ban: The battle continues
Upgrades keep Metrorail on track
No blackouts foreseen but use power wisely

More Government news


Lifestyle

Dirty sexy funny

Eugene Yiga

Jack Hardcastle may not exist, but that hasn't stopped him from writing Dirty Words, a hilarious new comedy about sex. Read more >>

2014 MTV MAMA Nominees announced
The 2014 MTV MAMA nominees were announced last night, 16 April, at The Sands, Joburg. Front runners are South African artists Mafikizolo and Uhuru, and Nigeria's Davido, who each scored four nominations, competing for Song of the Year, Artist of the Year and Best Collaboration. Read more >>

Be swept away by The Grand Budapest Hotel

Daniel Dercksen

Luxurious Langaro

Ruth Cooper

Eat Out Zonnebloem Produce Awards winners

New accounts

  • New account awarded to Mango-OMC - more info
  • Munaaz account awarded to Butter Knife PR - more info
  • Three more wins for Marcusbrewster - more info
  • Retroviral signs three new clients - more info
  • Retroviral takes gold again - more info

More accounts  Submit a New account


Jobs offered

Web Designer - Johannesburg
iGroup, a digital solutions company is seeking a talented, well-rounded web designer. Read more >>


Digital Sales Executive - Cape Town
IOL has an opportunity for a digital sales executive who will be responsible for selling IOL'S digital media platforms. Read more >>


Advertising Operations Manager - Cape Town
IOL has a vacancy for an advertising operations manager who will be responsible for the direction and launch of advertising/promotional campaigns on IOL'S digital properties. Read more >>


Client Service Stars - BUD - Johannesburg
Challenging opportunity for senior above the line business unit director/min 12 years ad agency experience. Telecoms and retail experience an advantage. Sal R70000 neg, Read more >>

Packaging Design Specialist - Johannesburg
Exciting role for a packaging design specialist available at Dis-Chem head office based in Midrand. Packaging design experience is essential. Read more >>

Account Executive/Client Service - Johannesburg
B2B marketing agency in the North of Johannesburg is looking for a dynamic account executive. Read more >>

Account Manager - Cape Town
WOW marketing is a fast-growing staff recognition and incentives company looking to appoint an energetic young account manager to join its team. Read more >>

HR Manager - Cape Town
Exciting opportunity for an experienced HR manager to help grow an international company in South Africa. Read more >>

Sales Executive - Johannesburg
Top coaching company in Randburg seeks high level sales executive. Read more >>

Digital Campaign Manager - Cape Town
Experienced digital campaign manager required for immediate start to help service one of Australia's leading digital marketing agencies. Read more >>

Website and Social Media Content Manager - Cape Town
We are looking for a dynamic/skilled web 2.0 enthusiast.The ability to manage social media platforms while juggling content for websites and conjuring up newsletters is a must. Read more >>

Key Account Manager - Johannesburg
Sales representative with agency and client direct experience in print and digital environment. Youth marketing specialists. High commission and other benefits to be discussed. Read more >>

Traffic Assistant - Pretoria
Award-winning Centurion-based digital and advertising agency, Etiket, is looking for a well organised junior traffic assistant to assist with the day-to-day traffic and production operations. Read more >>

Business Director - PR - Johannesburg
EXP's specialist PR company TheGrind PR is looking for a business director. Combined experience in brand and corporate PR, long hours, short turnarounds, highly pressured, challenging, dynamic and exciting! Read more >>

Junior and Mid-Senior Graphic Designers - Pretoria
The award-winning Pretoria/Centurion-based experiential and advertising agency, Etiket, is looking for junior/mid-senior graphic designers to be part of our lively and extremely unique creative team. Read more >>

Senior B2B Sales Executives - Cape Town
Excellent opportunity to join the sales team on the ground-breaking and highly successful B2B online platform, Frontier Market Network. No previous online sales experience required, just excellent closing record. Read more >>

Client Services Manager - Cape Town
Experienced client services manager required for leading Australian online marketing company based in Cape Town. Read more >>

Mid-Level Media Relations/PR Specialist - Cape Town
Mid to senior media relations or PR specialist to join the content marketing team at one of Cape Town's most vibrant digital agencies. Read more >>

Photographic and Video Equipment Rental Manager - Cape Town
Producer/equipment manager. Organise crew and equipment for shoots from the quote stage to invoice. Equipment rental and outsourcing. Read more >>

Research Executive/Account Manager - Cape Town
We need a passionate research executive with at least two years market research experience to join our team. Please apply if you are looking for a new and exciting challenge. Read more >>

Senior Research Manager - Cape Town
The purpose of this position is to retain and develop the existing client base and, in so doing, deliver on profitability through a highly skilled and motivated team. Read more >>

Junior Research Executives - Cape Town
Assist in preparation of key proposal elements, conduct basic analysis, proposal writing, questionnaire design and preparing presentations with guidance from seniors. Must hold a degree and have strong numeracy skills. Read more >>

Research Exec/Account Manager - Johannesburg
We need a passionate research executive with at least two years of market research experience. If you are looking for a new and exciting challenge, please send us your CV. Read more >>

PHP Web Developers - Johannesburg,Cape Town
Our Cape Town and Johannesburg offices have exciting positions open for talented jnr-mid and mid-snr PHP web developers. Apply now! Read more >>

Junior Journalist - Stellenbosch
The marketing and communication division at Stellenbosch University requires the services of a junior journalist to be responsible for the writing of articles, photography, video shoots and social media. Read more >>

Sales Executive - Johannesburg
An exciting opportunity to sell space in B2B publications to the mining and construction sectors that circulate not only in South Africa but in other countries on the continent. Read more >>

Store Manager - Cape Town
Fossil is currently seeking an energetic store manager, with an entrepreneurial, sales-driven spirit for our store in V&A Waterfront, Cape Town. Read more >>




New events to diarise

Digital strategy in building brands
Vega School of Brand Leadership - 6 May 2014 to 24 Jun 2014 Johannesburg,Durban,Cape Town,Pretoria

Corbit 5 foundation workshop
Cherry Lab - 6 May 2014 to 8 May 2014 Sandton

Free Cape marketing workshops for small business
One Up Marketing Agency - 8 May 2014 to 22 May 2014 Cape Town

Youth Talent ID and Development Conference
Sports Science Institute of South Africa - 8 May 2014 to 9 May 2014 Cape Town

CoLP Event
Partners for Possibility - 8 May 2014 Belville

Social Media Marketing Course
Blue Magnet Digital Academy - 15 May 2014 Johannesburg

2nd Biennial Inclusive Education Conference
Mogorosi Communication - 15 May 2014 Johannesburg

Martketing Indaba 2014
Cadek Media - 15 May 2014 to 6 Jun 2014 Cape Town,Johannesburg,Durban

Market research in the mobile world
Merlien Insitute - 27 May 2014 to 30 May 2014 Chicago

Youth Marketing Strategy Conference 2014
BrandedYouth - 13 Jun 2014 Johannesburg


Upcoming events

What PR interns must know but don't - 24 Apr 2014 Cape Town
Media and PR industry veterans Beryl Eichenberger and Lynne Smit will share these essential skills on Thursday, April 24. Read more >>

Red & Yellow social media course - 29 Apr 2014 to 24 Nov 2014 Countrywide
This is a comprehensive eight week online course designed to introduce you to effective social media marketing and give you an applicable understanding of social media practices,tactics and strategies. Read more >>


Tom Waits Tribute by Ann Jangle & Mean Black Mamba
Die Boer - 22 Apr 2014 Durbanville

People management skills for new managers
Alusani Skills & Training Network - 23 Apr 2014 to 24 Apr 2014 Johannesburg

Decorex Cape Town
Thebe Reed Exhibitions - 25 Apr 2014 to 28 Apr 2014 Cape Town

Design and trend forecast
Thebe Reed Exhibitions - 25 Apr 2014 Cape Town

Millionaire to Billionaire Conference
African Billionaire Events Management - 26 Apr 2014 Johannesburg


Noticeboards

Immaculate office/workspace in Upper Woodstock, Cape Town
[Premises] Perfect small office in Upper East Side - Woodstock Hub.
NCFI Cheerleaders and drummies
[Sponsorship] NCFI Cheerleaders is in desperate need of finacial assistance and sponsors for uniforms and props.

More noticeboards  Submit a Noticeboard


News for medical professionals


More restricted articles  


Quotes

Wendell Phillips
"What is defeat? Nothing but education; nothing but the first step to something better."
C. S. Lewis
"You are never too old to set another goal or to dream a new dream."
Wayne Gretzky
"You miss 100 percent of the shots you never take."
Morris Adler
"The purpose of learning is growth, and our minds, unlike our bodies, can continue growing as we continue to live."

More quotes  Submit a Quote




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Analytix BI is a market research company that specialises in conducting integrated quantitative, qualitative and desk research to provide a 360° view of South African consumers and markets. A wide range of affordable, off-the-shelf and custom market research reports are available for purchase.

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LegenDairy Hand Made Ice Cream
A brand identity and logo design for a small Hand Made Ice Cream company
[Russell Roth]
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