Marketers | Bizcommunity

Marketers | Bizcommunity

News

#BehindtheIMC | Cassava Technologies' Ifeoma Jibunoh: AI shifting African businesses

IMC Conference

#BehindtheIMC | Cassava Technologies' Ifeoma Jibunoh: AI shifting African businesses

Danette Breitenbach 12 hours

Ex-TikTok and L’Oréal Luxe CMO Deshnie Govender launches culture Studio 545

Marketing

Ex-TikTok and L’Oréal Luxe CMO Deshnie Govender launches culture Studio 545

Issued by Studio 545 14 hours

The authenticity imperative: What FMCG brands need from marketing talent in 2026

Retail Marketing

The authenticity imperative: What FMCG brands need from marketing talent in 2026

Issued by Afrizan 3 days

Uber Eats and Special US win Grand Effie at US 2026 Effie Awards for Football is for Food (Image supplied)

Advertising

Uber Eats wins US Effie Awards' Grand Effie

3 days

30 million young South Africans are more focused in games than social (Image source: © 123rf )

Youth Marketing

Gaming outperforms social for younger generation's engagement

Issued by Reach Players 28 May 2026

Outdoor Network captures commuters with a new digital billboard

OOH

Outdoor Network captures commuters with a new digital billboard

Issued by Provantage 28 May 2026

Artificial Intelligence

Why AI made your brand your most valuable asset

Courtney Chapple, Issued by Brave Group 28 May 2026

How marketers can drive awareness of the economic power of buying local

Marketing

How marketers can drive awareness of the economic power of buying local

Lloyd Lekgau, Issued by Matte BLK 27 May 2026

Marketing

Your customers are unreliable narrators — and your segmentation is built on it

Greg Streatfield 27 May 2026

Ivan Moroke, MAA chairperson, examines how marketers genuinely drive growth in using the algorithm and the insight to find commercial success (Image supplied)

Marketing

Algorithm or insight? Neither… it’s a false choice

Ivan Moroke 26 May 2026

Remi Du Preez, managing director at Polygon, says when budgets shrink, brands feel the pressure to disappear, but staying visible (and smart) is what actually wins.

Marketing

7 ways to market smarter when every rand counts

Remi Du Preez 27 May 2026

Drake dropped. Brands scrambled. But one nailed it

Digital

Drake dropped. Brands scrambled. But one nailed it

Japhet Manda, Issued by Brave Group 26 May 2026

Designing for seconds

OOH

Designing for seconds

Shamy Naidu, Issued by Provantage 25 May 2026

Busting the 9 AI myths that are holding ad agencies back

Artificial Intelligence

Busting the 9 AI myths that are holding ad agencies back

Mathabatha Sexwale, Issued by Brave Group 25 May 2026

Advertising

Warc identifies 8 blockers to advertising effectiveness

22 May 2026

Eddy Cue. Spurce: Apple.

Cannes Lions

#CannesLions2026 | Apple’s Eddy Cue is Entertainment Person of the Year

22 May 2026

TikTok shifts destination marketing towards creator-led travel discovery

Travel

TikTok shifts destination marketing towards creator-led travel discovery

Robin Fredericks 21 May 2026

Image source: Richard Thomas –

Consumer Law

CPA amendments: What new direct marketing rules mean for agents

Rowan Terry and Clare Laurent 20 May 2026

Why creativity still matters when algorithms are marketing’s first audience

Advertising

Why creativity still matters when algorithms are marketing’s first audience

20 May 2026

The Agency Scope China has found the biggest challenges that marketers face relate to the economic context (Image supplied)

Marketing & Media

Agency Scope China | Economic context the biggest challenge

18 May 2026

Your customers know when you’re faking it

Everlytic Communication Insights

Your customers know when you’re faking it

Cristelle Snyman, Issued by Everlytic 20 May 2026

Marketing

The future of OTC marketing lies in the recommendation moment

Michael Gullan 18 May 2026

The multi-skilled workforce advantage and rethinking talent in the specialist age

Skills Development & Training

The multi-skilled workforce advantage and rethinking talent in the specialist age

Dhatchani Naidoo, Issued by eatbigfish 15 May 2026

The Kantar BrandZ Most Valuable Global Brands 2026

Branding

The Kantar BrandZ Most Valuable Global Brands 2026

Issued by Kantar 14 May 2026

Marketing

Why the full-time CMO is a luxury most SA businesses can’t afford

Bernard Jansen 14 May 2026

Advertising

Warc: Meta ad revenue to hit $240bn in 2026 on AI automation

14 May 2026

The awards recognise marketing and supply talent in South Africa. Source: Supplied.

Marketing

IMM Institute names SA's top marketers and supply chain leaders

12 May 2026

The MMA South Africa Next! Conference 2026 will look at where marketers should focus their efforts to drive real growth and deliver measurable impact (Image supplied)

Marketing

MMA South Africa Next! Conference 2026: Driving growth in modern marketing

12 May 2026

Scopen has just finished a new wave of the Agency Scope Study in China and found that the Chinese market is structurally organised around multi-partner ecosystems. Pictured: Zhujiang River and modern building of the financial district at night in Guangzhou, China. (Image source: © 123rf )

Marketing & Media

Agency Scope China 2025/26 | A multi-partner ecosystem with no single lead agency

12 May 2026

Entries are open for Everlytic’s You Mailed It Email Marketing Awards 2026

Marketing

Entries are open for Everlytic’s You Mailed It Email Marketing Awards 2026

Issued by Everlytic 11 May 2026

Mandi Fine is a two-time Cannes Lions Pharma Jury Member.

Cannes Lions

#CannesLions2026: Mandi Fine | SA’s healthcare communicators deserve a louder global voice

Mandi Fine 11 May 2026

The 2026 Cannes Lions Shortlisting Jury includes increased representation from Africa (Image supplied)

Cannes Lions

#CannesLions2026 | Increased representation from Africa on shortlisting juries

8 May 2026

Media

Warc warns CMOs: 3 shifts will redefine measurement in 2026

8 May 2026

The MRF's latest Maps data cover the full 2025 calendar year and shows that on-demand streaming penetration averaged 21% annually (Image source: © 123rf )

Marketing & Media

Maps provides 5 year record of consumer behaviour

7 May 2026

Marketing

The 5 ways smart marketers balance brand and performance

Rirhandzu Shingwenyana 6 May 2026

Advertising

Botswana public broadcaster opens airwaves to international ads

6 May 2026

Candice Goodman looks at why conversations, clicks and competitions are becoming the safest way to collect data (Image source: © 123rf )

Digital

Exclusive | Building trust through conversations, clicks and competitions

Candice Goodman 5 May 2026

Vicinity Media's Omnichannel Analytics measures the real-world impact of omnichannel advertising

OOH

Vicinity Media's Omnichannel Analytics measures the real-world impact of omnichannel advertising

Neil Clarence, Issued by Vicinity Media 25 May 2026

Warc global ad outlook. Source: Warc.

Advertising

Warc Media: Meta outperforms, YouTube misses as AI reshapes online ad growth

4 May 2026

Strategising for the "Alpha-millennial" household

Marketing

Strategising for the "Alpha-millennial" household

Siwelile Thusi, Issued by M+C Saatchi Abel 4 May 2026

Marketers and agencies need to ensure their values align (Image source: © 123rf )

Marketing & Media

Part 2: Less noise, more nerve | Marketers: Focus on headline earnings, not awards

4 May 2026

With more channels, more data, more expectations and less room for waste, marketers are under increasing pressure (Image source: © 123rf )

Marketing & Media

Part 1: Less noise, more nerve | How South African marketers are spending smarter; creating braver

30 Apr 2026