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Advertising

Surging UK ad spend hits £42.6bn, driven by online and TV VOD growth

30 Apr 2025

Radio & Audio

Warc: “Podcasts are having a moment" - but popularity not translating into ad revenue

17 Feb 2025

Advertising

How first-party data is transforming retail advertising strategies

Daniel Levy 24 Jan 2025

Advertising

Global ad spend to top $1trn in 2024 amid rapid digital growth and regulatory challenges

27 Nov 2024

Source: © 123rf Retail media is just the starting point, signalling a shift toward the broader trend of commerce media

Marketing

3 ways to unlock the power of commerce media

27 Nov 2024

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketing & Media

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

Advertising

First-party data: Your secret weapon for maximising ad returns this peak shopping season

10 Oct 2024

Media

Warc releases The Marketer's Toolkit 2023: The Future of Media

5 Jan 2023

Marketing

You can't shrink your way to greatness

Issued by Brandfundi 10 Oct 2022

Supplied. Happy Ntshingila has joined AMA as chairpreson

Media

Happy Ntshingila appointed AMA chairperson

20 Jul 2022

Digital

When digital goes on a diet in 2022, we all win

Herman Degener 3 Jun 2021

Loeries Creative Week

#CreateChange Loeries partnership with Tractor showcases digital OOH innovation

Issued by Loeries 28 Jul 2020

Publishing

A day in the lockdown life of Publisher Research Council CEO Josephine Buys

Juanita Pienaar 11 May 2020

Advertising

Advertisers will benefit from continued use of trusted media

Josephine Buys 30 Apr 2020

Advertising

FMCG brands better placed to weather Covid-19 storm - Global Advertising Trends report

30 Mar 2020

Advertising

Creating a brand safe environment for advertisers in Africa

Louise Marsland 11 Jul 2019

A scene from Dr Beal's presentation for Spark Media.

Research

The role of memory and media in converting consumers for brand growth

Leigh Andrews 18 Sep 2018

Ramsey Naja, CCO of JTW Middle East. © Al Nicoll, Gallo Images.

Loeries Creative Week

#Loeries2018: The not-so terrifying future of advertising

Leigh Andrews 17 Aug 2018

Digital

Five reasons your PPC campaign isn't getting you leads

nicolas baker 23 May 2018

PR & Communications

What to do when PR and ad budgets are cut due to a stagnant economy

Chris Moerdyk 28 Sep 2017

#Pamro2017: Rethinking TV audience measurement in Africa

Leigh Andrews 30 Aug 2017

Focus on Digital Marketing

#DigitalMarketing: Digital trends in 2017

25 Jul 2017

Research

Admap Prize 2017 winners announced

Issued by Kantar 5 Jun 2017

Marketing & Media

The rise of the screens - on-demand causes multi-industry disruption

20 Apr 2017

Logistics & Transport

The world's most valuable logistics brands for 2017

23 Mar 2017

Advertising

Can viewability measure the effectiveness of online video ads?

Issued by VDX.tv 24 Jan 2017

Digital

Adclick Africa's predictions of digital marketing trends in 2017

Issued by Adclick Africa 8 Dec 2016

Marketing

Digital marketing isn't about the tools - the customer still rules

Joseph Neusu 13 Sep 2016

IAB Bookmarks Awards

Free think tank sessions at IAB Digital Summit

17 Feb 2015

Mobile

DigiChat with Andrea: Mobile Advertising & Marketing

Andrea Mitchell 23 Jul 2014

Advertising

What makes the Midas Awards unique

18 Jul 2014

Branding

Develop brand ambassadors internally with ESN

1 Aug 2013

Media Freedom

Manyi barking up the wrong tree with 'threats' of withholding adspend

Gill Moodie: @grubstreetSA 22 Jun 2011

Advertising

ICOM agency survey: concrete signs of greater activity, confidence

24 May 2011

Advertising

TopTV still scoping ad sales, HD

Herman Manson: @marklives 4 Apr 2011

Branding

Corporate face: the five masks

Naseem Javed 31 Jan 2011

Research

Nielsen reveals 2009 ad spend report

8 Apr 2010

2010 FIFA World Cup

Why no advertising while world cup is on?

Chris Moerdyk 11 Mar 2010

Advertising

In-house or external ad agency for Nigerian brands

Desmond Ekeh 22 Sep 2009

Research

The challenge is to spend reduced ad budgets wisely

11 Sep 2008

Research

Advertise to workers at work to influence purchases

25 Jun 2008

Nigeria's premier private broadcaster goes public

Dan Oshodin 19 Mar 2008

Retail

Wagging the dog: Is 2008 the year to see advertising ROI in the long tail?

Rob Crumpler 8 Feb 2008

Retail

US marketers threaten to put majority of budget online

Gavin O'Malley 14 Nov 2007

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