Results for Glen Meier

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Boomtown's new campaign for Maxeco celebrates 30 years - 10-million pairs - of iconic safety footwear
Boomtown's new campaign for Maxeco celebrates 30 years - 10-million pairs - of iconic safety footwearArticle

South Africa's iconic safety footwear brand, Maxeco, celebrates 30 years - and 10-million pairs - of protecting the country's hardworking workforce with a new campaign from Nelson Mandela Bay agency, Boomtown...

Issued by Boomtown 7 Apr 2021

Nelson Mandela Bay advertising agency ups the ante, takes aim at metro's high youth unemployment
Nelson Mandela Bay advertising agency ups the ante, takes aim at metro's high youth unemploymentArticle

Boomtown has taken aim at the city's high youth unemployment rates by more than doubling the intake for its graduate internship programme, Bayeza...

Issued by Boomtown 23 Mar 2021

Boomtown hits the ground running in 2021
Boomtown hits the ground running in 2021Article

Boomtown has hit the ground running in 2021 with a new client - already! - to add to the half a dozen it signed up during the Covid-19 months...

Issued by Boomtown 13 Jan 2021

#BizTrends2021: The changing faces of marketing
#BizTrends2021: The changing faces of marketingArticle

It is estimated that nearly two-thirds of children who started school in 2016 will go on to have jobs that don't exist yet. How do we prepare this new generation for the business of the future, while at the same time retrain hundreds of millions of people whose work is evolving?

Glen Meier 29 Dec 2020

Boomtown acknowledged with 4 accolades at 2020 Assegai Awards
Boomtown acknowledged with 4 accolades at 2020 Assegai AwardsArticle

Hot on the heels of taking home two awards at the Pendoring advertising competition for its 'Sam Dreams' campaign for Nestlé, Boomtown has been recognised in four different categories at the 2020 Assegai Awards...

Issued by Boomtown 1 Dec 2020

Video didn't kill the radio star
Video didn't kill the radio starArticle

Engaging content really is king, with quick quality video and audio content production being essential. Podcasts, radio streaming, vodcasts and online TV demonstrate that 41 years after the Buggles had us singing their number one hit, the video and radio stars are still alive and well...

Glen Meier, Issued by Boomtown 4 Nov 2020

Boomtown seeks graduates for 2021 internship intake
Boomtown seeks graduates for 2021 internship intakeArticle

Boomtown, the full-service agency headquartered Port Elizabeth and with offices in Johannesburg, is seeking university or college graduates from the marketing and advertising disciplines to join its 2021 internship programme...

Issued by Boomtown 21 Oct 2020

Boomtown change of guard drives agile structure for the new world of business
Boomtown change of guard drives agile structure for the new world of businessArticle

The third quarter of 2020 has seen business and strategic director, Glen Meier step into the role of chief executive officer at Boomtown Strategic Brand Agency...

Marion Marais, Issued by Boomtown 26 Jul 2020

Boomtown creativity applauded at the Zambia Institute of Marketing
Boomtown creativity applauded at the Zambia Institute of MarketingArticle

Lafarge Zambia was recently awarded Most Creative Outdoor Advert and Most Creative TV Commercial (TVC) by the Zambia Institute of Marketing for its outdoor adverts and TVC created by Boomtown's creative team...

Issued by Boomtown 22 Nov 2019

Boomtown ad shoot.
Boomtown creates celebration ad for LafargeArticle

As part of Lafarge Zambia's 70 years celebration, Boomtown created an emotive commercial for online platforms and local television...

16 Oct 2019

Lafarge Zambia celebrates 70 years with emotive TVC
Lafarge Zambia celebrates 70 years with emotive TVCArticle

As part of Lafarge Zambia's 70 years celebration, Boomtown created an emotive commercial for online platforms and local television to emphasise how Lafarge Zambia has been building the nation since 1949...

Issued by Boomtown 15 Oct 2019

Boomtown wins Lafarge Zambia account
Boomtown wins Lafarge Zambia accountArticle

Following on from its work with Lafarge South Africa and Maluti Mountain Cement in Lesotho, Lafarge Zambia has appointed Boomtown to launch a campaign in Zambia, celebrating their 70-year heritage...

Issued by Boomtown 12 Jul 2019

Boomtown helps Hogan Lovells' Africa Forum to Make an Impact
Boomtown helps Hogan Lovells' Africa Forum to Make an ImpactArticle

Governments around the globe are rallying behind the message that the African continent is open for business as an ideal investment opportunity...

Issued by Boomtown 27 Jun 2019

Boomtown launches the Maluti Mountain Cement brand in Lesotho
Boomtown launches the Maluti Mountain Cement brand in LesothoArticle

Following its appointment to Maluti Mountain Cement in 2018, Boomtown has successfully rolled out the launch campaign for the Lesotho-based challenger brand...

Issued by Boomtown 18 Apr 2019

Woodridge College and Preparatory School launches Eco Smart
Woodridge College and Preparatory School launches Eco SmartArticle

Woodridge College and Preparatory School has a vision to become a leading eco-school in South Africa, and a leading globally registered eco-school. To do this, it has briefed Boomtown to create a campaign...

Issued by Boomtown 22 Nov 2018

Lafarge cements its brand in South Africa with Boomtown
Lafarge cements its brand in South Africa with BoomtownArticle

Leading international cement brand, Lafarge, has appointed Boomtown to make its brand relevant to the local South African market...

Issued by Boomtown 5 Nov 2018

Sovereign Foods partners with Boomtown
Sovereign Foods partners with BoomtownArticle

Boomtown is working with Sovereign Foods across three brands under its Food Service Division on a B2B campaign and with the fresh and frozen Country Range for a B2C campaign...

Issued by Boomtown 19 Jun 2018

Image credit: Pixabay via .
Simplicity to the power of threeArticle

Today consumers are spoilt for choice. The question is whether the increasing number of options are stimulating purchase, or causing purchase-paralysis...

Glen Meier 13 Nov 2017

Castle Milk Stout Chocolate Infused whets the appetite of SA and exceeds expectations
Castle Milk Stout Chocolate Infused whets the appetite of SA and exceeds expectationsArticle

Beginning as a limited edition, Castle Milk Stout's Chocolate Infused was so well received by consumers, that it was nationally rolled out in July 2015 and since then has almost doubled its sales volume target...

Issued by Boomtown 22 Jul 2016

Things we've learnt from 20 years of business
Things we've learnt from 20 years of businessArticle

SMEs are the key drivers of growth for South Africa, and all start-ups begin from humble beginnings - but what is the key to success?...

Issued by Boomtown 28 Aug 2014

Gutsy ad agency climbs the ranks by changing the rules
Gutsy ad agency climbs the ranks by changing the rulesArticle

Boomtown is raking in the awards, and getting noticed by its peers, despite eschewing the limelight...

Issued by Boomtown 6 Aug 2014

Hannah's Arms in Boomtown's hands
Hannah's Arms in Boomtown's handsArticle

Boomtown has designed a campaign to raise awareness for Hannah's Arms, featuring a powerful visual which can be placed in hospitals or streets, offering mothers in despair who are thinking about abortion or abandonment the chance to reconsider.

Issued by Boomtown 5 Jun 2014

FMCG marketing in the emerging marketplace
FMCG marketing in the emerging marketplaceArticle

As the growth of emerging markets gives millions of consumers new spending power, brands are encountering a marketing environment as complex as that in developed countries. Product choices and communication channels are exploding, so the potential of digital platforms and consumer empowerment is on the rise.

Issued by Boomtown 23 May 2014

Best radio ad of the month
Best radio ad of the monthArticle

All campaigns should solve business challenges and deliver results, but the cherry on the top is to have the creative and execution recognised by peers as a shining example. And that's just what Boomtown did with its latest national radio campaign for Shatterprufe.

Issued by Boomtown 20 May 2014

PE's creatives to experience the best of Design Indaba
PE's creatives to experience the best of Design IndabaArticle

The Design Indaba simulcast for Port Elizabeth's creatives will be brought to the city by Boomtown for a second time. The conference will be simulcast to a venue at the Little Ford Theatre in Central Port Elizabeth from Wednesday, 26 February, to Friday, 28 February.

Issued by Boomtown 5 Feb 2014

Booming week at Boomtown
Booming week at BoomtownArticle

It doesn't rain, it pours when it comes to awards for Boomtown. The team has walked away with a gold international EPICA award, and four Assegais for its World's First Stethoscope Radio Ad for Africa Health Placements.

Issued by Boomtown 28 Nov 2013

Booming Boomtown scoops Diamond Arrow AwardArticle

Boomtown Strategic Brand Agency has received the PMR Africa Diamond Arrow Award, the highest honour, with an excellent score of 4.34 out of a possible 5.00 in the Advertising category.

Issued by Boomtown 25 Jul 2013

Glen Meier
The craft of simplificationArticle

We all know the term 'less is more', but in a busy and complex world it is often forgotten. For a brand to say more and have optimal impact it needs to say less, less grey, less of the same, and more difference, more relevance. Simple doesn't mean easy though, and that's where the craft comes in. The craft of simplification.

Glen Meier 20 Nov 2012

Boomtown and Cecil Nurse launch tongue in cheek radio campaign
Boomtown and Cecil Nurse launch tongue in cheek radio campaignArticle

Following the success of the Cecil Nurse Business Furniture brand positioning campaign which launched in March 2012, Boomtown Strategic Brand Agency developed phase two, which is creating conversation through a radio campaign that began in September 2012.

Issued by Boomtown 2 Nov 2012

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