Brands are showing up, consumers expect them to
Danette Breitenbach
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Danette Breitenbach
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Microsoft steps up acquisition drive
In announcing that it intends to buy independent online advertising company aQuantive for about US$6 billion, its largest acquisition ever, Microsoft has “made its most aggressive move to date in trying to narrow the gap with Google in the online advertising market,” reports IOL Technology. For more, click here.
