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Your customers know when you’re faking it
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SA creatives take June YoungGuns of the month
Lawrence Katz and Olivia Tesson from Draftfcb South Africa have taken the second Professional YoungGun of the Month, for June 2008, for their Ultraoptec Extinct campaign. This was only the second YoungGun of the Month but entries grew, including a number of new countries: Czech Republic, Serbia and Montenegro, Columbia, Russia and Italy. The YoungGun of the Month was also opened to include students and their ideas, going to Fabian Ruetschi from Miami Adschool for his Colgate idea. To view the winning work, go to www.ygaward.com/2008-content/younggun-of-the-month/younggun-of-the-month-showcase.html.
