Smirnoff continues free cab service through its Explore the Night app

Smirnoff Ice Double Black with Guarana is continuing its #ExploreTheNight campaign until the weekend of 6-7 February 2015, offering consumers the opportunity to explore the night and the many possibilities it holds. Fans wishing to be sitting pretty in a free cab - exploring the night and its endless possibilities between sunset and sunrise on Friday and Saturday nights, can download the free Explore The Night App from the Google Play or Apple iStore app stores onto a smartphone and book one of the cabs.