Nola has refreshed the packaging of its Yum Yum No Added Sugar Peanut Butter to bolster the image of the brand and emphasise its healthy-conscious properties. The fresh, new packaging has moved from yellow and pink to a more dominant blue and yellow design for a stronger on-shelf presence and a more youthful appeal. The updated Heart and Stroke Foundation logo is more prominent, to allow easy identification of the endorsement with a clear 'no added sugar' stamp. Topped with a blue lid, the peanut butter still has the same delicious taste with no added salt, sugar or preservatives.
