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Ballantine's Beat of Africa
For one night, border limitations ceased and nations came together in a celebration of sound never seen or heard before! Offlimit Communications (OLC) transformed Turbine Hall in Johannesburg, into a sanctuary of sound for the Ballantine's Beat of Africa.
South Africa, Mozambique, Cameroon, Zambia, and Angola came together in one accord, in the universally understood language of music. The who's who of Johannesburg's social scene, music aficionados and fans alike flocked inner city Johannesburg to experience a first of its kind multi-country album launch.
OLC Through The Line Communications is an award winning experiential marketing agency that aims to move businesses and brands forward.
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- Kiwi inspires South Africa’s youth to step up to step in, with R2.1m worth in prizes17 Dec 15:54
- OLC claims major wins at the 2025 Assegai Awards20 Nov 11:26
- OLC leads at the 2025 Shop! Awards South Africa13 Nov 10:20
- Work that matters: How OLC is turning brand purpose into real-world change28 Oct 08:58
