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Why relevance, not reach, is the real driver of email performance

Cristelle Snyman

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Why relevance, not reach, is the real driver of email performance

Everlytic Why relevance, not reach, is the real driver of email performance

7 Apr 2026

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RAPT BizTrendsTV: 54 Magazine's Phindile Khoza: African culture on the global stage

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#RAPTBizTrendsTV | The Culture Foundry Co's Luke van der Spuy: When Gen Z decides you're not cool anymore

#Effies2025 | Halo and Pineapple: 100% sustained results

#Effies2025 | Sanlam's F-Show breaks through the finance category

VML Birdwatching at The Loeries | Episode 2: Katherine Madley on the state of retail

Women In Sports Africa is rewriting the rules for African sports media

Women In Sports Africa is rewriting the rules for African sports media

Effie South Africa introduces Agency of the Year and Marketer of the Year rankings for 2026

Effie South Africa introduces Agency of the Year and Marketer of the Year rankings for 2026Association for Communication and Advertising

White Star launches new TVC: The heartbeat of South African kitchens

White Star launches new TVC: The heartbeat of South African kitchensOnPoint PR

Effie South Africa introduces Agency of the Year and Marketer of the Year rankings for 2026

Effie South Africa introduces Agency of the Year and Marketer of the Year rankings for 2026

2 days

White Star launches new TVC: The heartbeat of South African kitchens

White Star launches new TVC: The heartbeat of South African kitchens

3 days

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#Orchids&Onions: Metropolitan brings the drama, Subaru bores

#Orchids&Onions: Metropolitan brings the drama, Subaru bores

Brendan Seery 7 Apr 2026

Research consultancy Scopen has turned gratitude into action with the launch of a new bursary initiative linked to its flagship Agency Scope study in South Africa. Pictured: Khensani Nobanda CMO Nedbank, Omolemo Sehole bursary recipient, Johanna McDowell Scopenn Africa partner, Cesar Vacchiano CEO Scopen global (Image supplied)

Scopen Africa awards R90,000 inaugural bursaries

7 Apr 2026

MultiChoice incentivises Showmax users to switch to DStv Stream

MultiChoice incentivises Showmax users to switch to DStv Stream

2 Apr 2026

Agency of experts acquires bass player

Agency of experts acquires bass player

Boundless 1 Apr 2026

Bizcommunity repositions for the future

Bizcommunity repositions for the future

Bizcommunity.com 1 Apr 2026

#Cannes2026 | Cannes Young Lions South Africa 2026 winners

#Cannes2026 | Cannes Young Lions South Africa 2026 winners

1 Apr 2026

MDDA Board approves 32 community print and broadcast projects for grant funding

MDDA Board approves 32 community print and broadcast projects for grant funding

Media Development and Diversity Agency 1 Apr 2026

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YouTube is eating the streaming market. Can DStv reverse 5 years of decline?

Philip Cohen 31 Mar 2026

EvaluateExplorer: AI-driven innovation that hits the target

EvaluateExplorer: AI-driven innovation that hits the target

Dr Nicki Morley, Kantar 31 Mar 2026

RAPTBizTrendsTV | 54 Magazine's Phindile Khoza: African culture on the global stage

RAPTBizTrendsTV | 54 Magazine's Phindile Khoza: African culture on the global stage

Danette Breitenbach 31 Mar 2026

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HBO’s ‘The Pitt’ nails how hospital cyberattacks create chaos, endanger patients and disrupt critical care

Jeffrey Tully and Christian Dameff 27 Mar 2026

The fifa World Cup 2026 is predicted to drive $10.5 billion surge in ad spend but ad impact has diminished amid a shifting media landscape (Image supplied)

Fifa World Cup 2026 drives $10.5bn ad surge, but with diminshed impact

26 Mar 2026

Guinness Extra brings Guinness’ official beer partnership with the Premier League to life in key markets, including Africa and Asia (Image supplied)

#BehindtheCampaign | Guinness Extra: Inspired by fans

26 Mar 2026

Agency ends success speculation by winning awards

26 Mar 2026

4 South African creatives have been chosen to sit on the NYF International Shortlisting Jury (L to r:) Zainab Mitha, art director,Joe Public, Robyn Campbell, senior vice president, Publicis Groupe, Martin Schlumpf, executive creative director and Jasmin Vandersteen, mid-weight copywriter, Joe Public (Image by Lesely Svenson @ Bizcommunity)

4 South African creatives on 2026 NYF Advertising Awards' International Shortlist Jury

25 Mar 2026

The Last Word with Shahan Ramkissoon is coming to an end (Image source: )

The Last Word with Shahan Ramkissoon ends after 3 years

24 Mar 2026

The SABC has addressed the ongoing discussion around the cancellation of the SABC news channel show Face the Nation (Image source: © SABC News Image credits: Luyanda Danca)

SABC: Face the Nation cancelled due to underperformance, not political interference

24 Mar 2026

The SABC show Face the Nation will not be renewed when its contract comes to an end. Pictured: show host, Clement Manyathela (Image source: @MSN

Presidency denies any role in SABC news show termination

23 Mar 2026

Dumisa positions itself as a key platform for faith-based audiences this Easter

Dumisa positions itself as a key platform for faith-based audiences this Easter

Urban Brew Studios 23 Mar 2026

MDDA pays tribute to Soweto TV co-founder Ntate Meshack Oupa Mosia

MDDA pays tribute to Soweto TV co-founder Ntate Meshack Oupa Mosia

Media Development and Diversity Agency 23 Mar 2026

New SABC’s executive of news & current affairs appointed

New SABC’s executive of news & current affairs appointed

20 Mar 2026

Diep City is one of the iconic shows streaming on Showmax. Source: Showmax.

Showmax shutdown and migration timeline

Karabo Ledwaba 19 Mar 2026

New York Festivals Lady Liberty will host a global virtual panel, Rewriting the Creative Playbook from the Middle East and the Role Women Play (Image source: © Bluffteon Today )

NYF spotlights women shaping the Middle East’s creative future

19 Mar 2026

Metropolitan’s Gogo Vivian and the Fam campaign explores financial planning conversations through the insight of family drama (Image supplied)

#BehindtheCampaign | Metropolitan’s Gogo Vivian sparks financial planning conversations

19 Mar 2026

Disney Channel marks 20 years of storytelling in Africa

Disney Channel marks 20 years of storytelling in Africa

The Walt Disney Company Africa 19 Mar 2026

#Orchids&Onions: When Castle Lite gets it right

#Orchids&Onions: When Castle Lite gets it right

Brendan Seery 18 Mar 2026

Brave Group has announced four strategic leadership appointments. Left to right: Vimbainashe Macheka – head of finance, Monica Gomes – group managing director, Nkateko Khosa – business unit director, Bold, Robyn Jones – group client service director (Image supplied)

Brave Group's strategic leadership appointments gear the group for growth

17 Mar 2026

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