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All aboard...

More South Africans are taking to the high seas than ever before. Last year, 15,000 of us sailed via Cruises International and I'm one of them who have taken to cruising like, well, a duck to water...
The Grandeur of The Seas, doing what she does best... providing a luxury travel experience for her passengers. (Image: Wikimedia Commons)
The Grandeur of The Seas, doing what she does best... providing a luxury travel experience for her passengers. (Image: Wikimedia Commons)

Royal Caribbean International was recently moved on to S&P 500 Index which ranks the top 500 shares traded in the US. This on the back of its billion dollar investments in ground breaking new ships - Quantum of the Seas and Anthem of the Seas - and Oasis of the Seas coming in 2016.

Hello sailor... sea legs and all.
Hello sailor... sea legs and all.

These ships are the top of their class, possessing unique technology and entertainment features as well as everything else expected of best of breed cruise lines. The company's performance bespeaks a confidence in the global cruise sector which generated worldwide revenues of $37.1bn [1] in 2014, and which looks to continue growing at the average annual rate of 4% until 2020.[2]

Bright future envisaged for 2015

Cruises International, South Africa's largest cruise operator representing nine of the world's premier cruise lines, is similarly bullish about the cruising outlook for 2015, with the all-inclusive nature of luxury cruising packages acting as a major hedge against the weakness of the rand.

Feeling energetic?
Feeling energetic?

While many South Africans have only experienced cruising in local and neighbouring waters, there is an expectation that those who have bitten by the cruising bug will venture further afield in 2015.

Although Europe is a favourite destination for those taking cruising holidays, the Caribbean and the Far East have also become extremely popular.

A luxury hotel on water

According to Cruises International's Managing Director George Argyropoulos one of the great attractions of cruising - apart from experiencing and exploring exotic waters and destinations - is the convenience of all-inclusive costs, one air ticket, multiple destinations and a single cabin into which you only have to unpack once.

This is the only time cruising will send you up the wall - and then only if you want to do it.
This is the only time cruising will send you up the wall - and then only if you want to do it.

"Add to this the incredible dining, entertainment and other activities available on board, and cruising has some enormous advantages over land-based holidays, especially in times of local currency weakness," said Argyropoulos

Some more leisurely exercise.
Some more leisurely exercise.

"The bottom line is that the convenience of visiting several destinations for one price and under one roof cannot be underestimated."

Currently, South African represent just a tiny fraction of the growing international cruising passenger market, which runs well above 20 million travellers a year, most of them coming from the US.

Huge potential

With more than 13 million bed nights sold in South Africa by hotels in 2014, the potential for growth in the cruising market is enormous.

Cruise lines represented by Cruises International includes stalwart such as: Oceania Cruises, Seabourn Cruises, Azamara Club Cruises, Seadream Yachts, AMW Waterways River Cruises, Windstar, Royal Caribbean Cruise Lines and Celebrity Cruises.

Finish off your 'hectic' day with a cool dip.
Finish off your 'hectic' day with a cool dip.

Some of the major 2014 cruising trends which are expected to influence and spark 2015 include:

  • Improved technology to lower the cost of on-board communications and enable more efficient passenger servicing;
  • The growth of multi-generational and celebration travel as well travel by social and affinity groups;
  • More all-inclusive options and packages in accommodation, services and amenities;
  • Active activations at sea which include soft and extreme adventure excursions, longer stays in ports for added sight-seeing and high-energy on-board facilities.

Something for everyone
{{image}]The rise of exotic destinations and the introduction of a wide variety of destinations featuring all parts of the world, not only the traditional cruising regions

"With our cruise lines ensuring availability of ships in 2015 in some of the world's most popular ports and cruise destinations, as well as the breadth of cruises that we can offer, ranging from liners to ultra luxury yachts and river cruising, we expect a really good response from South African consumers and an excellent year for cruising," Argyropoulos concluded.

[1] http://www.statista.com/statistics/204572/revenue-of-the-cruise-line-industry-worldwide-since-2008/


[2] Long-term Prospects: Tourism 2020 Vision". World Tourism. 2004.

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