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It also believes in giving readers a sense of independence, responsibility and the provision of tools that are not only applicable during the academic period on campus but also for future professional lives with a view that holistic growth and development makes upstanding citizens.
According to the editor Edmond Sambo, it appeals to the student community across racial and gender groupings under its triple "E" objectives of empowering, educating and entertaining.
He adds that the word 'unrestricted' means the magazine will not only be about careers, professions and bursaries but will also tap into fashion, health, gossip and a couple of satire pieces to spark debate and address challenges that South African students experience. The lingo used in this magazine may be confusing to sensitive readers.
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The magazine will be published quarterly for the first year, distributing through the career counselling offices, with the aim of making it a monthly publication thereafter, reaching all tertiary institutions, some high schools, youth centres and career fairs. For daily updates and day-to-day reading, go to the website, Twitter (@CLUMagazine) and Facebook.
The website, www.clumag.co.za, goes live on 8 August 2011.