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Survey says sustainability is gaining importance

Packaging Digest's 2008 study of sustainability in packaging demonstrates the issue's enormous impact and how US packagers are adjusting their operations to meet customers' new requirements.

Sustainability seems to be on the minds of nearly everyone in packaging. Packaging Digest and the Sustainable Packaging Coalition recently conducted our second comprehensive research study benchmarking the state of sustainability in packaging, measuring the awareness and adoption levels, its impact on decision making, activities undertaken and how it is measured.

The survey, which drew 1,163 responses from packaging professionals, demonstrated that familiarity with sustainability has grown rapidly in the past year, with 67 percent of the respondents saying they were moderately or very familiar with the issues. More than 60 percent of the respondents said their companies have sustainability policies in place or that policies are in the process of being formulated.

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