Total Media drives Mahindra & Mahindra into South Africa

Power Public Relations consultancy, Total Media, has taken pole position through a string of account wins in the automotive sector. The most recent addition to its expanding client list includes the launch and ongoing communications of India's premier vehicle brand Mahindra & Mahindra Automotive in South Africa.

Mahindra & Mahindra South Africa is a subsidiary of the Indian business giant Mahindra Group which will use South Africa's marketing skills and defined distribution channels as a springboard and base for operations into Africa.