Sales Guinea

Chief executive officer of WPP, Cindy Rose, has acknowledged the network’s poor performance as Q3 revenue dropped by 8.4% YoY (Image source: © The Drum )

WPP Cindy Rose on Q3 performance: “There is a lot to do”

One in five (21%) creatively awarded ideas are also awarded for effectiveness, says Warc’s Health of Creativity 2025 report based on Warc Rankings analysis. (Image supplied)

Warc: The correlation between creativity and effectiveness

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Human8 doubles down on AI-enabled consultative power

Human8 Human8 doubles down on AI-enabled consultative power

1 day

eatbigfish Playing it safe is killing your brand

18 Aug 2025

Introducing the Effie Lions Foundation: Building a marketing industry for everyone

Association for Communication and Advertising Introducing the Effie Lions Foundation: Building a marketing industry for everyone

13 Jun 2025

Human8 names Tim Nguyen product and innovation manager to further advance insight solutions

Human8 Human8 names Tim Nguyen product and innovation manager to further advance insight solutions

11 Jun 2025

All about YOU! Putting YOU in YOUth Month on Biz!

Bizcommunity.com All about YOU! Putting YOU in YOUth Month on Biz!

20 May 2025

Biz Promoted Features: Keep your business headlines in the spotlight for 7 days

Bizcommunity.com Biz Promoted Features: Keep your business headlines in the spotlight for 7 days

16 Apr 2025

Kantar Creative Effectiveness Awards 2025. Connecting with people in the age of AI

Kantar Kantar Creative Effectiveness Awards 2025. Connecting with people in the age of AI

9 Apr 2025

Dentsu X: Shaping the future of experiences

Dentsu Dentsu X: Shaping the future of experiences

19 Feb 2025

GenAI in marketing: Fear or FOMO?

Kantar GenAI in marketing: Fear or FOMO?

30 Jan 2025

#BizTrends2025 Sponsors announced and categories still open for Curating the Future

Bizcommunity.com #BizTrends2025 Sponsors announced and categories still open for Curating the Future

21 Nov 2024

Kantar Positive portrayals of men in ads boost brand equity and sales

19 Nov 2024

More news

One in five (21%) creatively awarded ideas are also awarded for effectiveness, says Warc’s Health of Creativity 2025 report based on Warc Rankings analysis. (Image supplied)

Warc: The correlation between creativity and effectiveness

2 days

Source: © 123rf A new CMO Council thought leadership programme with Zeta Global, engages senior marketers in a benchmarking process to determine their company’s level of digital marketing maturity, organisational capacity and performance predictability

How martech ready is your organisation?

11 Sep 2025

Image supplied.

Designers Hugo Dumas and Carla Zhang bring fresh solutions to fashion’s growing waste problem

9 Sep 2025

Source: © Campaign India Andy Jassy, President and CEO of Amazon, has been named the Cannes Lions 2025 Media Person of the Year

#Cannes2025 Media Person of the Year to Amazon president and CEO

18 Jun 2025

Source:

Publicis unseats WPP on Mars’ $1.7bn media account

11 Jun 2025

Mark Read, WPP's CEO for the past seven years, will retire at the end of 2025 (Image: WPP)

End of an era as Mark Read announces retirement from WPP

9 Jun 2025

Brand Finance: Automobile, watch and cosmetic brands the world's most valuable luxury brands

27 May 2025

Source: © 123rf While Global advertising spend is now on course to grow 6.7% this year to $1.15trn, according to a new study from Warc, this is a downgrade of almost one percentage point (pp) from the marketing effectiveness experts’ November forecast

Warc study shows growth this year but still downgrade of almost one percentage point

28 Mar 2025

Source: © More About Advertising

WPP’s 2024 preliminary results see shares plunge 16% to a four year low

27 Feb 2025

The One Club’s ADC 104th Annual Awards global jury has been announced. It includes 10 creatives from the Middle East and Africa region (Image by © Bizcommunity)

One Club ADC 104th Annual Awards global jury includes 10 creatives from the Middle East and Africa

9 Jan 2025

Lidl's global holiday campaign was created by BBDO Germany and its chief creative officer, South African-born Jonathan Deeb and Academy Award-winning filmmaker Tom Hooper (Image supplied)

BBDO Germany's 6 minute brand film for Lidl's global holiday campaign

6 Nov 2024

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Nike shakes up leadership in efforts to revive sales

20 Sep 2024

Source: © 123rf South Africa's ad market is expected to see 6.0% this year says Warc

Warc: SA's admarket to grow 6%, as global ad investment more than doubles

22 Aug 2024

Source: © The Media Leader In a move termed, "an excellent outcome for WPP" by Mark Read, WPP CEO, WPP will sell its entire majority stake in FGS Global

WPP sells majority stake in FGS Global to Bidco Inc - An excellent outcome for WPP

7 Aug 2024

Source: © Econoimic Times L’Oréal International Distribution has appointed Wavemaker as its EMEA media agency

Wavemaker appointed L’Oréal International Distribution's EMEA media agency

1 Aug 2024

China's national spirit, Moutai, the world's most valuable spirits brand

1 Aug 2024

Corona Extra reclaims top spot as world's most valuable beer

31 Jul 2024

Source: Getty

Subscription economy to hit $275bn in 2022: Where's the growth coming from?

11 Jan 2022

Source: © efks

$617m ad value makes Nike most marketed sports brand on social media

5 Jan 2022

That smile may hurt sales. Screenshot, CC BY-NC-SA

Why livestreamers should sell their products with a poker face - not a smile

Michel Ballings and Neeraj Bharadwaj 30 Aug 2021

From East to West: What the new Covid-19 consumer behaviour across Kenya and Nigeria means for brands on the continent

From East to West: What the new Covid-19 consumer behaviour across Kenya and Nigeria means for brands on the continent

Ndeye Diagne, Kantar 28 Oct 2020

Photo by rupixen.com on .

CMO Council identifies agile brands that have benefitted from opportunities during global lockdown

15 Jun 2020

Terry Levin

#LockdownLessons: Companies putting the grit in integrity

Bizcommunity.com 26 May 2020

The Best of Biz: Marketing & Media Africa 2019

#BestofBiz 2019: Marketing & Media Africa

17 Dec 2019

The Best of Biz: Marketing & Media 2019

#BestofBiz 2019: Marketing & Media

17 Dec 2019

Dr Carl Driesener, senior marketing scientist at the Ehrenberg-Bass Institute (EBI) of marketing science in Australia explaining the 5 steps to becoming a smarter target marketer at Spark Media's recent event.

5 steps to becoming a smarter target marketer

Leigh Andrews 8 Nov 2019

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