SOUTH AFRICA

#Newsmaker: Uyanda Manana joins Conversation Lab in grassroots ownership deal

In August last year, Uyanda Manana joined Conversation Lab from sister agency, BE, in a merger and grassroots ownership deal...

By Jessica Tennant 16 Feb 2021

SOUTH AFRICA

EXCLUSIVE: UK P&I London appoints Conversation Lab

Conversation Lab has been appointed by global marine insurance club UK P&I, increasing its penetration into the UK market...

15 Feb 2021

SOUTH AFRICA

#Loeries2020: Conceptual thinking is at the heart of everything

On day one of Loeries Creative Week, Katherina Tudball, creative director at Superunion London and this year's Loeries international jury president for design, shared an interesting talk around the theme of visceral creativity...

By Jessica Tennant 17 Nov 2020

GLOBAL

Effie Worldwide launches series of marketing effectiveness virtual workshops

Effie Worldwide is launching a series of virtual workshops, offering professional marketers training rooted in Effie's framework of marketing effectiveness...

13 Oct 2020

GLOBAL

New report shows brand leaders face big challenges aligning marketing and comms teams

The CMO Council report also addressed how Covid-19 increased the importance to deliver cohesive messaging...

17 Sep 2020

GLOBAL

#Newsmaker: Fara Naomi Macias, new head of marketing at GC Aesthetics

With her experience in the aesthetic business in the last eight years Fara Naomi Macias has been able to deliver tremendous results by launching the GCA brand in Mexico in 2014 with distributor Grupo Venta Internacional. Here, Macias shares with us more about her career journey and what it took to get to where she is today...

By Juanita Pienaar 16 Sep 2020

GLOBAL

One Show announces Microsoft's Kathleen Hall as 2020 CMO Pencil winner

Kathleen Hall, chief brand officer at Microsoft, has been announced as the winner of The One Show 2020 CMO Pencil...

21 Aug 2020

GLOBAL

Top marketers to select The One Show 2020 CMO Pencil winner

A jury of leading brand marketers will review the 18 highest-scoring entries in this year's One Show and select the one that had the greatest positive impact on a brand and its bottom line...

12 Aug 2020

GLOBAL

Warc releases the 2020 Effective Social Strategy Report

Warc has now released the 2020 Effective Social Strategy Report, featuring insights and themes from the global Warc Awards, highlighting key social trends for effective marketing...

21 Jul 2020

GLOBAL

Antibacterial activewear? The claim is just as absurd as it sounds

Lorna Jane recently launched an "antiviral" line of activewear, called "LJ Shield", generating significant backlash from medical professionals...

By Catherine Burke 20 Jul 2020

GLOBAL

New Brand Love Story 2020 report reveals the world's most loved brands

The new Brand Love Story 2020 report by Talkwalker demonstrates why love is critical for survival during economic downturns to help marketers reposition themselves for the new normal...

19 Jun 2020

GLOBAL

Warc Awards announces 2020 Effective Content Strategy winners

A total of 13 campaigns for a variety of global brands across different markets have won in the Effective Content Strategy category of the Warc Awards...

10 Jun 2020

GLOBAL

Key learnings behind the winning work from the Warc Rankings

Warc has released Lessons from the World's Most Awarded Brands, a report based on an analysis of the recently released three Warc Rankings - Creative 100, Media 100, Effective 100...

8 Apr 2020

GLOBAL

Warc Awards 2020 announces Effective Innovation shortlist

20 campaigns have been shortlisted in the Effective Innovation category, which recognises innovative thinking that has transformed a business to deliver tangible results...

8 Apr 2020

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