#NewCampaign: Ever considered ditching your keys?
#NewCampaign: Ever considered ditching your keys?

Uber recently launched a campaign called ‘Ditch Your Keys' to encourage car owners to switch to Uber and use their time spent traveling more efficiently.

By Jessica Tennant 9 hours ago

Uber jacks up security in Nigeria, Ghana, Kenya
Uber jacks up security in Nigeria, Ghana, Kenya

After the successful implementation of an intelligent new safety feature was introduced to Uber driver-partners in South Africa early this year, the company has announced that the same feature will be implemented in other markets in Africa. Uber has begun this African roll out of its Real-Time ID in Nigeria, Ghana and Kenya in a bid to further improve passenger security.

11 hours ago

#DigitalMarketing: AI and machine learning
#DigitalMarketing: AI and machine learning

Platinum Seed recently appointed Ally Behr as design director, as part of its strategy to expand its service offering and leadership team. Behr is responsible for the conceptualisation and execution of digital touch points for clients. She has worked on a multitude of international brands in a variety of environments, from conceptualising through-the-line campaigns, to operating within specialised teams that built complex products.

By Louise Marsland 11 hours ago

#DigitalMarketing: The binary business case for marketing automation
#DigitalMarketing: The binary business case for marketing automation

2017 is set to be the year of wholesale adoption of marketing automation technology as consumer budgets constrict and the battle for share of wallet intensifies. Locally, economic pressures triggered by a ratings downgrade and reduced consumer spending is likely to create fierce competition among local brands and business providers.

By Nick Orton, Issued by Grapevine 11 hours ago

Sthe Shabangu
Cultivating a culture of entrepreneurship in Africa

When it comes to the promise of growth in Africa, progress has become less a question of what can be achieved - and more of a question of what can't we achieve? Our potential as a continent is a living, growing force that is difficult to ignore.

By Sthe Shabangu 1 day ago

#DigitalMarketing: Digital trends in 2017
#DigitalMarketing: Digital trends in 2017

From artificial intelligence to rising data intelligence and brand safety, the IAB South Africa council heads have alerted the industry to the latest digital marketing trends for this year.

1 day ago

Disruption anticipated at Standard Bank Top Women Conference
Disruption anticipated at Standard Bank Top Women Conference

What's your next? As an entrepreneurial, ambitious woman, the best place to answer that question is at the must-attend event this Women's Month: the 2017 Standard Bank Top Women Conference.

Issued by Topco Media 1 day ago

2017 celebrates 20 years of Africacom
2017 celebrates 20 years of Africacom

The recent launch event of Africacom also kicked off the celebrations for the 20th anniversary of what is described as Africa's largest, influential, technology, media and telecommunications (TMT) conference and exhibition.

1 day ago

How brands can fight the negative impact of fake news
How brands can fight the negative impact of fake news

Fake news, false claims, invented opinions and online rumour can seriously burn your reputation. Disinformation has been used as a tactic in both politics and marketing for as long as we have had unscrupulous politicians and overly opportunistic marketers. But the rise and pervasiveness of social media has made disinformation - in the form of propaganda or fake news — a force that is capable of influencing elections and harming the bottom line of some of the strongest corporations.

By Oresti Patricios 1 day ago

Lagos students get GE support in advanced manufacturing
Lagos students get GE support in advanced manufacturing

GE will collaborate with the Lagos Ministry of Wealth Creation and Employment, Lagos State Technical and Vocational Education Board (LASTVEB) to train students in advanced manufacturing.

1 day ago

Former president Nelson Mandela's life is profiled tonight on DStv's History Channel |
Madiba 'brand' a winner

From colouring books to signed autobiographies, there is no denying that the Nelson Mandela name is a money spinner.

By Petru Saal 1 day ago

Nefrids Africa wins Seedstars Tanzania round
Nefrids Africa wins Seedstars Tanzania round

Nefrids Africa has won the Tanzania round of Seedstars World and will represent Tanzania at the Seedstars Summit in Switzerland to compete for up to $1m in equity investments and other prizes.

1 day ago

Audi pulls 'sexist' China ad after public outcry
Audi pulls 'sexist' China ad after public outcry

SHANGHAI, China: German automaker Audi apologised on Thursday over an advertisement it aired in China that was slammed as sexist for showing a bride-to-be being roughly examined like a piece of livestock.

21 Jul 2017