Launch of Location Based Services platform in SA

MapIT is hosting a free developers' day in Johannesburg on 24 February 2012 at 9am to launch its Location Based Services (LBS) platform for South African developers. 8 Feb 2012 12:15

Tricks of the trade: improving your on-air content

[Caren Olsen] The South African Advertising Research Foundation (SAARF) invited a number of top players in the radio industry to speak at a recent Community Radio Forum, giving community radio delegates advice on everything from programming to marketing. This is my advice for presenters on how to deliver a show with the kind of on-air content that attracts and retains listeners. 6 Feb 2012 12:42

Mobile marketing summits set for Com World Series

Informa Telecom & Media and the Mobile Marketing Association (MMA) have announced their partnership on a series of mobile marketing summits, to be held in association with the flagship series of digital events in Africa & the Middle East, Com World Series. 31 Jan 2012 15:05

Greenpop launches Trees for Zambia

For three weeks in July 2012, Greenpop will host a reforestation project in Livingstone, Zambia, reportedly the country with the second highest deforestation rate in the world. Over 5000 indigenous and fruit trees are expected to be planted. In addition, educational sessions for children and subsistence farmers will also take place. 30 Jan 2012 14:37

YoungAfricaLive now live in Kenya

YoungAfricaLive, a mobile community that entertains and educates young people on topics of love, sexual health, gender and relationships affecting the youth, has launched in Kenya, adding to the mobile community portal's presence in East Africa which commenced when YoungAfricaLive launched in Tanzania in December 2011. 26 Jan 2012 15:30

R886m invested in varsity ICT

The Higher Education and Training Department says R886 million has been invested in connecting South African universities and public research organisations to each other at a minimum speed of 10 gigabits per second. 26 Jan 2012 12:25

Orange, Wikimedia Foundation partnership brings Wikipedia to Africa

Orange and the Wikimedia Foundation earlier this week announced a partnership that will provide more than 70 million Orange customers in Africa and the Middle East with mobile access to Wikipedia, without incurring data usage charges. 26 Jan 2012 11:34

Intl students essay competition for meetings industry

As part of the ten year celebration of IMEX, the global meetings, events and incentive travel industry trade show, the organisers, together with research partners, Fast Future Research, are inviting students from all over the world to enter an essay competition as part of its new 'Power of 10' research study. 25 Jan 2012 10:22

[2012 trends] The way to customers' hearts is through their phones

[Vanessa Clark] Never before have people had such a love affair with a communications medium as they have with their mobile phones. Now, marketers aren't communicating with consumers via an impersonal one-way device; rather, they are communicating with them through a device people happily carry around 24/7. Here are my top 12 trends for the mobile world in 2012. 23 Jan 2012 14:53

[2012 trends] Re-evaluating the way we work, communicate

[Lisa Dawson Biggs] 2012 will be a year in which we will be forced to re-evaluate the way we work and the way we convey our clients' messages to the market. Here are my tips and predictions for the months ahead. 19 Jan 2012 14:39

Uganda's wildlife set for the screen

[Walter Wafula] Uganda Wild At Heart , a television show which comes to screens in February 2011, is set to promote tourism and wildlife conservation in Uganda. 18 Jan 2012 13:32

[2012 trends] It's not about trends, it's about a reality check

[Dustin Chick] There are no trends in the communications industry this year. There are realities. Fundamental, yet often simple, factors which then influence how communicators can bring value to the organisations they work within. 17 Jan 2012 15:31

The art of motivating salespeople

[John Boe] When the tide comes in, all the boats in the harbor go up! The long-term benefit of an incentive program is to coax your sales force out of their production comfort zone. Once a salesperson stretches to a new level of personal production, their self-confidence and expectations skyrocket. 16 Jan 2012 12:31

7 apps for mobile marketers on-the-go

[Staff Reporter] The following apps are a must have for the avid mobile marketer on the go. Please note, these are only available for iOS devices (iPod Touch, iPhone and iPad). 13 Jan 2012 12:54