Commerce media | Bizcommunity

Commerce media | Bizcommunity

News

CMO Council and MartechTribe have revealed a data-driven framework to transform
fragmented stacks into predictive business growth platforms (Image source: © 123rf )

Marketing

How CMOs can move from martech mayhem to measurable business value

2 Jul 2026

Caitlin Perry, head of marketing, Flow sayscommerce media is outpacing the industry's ability to buy it (Image source: © 123rf )

Media

How advertisers can tap into commerce media

Caitlin Perry 30 Jun 2026

SA is no longer an emerging loyalty market, it is a mature one

CRM

SA is no longer an emerging loyalty market, it is a mature one

Len Lubbe 9 Jun 2026

Truecaller Ads Platform now directly available to advertisers in South Africa and Kenya via 365 Digital

Digital

Truecaller Ads Platform now directly available to advertisers in South Africa and Kenya via 365 Digital

Issued by 365 Digital 26 Feb 2026

Financial media networks bring commerce media to consumer banks, transforming customer engagement into a new growth stream (Image source: © 123rf )

Banking

Banks cash in on the retail media gold rush

29 Jan 2026

Warc’s The Future of Commerce Media 2025 examines trends, advertising investment and the impact of AI on retail media (Image source: © 123rf )

Media

Retail media: Agentic AI commerce arrives, estimated value of $136bn in 2025

5 Nov 2025

Retail leaders call for profitable, collaborative and future-fit growth at Ti Retail Conference

Retail

Retail leaders call for profitable, collaborative and future-fit growth at Ti Retail Conference

22 Sep 2025

Agency expands commerce division as shopping habits evolve

Digital

Agency expands commerce division as shopping habits evolve

19 Sep 2025

Zapper and Flow drive merchant growth through digital media

Digital

Zapper and Flow drive merchant growth through digital media

2 Sep 2025

Source: © 123rf Flow Marketplace is a commerce media platform that allows advertisers to browse, select, and activate hundreds of premium first-party audiences in just a few clicks

Advertising

Shoppable audience marketplace for advertisers launches

1 Aug 2025

#ConvergeAfrica: Commerce media is the next big frontier in retail

Retail

#ConvergeAfrica: Commerce media is the next big frontier in retail

4 Jun 2025

Source: © 123rf While Global advertising spend is now on course to grow 6.7% this year to $1.15trn, according to a new study from Warc, this is a downgrade of almost one percentage point (pp) from the marketing effectiveness experts’ November forecast

Marketing

Warc study shows growth this year but still downgrade of almost one percentage point

28 Mar 2025

CRM, CX, UX

Unlock hidden revenue: How to turn your data into a profit powerhouse

Gil Sperling 18 Mar 2025

Omnichannel retail in 2025: The boundaries between digital and physical shopping continue to crumble

Sales

Omnichannel retail in 2025: The boundaries between digital and physical shopping continue to crumble

Zak Haeri, Issued by NielsenIQ 11 Feb 2025

Source: © 123rf Warc’s The Future of Media 2025 highlights trends in media planning, advertising investments and the media ecosystem

Media

Warc: Media in 2025 - Defined by abundance, driven by algorithms

20 Jan 2025

Source: © 123rf Retail media is just the starting point, signalling a shift toward the broader trend of commerce media

Marketing

3 ways to unlock the power of commerce media

27 Nov 2024

Image supplied. Incubeta's Martine Kevelham shares insight about why retail media is important and how it has helped other regions where Amazon has recently launched

Marketing

The importance of a retail media strategy for e-commerce

Martine Kevelham 10 May 2024

Criteo and 365 Digital Partner to Drive Commerce

Advertising

Criteo and 365 Digital partner to drive commerce media innovation in South Africa

Issued by 365 Digital 17 Jan 2024

Source: © Warc A new forecast by Warc puts global retail media ad investment at $141.7bn for 2024

Research

Retail Media: The advertising story of the decade with global advertising spend set to reach $128.2bn

20 Oct 2023

Card vouchers for spaza shops? ECOM Africa to feature latest e-commerce payment methods

E-commerce

Card vouchers for spaza shops? ECOM Africa to feature latest e-commerce payment methods

Issued by Kinetic Events 15 Sep 2021

ECOM Africa 2021 is a full day of in-depth keynotes, online networking, and live Q&A sessions with the top minds in e-commerce

E-commerce

ECOM Africa 2021 is a full day of in-depth keynotes, online networking, and live Q&A sessions with the top minds in e-commerce

Issued by Kinetic Events 10 Sep 2021

2021 media trends and predictions

Media

2021 media trends and predictions

Issued by Kantar 18 Nov 2020

Mobile

WhatsApp Business looks to Freshworks for customer engagement solution

24 Apr 2019

Marketing & Media

New MEST boss plots major expansion across Africa

Tom Jackson 27 Sep 2017