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Social media as a marketing tool to navigate through the Covid-19 crisisArticle

Sabrina Andreucci, strategic director at Social Media 101 writes that the Covid crisis has created an ideal opportunity for brands to engage with their consumers through social media...

Sabrina Andreucci 14 Sep 2020

Kantar's AI 'man loves machine' talk.
Why AI should means 'man loves machine', not 'man vs machine'Article

Introduced by Karin Du Chenne, CEO for Insights at Kantar, their latest free talk on why man and machine should be best friends, not enemies, emphasised the fact that we shouldn't fear machines 'taking our jobs' - while none of our jobs will be unaffected by AI, it'll be a case of working with each other, not against each other. Here's why...

Leigh Andrews 21 Feb 2019

Annual SACSC Research Conference unpacks the present and future state of retail
Annual SACSC Research Conference unpacks the present and future state of retailArticle

The South African economy and its impact on the consumer, and the evolution of retail in a digital age were some of the key themes explored at the SACSC Research Conference this year...

16 May 2018

Yusuf Bodiat, acting CFO of Lion of Africa
VAT poses headaches for short-term insurance industryArticle

One of the most notable announcements in the 2018 Budget Speech was the increase of the VAT rate from 14% to 15%, effective 1 April 2018...

Yusuf Bodiat 16 Mar 2018

Integration - the one truism that should underpin all businesses
Integration - the one truism that should underpin all businessesArticle

With the explosion and exponential growth of marketing technology, businesses are spending billions to acquire the tools and capabilities to better connect with and service their customers...

Scott Cundill 25 Nov 2014

Expanding your reach with ElastiBand
Expanding your reach with ElastiBandArticle

Promotional on-pack solutions are the easiest and most common form of brand awareness in the retail industry. With many different options available to choose from when it comes to on-pack devices...

Issued by Pyrotec 27 Aug 2014

Abey Mokgwatsane
How challenger-brand thinking can be used for entrepreneurshipArticle

Recently I had the honour of speaking at Cape Town Entrepreneurship Week on how challenger-brand thinking can be used as a framework for entrepreneurship and some other thoughts. As per my usual style of presentation, it was made up of images that I spoke to, rather than words on slides. So since distributing my presentation won't help, I wrote this summary to share what I spoke about.

Abey Mokgwatsane 28 Nov 2011

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