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When supply chains fail, brands speak: The KitKat theft case study
Ernst van Biljon and Helen McIntee-Carlisle
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Omnicorn appoints its first chief marketing officer
Kathleen Saxton, a leading headhunter in the UK and global advertising industry, has been appointed as Omnicom's first chief marketing officer. Creating a CMO role is the latest sign that Omnicom is committed to connecting all its capabilities within the company and elevating the parent brand globally.
