Marketing Multimedia

Thandiwe Mathibela, general PR communications and stakeholder relations at South African Tourism, says Loeries Creative Week is a great stage for SAT.

The 2020 edition of Meetings Africa kicked off with BONDay (Business Opportunities Networking Day) where buyers and exhibitors discussed building relationships and shared ideas on how they can impact tourism across the continent. The theme for this year was "Shared economies", focusing on collaborative African growth, with speakers delving into the continent's value proposition within the global economy.