Trending
Subscribe & Follow
Advertise your job vacancies
Jobs
- Support Coordinator George
- Assistant Marketing Coordinator Lansdowne, Cape Town
- Affiliate Programme Manager Durban
- Key Accounts Manager Lusaka
- Loyalty and Rewards Specialist Durban
- Marketing Intern - Business Development Cape Town
- Junior Social Coordinator and Content Creator Cape Town
- Digital Account Director Cape Town
- Paid Media Manager Cape Town
- Account Director Cape Town
Publicis Groupe to acquire Epsilon for $4,4bn
AdWeek reports that Publicis Groupe is set to complete the largest deal in its 93-year history when it acquires data intelligence company Epsilon for an estimated $4,4bn. Publicis reportedly beat out a rival bid from Goldman Sachs and global private equity firm Advent International.
The acquisition is expected to help speed Publicis Groupe's ongoing pivot towards digital and data-based marketing services. Epsilon - based in Irving, Texas - was founded in 1969 and currently employs approximately 8,000 at 70 offices around the world.
Read more on AdWeek.
