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When supply chains fail, brands speak: The KitKat theft case study
Ernst van Biljon and Helen McIntee-Carlisle
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- Copywriter Johannesburg
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New web presence for New Media
New Media's refurbished website (www.newmediapub.co.za) includes sections on their consumer magazines (such as Eat Out, VISI and Insig), customer magazines (including Woolworths Taste, Mercedes, Heart and all the MultiChoice magazines) and New Media Digital. It also provides relevant information about customer magazines and their role in CRM strategies.
