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Why relevance, not reach, is the real driver of email performance

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#RAPTBizTrendsTV | The Culture Foundry Co's Luke van der Spuy: When Gen Z decides you're not cool anymore

#Effies2025 | Halo and Pineapple: 100% sustained results

#Effies2025 | Ogilvy and VW: Creating campaigns for societal change

#Effies2025 | Sanlam's F-Show breaks through the finance category

(Image source: © Firece Pharma Ten South Africans have been named to the Cannes Lions awarding juries

#CannesLions2026 awarding juries feature 12 South Africans

Record sales, shifting rules: The new battle for South Africa’s car buyers

Record sales, shifting rules: The new battle for South Africa’s car buyersRogerwilco

The One Club for Creativity has announced its finalists for The One Show 2026, including 80 from the Middle East & Africa (Image supplied)

48 finalists in One Show for South Africa led by Ogilvy and Accenture Song

Fumani Khumalo (left) and Zinhle Mbatha (righht) are stepping into creative leadership roles at VML South Africa after being promoted to creative director positions.

VML South Africa bolsters creative leadership team with two internal promotions

40% of South Africa's programmatic ad spend is wasted and most boards don't know it

40% of South Africa's programmatic ad spend is wasted and most boards don't know itDY/DX

Strategy does not win. Execution does

Strategy does not win. Execution doesCarni Wilkens, Dentsu

The BRC addresses market commentary about the timing of the Radio Audience Measurement Survey (Rams) data release (Image source: © ThisisEngineering )

Radio in good shape as BRC reassures industry that Rams is on track

Call for participation: 2026 social media landscape survey opens to South African marketers

Call for participation: 2026 social media landscape survey opens to South African marketersOrnico

2026 New Generation Awards open for early-bird entries

2026 New Generation Awards open for early-bird entries

Record sales, shifting rules: The new battle for South Africa’s car buyers

Record sales, shifting rules: The new battle for South Africa’s car buyers

18 hours

The One Club for Creativity has announced its finalists for The One Show 2026, including 80 from the Middle East & Africa (Image supplied)

48 finalists in One Show for South Africa led by Ogilvy and Accenture Song

22 hours

Company news

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Dentsu launches new influence model with CSA as brands shift from reach to relevance

Dentsu Dentsu launches new influence model with CSA as brands shift from reach to relevance

20 hours

SA’s largest multi-partner rewards programme rebrands as Lifestyle Rewards

Lifestyle Rewards SA’s largest multi-partner rewards programme rebrands as Lifestyle Rewards

15 hours

ESPN Africa brings French Top 14 rugby to African screens

The Walt Disney Company Africa ESPN Africa brings French Top 14 rugby to African screens

1 day

South Africa’s largest online news publishers

Broad Media South Africa’s largest online news publishers

1 day

Takealot and Cansa’s cheeky campaign reminds men to “check your package”

Joe Public Takealot and Cansa’s cheeky campaign reminds men to “check your package”

1 day

40% of South Africa's programmatic ad spend is wasted and most boards don't know it

DY/DX 40% of South Africa's programmatic ad spend is wasted and most boards don't know it

1 day

Cape Town Tourism wins global gold for “My Cape Town”

Cape Town Tourism Cape Town Tourism wins global gold for “My Cape Town”

1 day

Get ready, Mzansi: ‘Free Meal Alert!! RocoMamas' Fire Wings challenge is back

OnPoint PR Get ready, Mzansi: ‘Free Meal Alert!! RocoMamas' Fire Wings challenge is back

2 days

Strategy does not win. Execution does

Dentsu Strategy does not win. Execution does

2 days

The Green Zone generates over R950,000 in revenue through Google Ads with Cape Marketing Agency

Cape Marketing Agency The Green Zone generates over R950,000 in revenue through Google Ads with Cape Marketing Agency

2 days

The short-term trap. Why your performance marketing is leaking loyalty

Brave Group The short-term trap. Why your performance marketing is leaking loyalty

2 days

More news

Fumani Khumalo (left) and Zinhle Mbatha (righht) are stepping into creative leadership roles at VML South Africa after being promoted to creative director positions.

VML South Africa bolsters creative leadership team with two internal promotions

1 day

The BRC addresses market commentary about the timing of the Radio Audience Measurement Survey (Rams) data release (Image source: © ThisisEngineering )

Radio in good shape as BRC reassures industry that Rams is on track

2 days

2026 New Generation Awards open for early-bird entries

2026 New Generation Awards open for early-bird entries

2 days

Call for participation: 2026 social media landscape survey opens to South African marketers

Call for participation: 2026 social media landscape survey opens to South African marketers

Ornico 2 days

(Source: @Meet Frank Publicis has announced its Q1 2026 results

Publicis outperforms industry, confirms growth guidance for 2026

3 days

Bob's "shopaygo" nationwide awareness campaign is designed to reshape how consumers see and understand the platform (Image supplied)

Shopaygo: Bob's connected e-commerce ecosystem awareness campaign

3 days

How brands can update their marketing system for the AI era

How brands can update their marketing system for the AI era

Caitlyn Greve 3 days

Boundless becomes 51% Black-owned, 30% Black female-owned, and marginally more responsible

Boundless becomes 51% Black-owned, 30% Black female-owned, and marginally more responsible

Boundless 3 days

Vaseline has created a new authentication tool and enlisted the help of a Nigerian Prince to launch a fight back against fake versions of Vaseline Body Oils in Nigeria. Source: Unilever.

#BehindtheCampaign: Nigerian prince busts fake body oils for Vaseline

10 Apr 2026

Effie South Africa introduces Agency of the Year and Marketer of the Year rankings for 2026

Association for Communication and Advertising 9 Apr 2026

#EndtfGBV: Build or Break challenges young men to reject toxic digital culture

9 Apr 2026

Why businesses are rethinking their CMS investments in 2026

Bluegrass Digital 8 Apr 2026

#Orchids&Onions: Metropolitan brings the drama, Subaru bores

Brendan Seery 7 Apr 2026

Social media is not a vending machine, it’s a relationship

Oratile Papo 7 Apr 2026

Scopen Africa awards R90,000 inaugural bursaries

7 Apr 2026

Ashley Madison sheds “affair site” label in major rebrand

Karabo Ledwaba 7 Apr 2026

MultiChoice incentivises Showmax users to switch to DStv Stream

2 Apr 2026

New York Film Awards: SA school shortlisted

2 Apr 2026

Agency of experts acquires bass player

Boundless 1 Apr 2026

Bizcommunity repositions for the future

Bizcommunity.com 1 Apr 2026

The influence era: Why creators are rewriting the rules of marketing

Michael Cost 1 Apr 2026

#Cannes2026 | Cannes Young Lions South Africa 2026 winners

1 Apr 2026

Caxton Media puts SA brands at the heart of the world’s biggest sports event

Caxton Media 1 Apr 2026

Ascent Africa advances into AI and intelligence with acquisition of Africa-built Clarence AI

Ascent Africa 1 Apr 2026

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