Opinion Media

Contributors

#Cannes2025: The Glass Lion for Change shortlist revealed

Danette Breitenbach

South African creativity and judging Cannes 2025

Pete Case

What works best for brands? Celebrity influencers vs nano influencers

Dashni Vilakazi

#AfricaMonth: Danilo Acquisto - Nurturing Africa’s creative economy

Danilo Acquisto

#Exclusive: Tlhogi Ngwato | MultiChoice's MacG motive: Fear or integrity?

Tlhogi Ngwato

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Image supplied. Geoff Cohen, DYDX addresses the alarming trend in digital advertising; AI-driven fake advertising websites

#BizTrends2024: Geoff Cohen - The alarming digital trend of AI-driven fake advertising websites

Geoff Cohen 23 Jan 2024

Image supplied. Ciaran McKivergan, founder and managing director at 8909 looks at how the migration toward subscription-based social media and AR opportunities is going to make life simultaneously easier and tougher for the creative industry

#BizTrends2024: Ciaran McKivergan - The migration toward subscription-based social media and AR opportunities

Ciaran McKivergan 18 Jan 2024

Image supplied. Musa Kalenga, group CEO, The Brave Group says don’t be scared for 2024; be excited as marketing, advertising, and technology intertwine

#BizTrends2024: Musa Kalenga's five “techolutions” for 2024

Musa Kalenga 16 Jan 2024

#BizTrends2024: César Vacchiano - Sustainbility and DE&I will gain relevance

#BizTrends2024: César Vacchiano - Sustainbility and DE&I will gain relevance

César Vacchiano 15 Jan 2024

Gail Schimmel says SA is conservative in its advertising complaints. Source: Supplied.

#BizTrends2024: Legal complaints in South African advertising will stay unique and conservative

Gail Schimmel 9 Jan 2024

Source: © 123rf Pierre Cassuto, head of IAB South Africa influencer marketing committee and chief marketing officer at Humanz embraces the power of influencer marketing

More than just another #trend: Influencer marketing

pierre cassuto 14 Dec 2023

Changing the channel on traditional TV marketing

Changing the channel on traditional TV marketing

Candy Dempers, MediaHeads 360 16 Nov 2023

Igniting brand integration opportunities for The Ultimate Braai Master

Candy Dempers, MediaHeads 360 20 Oct 2023

Sounds the call.

Sounds the call.

Candy Dempers, MediaHeads 360 28 Sep 2023

Image supplied. Communications agency, Idea Engineers, celebrates its 21st anniversary this year co-founder; Janice Spark, reflects on 5 reasons for the company's longevity

Exclusive: How Idea Engineers built a sustainable business for 21 years

Janice Spark 28 Sep 2023