Retail Trends
sponsored by
sponsored by
JC Le Roux voted as icon for second year
In the 2012 TGI ICON Brand Survey, JC Le Roux has been voted the country's top wine brand for the second consecutive year. These icon brands are typically South African brands that are loved, have a loyal following and instil a common experience in the hearts and minds of consumers, irrespective of cultural backgrounds, income levels and language.
Elunda Basson
"The house brings le good life to the consumer's doorstep and into their homes. It is a trusted, uplifting South African favourite, bringing style and glamour to every occasion," says brand manager Lucindi-Jane Branfield.
For more information, go to www.jcleroux.co.za or www.facebook.com/HouseofJCLeRoux.
