CNN launches its new website today, Monday, 26 October 2009.
“This is a total re-imagining of CNN.com, and we are extremely excited about unveiling it to the world," states KC Estenson, SVP and GM of CNN.com. "The website has always been a destination for breaking news but the breadth and depth of the new site will give users a fresh way to experience content.”
It highlights its extensive video capabilities by featuring video and photography as the centrepiece of the homepage, which offers all of the best stories, video, interactive features above the fold - complemented by the ability for users to customise their news settings.
Its new personalisation functionality enables users to customise their personal homepage with weather and local headlines, stock quote lookup and sports scores. The site's search ability was rebuilt, allowing users to more quickly and easily find relevant regional articles and videos from around the world across the network.
More depth, more inspirational
The international edition of CNN.com gives more depth to stories in Africa, the Middle East and Latin America alongside existing sections for Europe, Asia and North America. Sections dedicated to the Middle East and Latin America will incorporate local language feeds in Spanish and Arabic.
The site will bring inspirational conversations to mainstream audience through TED Talk Tuesdays, which will feature a talk on the home page each week. TED is a small non-profit organization devoted to Ideas Worth Spreading. Started as a four-day conference 25 years ago, TED has grown to support world-changing ideas with multiple initiatives. The site also will produce additional editorial content, including follow-up interviews with TED speakers, commentaries or original reporting around the Talk's subject to provide users with a wide range of points of view.
The iReport will fold the social media features of iReport.com into CNN to create a seamless user experience across the online news and user-generated platforms.
Go to cnn.com.