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The don'ts of social media marketing

Ah, social media marketing - the buzz words of today...

By Jessica Barrella 2 days ago

Jesper Doub, the director of news partnerships EMEA at Facebook.
How data is changing journalism and the role Facebook plays in the news industry

Jesper Doub, director of news partnerships EMEA at Facebook, spoke to us about how journalism and publishing are changing, how data is changing journalism and the role that Facebook plays in the news industry...

By Juanita Pienaar 3 days ago

Image source: Gallo/Getty Images.
Of foxes and paradoxes in the media henhouse

Future historians may well scramble to understand what was going on at the Media Freedom Conference in London and the simultaneous Social Media summit at the White House (held earlier this year in July). They will surely be confounded by media policy in the post-broadcast era by looking at these two events. And they will struggle to reconcile what is claimed to be policy against what is actually practised on the ground...

By Derek Abdinor 3 days ago

How to create SEO friendly content for your new website
How to create SEO friendly content for your new website

Search Engine Optimisation (SEO) isn't easy, but it's crucial for company growth...

By Katie Chodosh 16 Sep 2019

All the Standard Bank Sikuvile Journalism winners. Image supplied.
#SBSJA19: Pure Truth recognised

Last night the newspaper industry gathered to recognise and reward the best journalism in the country at the Standard Bank Sikuvile Awards. The winners lived up to this year's awards theme: Pure Truth...

By Danette Breitenbach 13 Sep 2019

Standard Bank Sikuvile 2019 journalist and SA story of the year winners, Dewald Van Rensburg and Sipho Masondo of City Press.
#SBSJA19: All the Standard Bank Sikuvile Journalism winners!

City Press journalists Dewald van Rensburg and Sipho Masondo were named Sikuvile's Journalists of the Year for their stories on VBS, which also won them the South African Story of the Year, at the Standard Bank Sikuvile Journalism Awards on Thursday evening...

12 Sep 2019

Image credit: Truecaller.
Truecaller now has 150m daily active users across the world

Truecaller now has over 150-million daily active users, the company announced last week...

By Andy Walker 11 Sep 2019

Panellists Bradshaw, Walsh and Viviers of Pick n Pay, Takealot and Capitec Bank respectively, with Kantar's Du Chenne.
Marketing fundamentals with the 2019 BrandZ CMO panel

The panel discussion at the Cape Town version of WPP and Kantar's Top 30 BrandZ Cape Town launch event for 2019 featured a panel of take-home marketing insights into the power of purpose and 'clicks and mortar' loyalty from some of the country's best-valued brands, namely Takealot, Capitec Bank and Pick n Pay...

By Leigh Andrews 10 Sep 2019

SA's top CEOs prefer LinkedIn, MTN's Rob Shuter leads on Twitter
SA's top CEOs prefer LinkedIn, MTN's Rob Shuter leads on Twitter

The ECCO International Communication recently conducted a study to determine which social media platforms the CEOs of the world prefer: LinkedIn or Twitter...

10 Sep 2019

Image source: Gallo/Getty.
ANA News to scale back SA operations

African News Agency plans expansion across Africa to meet growth demands, but announces downsizing in South Africa...

9 Sep 2019

Vital Health Foods launches revamped digital offering
Vital Health Foods launches revamped digital offering

Vital Health Health Foods is solidifying its position as South Africa's number one vitamin brand with a revitalised digital offering...

Issued by Realm Digital 9 Sep 2019

Trending images relating to the #AmINext hashtag and the much-shared pic of the protest march outside Parliament on 5 September 2019: .
#FairnessFirst: Stepping up to keep SA's females safe

Local media covered the general sense of unrest and discomfort in the country last week, following the spate of femicide cases that spurred the nation to say #Enoughisenough and ask #AmInext? In addition to marches, a number of platforms have been voicing their support...

By Leigh Andrews 9 Sep 2019

#Newsmaker: Kevin Fine spearheads new business unit, Expedite
#Newsmaker: Kevin Fine spearheads new business unit, Expedite

Kagiso Media's Radio division recently announced the launch of a new business unit, Expedite, that is being spearheaded by Kevin Fine, former GM of Jacaranda FM. Here, he shares more...

By Juanita Pienaar 6 Sep 2019

2019 New Generation Social & Digital Media Awards finalists announced
2019 New Generation Social & Digital Media Awards finalists announced

The finalists of the 2019 New Generation Social & Digital Media Awards have been announced.

5 Sep 2019

President Cyril Ramaphosa. Image credit: SA Government News.
#DearMrPresident: SA calls for Cyril Ramaphosa's response against gender-based violence

South Africa's outrage following the rape and murder of Uyinene Mrwetyana continued into Tuesday morning with several more hashtags calling for action against gender-based violence in the country...

By Shereesa Moodley 4 Sep 2019

Jon Savage and Jack Parow in the studio. Image credit: Iggy.
#StartupStory: The Eye on truly disruptive digital radio in SA

Jon Savage and Catherine Grenfell created their own radio "station", borne out of the sheer frustration for commercial radio and its confines. Now in its third year, they are starting to unleash its full potential...

By Juanita Pienaar 4 Sep 2019

Free online marketing: The ultimate DIY guide - part 1 of 4
Free online marketing: The ultimate DIY guide - part 1 of 4

Generating leads for your website doesn't have to cost money. That's right: "free online marketing" exists. But make no mistake, while it may not cost you money, it will cost you time...

By Jenaré Hardcastle, Issued by The Web Shack 3 Sep 2019

Image credit: Matthew Henry on Unsplash.
#AmINext is not a hashtag, it's the reality of life as a woman in South Africa

Late last week, South Africa was harbouring hope of finding missing 18-year-old UCT student Uyinene Mrwetyana...

By Andy Walker 3 Sep 2019

Slide from Bagley's presentation.
Click this! Email marketing myths, debunked!

Jason Bagley, CEO of Firing Squad, presented Meltwater's August 2019 webinar, on how to win at email marketing. Here's why this digital marketing dinosaur is still relevant today, along with an overview of Bagley's top five email marketing myths debunked...

By Leigh Andrews 3 Sep 2019

Image credit: Fikret tozak on Unsplash.
5 mistakes grown-up brand blogs shouldn't make

Here are five mistakes even grown-up brand blogs make...

By Louisa Douwes Dekker 2 Sep 2019

#FairnessFirst: Understand true diversity to become more inclusively creative
#FairnessFirst: Understand true diversity to become more inclusively creative

One of the most interesting sessions of the DStv Seminar of Creativity at #Loeries2019 creative week touched on the difference between inherent and acquired diversity. But many gloss over these terms as business jargon and don't even know which is which, and why both are valuable to your creativity...

By Leigh Andrews 2 Sep 2019

#WomensMonth: Ally Nezar says 'fintech was a natural fit'
#WomensMonth: Ally Nezar says 'fintech was a natural fit'

Ally Nezar is the marketing executive for Sureswipe, an independent card payment acceptance company in South Africa...

By Evan-Lee Courie 30 Aug 2019

All the panellists. Picture © Goethe-Institut South Africa.
Future of Journalism: A sector in crisis

The future of journalism is about the future of democracy, but all over the world journalism is in a crisis - a crisis that threatens not only the journalism sector but democracy itself...

By Danette Breitenbach 30 Aug 2019

Tiffany Mitchell's post.
#OrchidsandOnions: The myth of influencers

OUTsurance gets an Orchid for its 'reality advertising' success, while using 'influencers' without any solid data to go on gets an influential Onion...

By Brendan Seery 29 Aug 2019

BizTrends 2020: Make the vision Towards Africa 2020 possible
BizTrends 2020: Make the vision Towards Africa 2020 possible

Your invitation to the first Trend Report of the new decade!..

Issued by Bizcommunity.com 29 Aug 2019

Empowering news organisations through technological innovation
Empowering news organisations through technological innovation

Google launched the Google News Initiative, followed by the GNI Innovation Challenge to aid publishers in Africa transition to digital. We speak to Google's Mich Atagana about the initiative...

By Louise Marsland 28 Aug 2019

Image credit: Erik Lucatero on Unsplash.
How to avoid online campaign disasters

Here are five tips on how brands can avoid digital and overall campaign blunders...

By Madelain Roscher 28 Aug 2019

Image supplied.
Living and Loving to cease print edition, go online exclusively

Caxton Magazines will cease the print edition of Living and Loving...

27 Aug 2019

Local author Matt Brown, hits #1 on Amazon's best-sellers list
Local author Matt Brown, hits #1 on Amazon's best-sellers list

Local entrepreneur Matt Brown's book, Your Inner Game, has hit No 1 in 3 Amazon best-seller categories...

Issued by Digital Kungfu 27 Aug 2019

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